We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
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TITLES AND SPECIAL EFFECTS 209 at the beginning of the program. If the attention of the audience can be captured then, and the contents are good enough, the Hooper' phone girl will add another point to the Hooper when she calls during the program. But if the introduction is not in- teresting, who can blame the viewers for tuning to the wrestling? Most backgrounds involve double exposures and a certain amount of work, but to start with, only simple single exposure shots will be considered, the background interest being confined to the texture and composition of the material. As television progresses, it will take more from the experience of the movies and learn to dress up its productions to the Holly- wood level. Let it be added at once to prevent any charges of self-contradiction that this is not intended to be a call for the massive productions and tremendous expenses of Hollywood in productions, but merely for more finished work in the small de- tails that go to make the difference between a fair show and an excellent production. Titles are a case in point. A plain card can be used as we have shown. This is easy and lacks window dressing. Color, of course, is out for television, since on a monochrome system there is no advantage to be gained by its use, and it will be some time before color television is much used. There are any number of interesting materials which can be used with the title written or printed directly on them. Wall- paper offers tremendous variety of scenes. Burlap or sacking takes ink well and has an interesting texture for a travel film or native story. Highly grained wood will show well and simulated wood grain can be obtained on cardboard. Impressionistic titles can be made by painting shadows and designs on cards. Or an air- brush can be used to form finer, lighter details and build up a world of fantasy. The limit to backgrounds and materials which may be used is only in the imagination of the producer. For instance, if the title card background scene is placed horizontally the letters in cut- out form placed over it, and chalk or flour sprinkled over them, removing the letters will leave softly rounded impressions and an interesting background. This type of title is eminently suitable for