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INTRODUCTION i x since many subjects which are covered indirectly by class discus- sion must receive separate mention here. I would like to stress that reading this book is not intended to make the reader an expert in the field of movies or television, but it should pave the way to an understanding of what goes on in the film department and serve to buffer the initial inexperience of the beginner on first beholding film equipment. Practically all the equipment used in this sphere is either illustrated or described, and for a person who wants to work in a projection room the projector notes should be quite valuable. About 25 per cent of the jobs in tele- vision are directly or indirectly connected with films, and a person who knows something about all the aspects of his field is usually able to do a better job. This book is written for the student; the ad agency man who is, perhaps, not yet in television; the station personnel who are expecting to enter television; or just for the in- telligent reader who likes to know what makes things tick—or even for the prospective sponsor who would like to know what he can expect from the art. Very few works are without blemish, especially when there are many arbitrary, individual ways of defining or performing the same action, and I am sure that more than one meaning can be found for some of the statements included here. Moreover, many people have their own definitions and ways of doing things in an art as new and fluid as television. This is as it should be, for only by the successful combining of many ideas and methods can a solid, pro- gressive art be founded. This project has only been made possible through the whole- hearted cooperation given me by the manufacturers of the equip- ment described and illustrated herein. For granting permission to reproduce their photographs and draw upon their instruction books to extract diagrams and tables, I extend grateful acknowledgment to: The American Standards Association Inc.; Acme (Producers Service Company) ; Messrs. Bell & Howell; Berndt-Bach (Auricon equipment) ; The Columbia Broadcasting System; E. I. Du Pont; Dr. Frank Back (Zoomar Lens); Eastman Kodak Company; General Electric Company; The Houston Corporation; J. A.