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240
JUNE 1948
-::-ff"
"What you see, you get"
in full color!
When it comes to recording your summer vacation, you won't want to take chances. You'll want to be sure of making top-quality movies.
And what could be more certain than Filmo performance ? For among personal movie cameras, only Filmos have that priceless heritage— 41 years of experience in building Hollywood's preferred professional studio equipment.
It costs more, of course, to build Bell & Howell perfection into Filmo 8mm and
16mm cameras. But spread that slight extra cost over the years you'll use a lifetime guaranteed Filmo . . . over the scores or hundreds of films you'll shoot. Then you'll wonder you ever thought of trusting your film . . . and your movie opportunities ... to anything else.
To make every dollar of your film investment pay maximum dividends, choose your ideal camera from the six Filmos shown here. See them at better photo shops or write for literature.
Filmo 70-DA Camera Filmo Auto Master Camera Filmo Auto Load Camera
An extremely versatile 16mm camera, favorite of advanced amateurs and professionals alike. Loads easily with 100-foot spools of color or black-and-white film. Offers seven speeds, from 8 to 64 frames per second; three-lens turret head; variable, fully-enclosed spyglass viewfinder matching six different lens focal lengths; critical focuser for through-the-lens focusing.
The 16mm magazine-loading camera with a turret head. Viewfinder objectives are on the three-lens turret, too, so that the finder always matches the lens in use. Five operating speeds include 64-speed for true slow motion pictures. Single-frame exposure control for animation work. Built-in exposure guide covers all films, all outdoor conditions. A highly versatile camera for the discriminating.
Loads in an instant with a magazine of color or black-and-white film. Has five operating speeds, including slow motion, and a single-frame release for animation tricks. Filmocoted lenses, for sharp, clear pictures. Lens and matching positive viewfinder objective are quickly replaced with special-purpose units. A complete, built-in exposure guide covers all films, all outdoor photographic conditions.