The Moving Picture Weekly (1916-1917)

34 -THE MOVING PICTURE WEEKLY All Agree That Bluebird Day is The Day NEVER A COMPLAINT. Bluebird Photoplays, Inc., New York City, N. Y.: Gentlemen — In regard to your "Bluebird" program, beg to state that I have been using it since it was wrapped in swaddling clothes, and can truthfully say that I have never had a complaint of a bad picture produced by your company, and I attribute a great deal of my success to the splendid pictures which you have produced and which I have had the profit of shown g. Your organization at Oklahoma City, that is, Mr. Sam Benjamin, who is manager of your office, in my opinion, is a great asset to your wonderful organization, for the simple reason that Mr. Benjamin is an untiring worker and is always ready to put himstelf out to accommodate his exhibitors. He is loyal to his "Bluebirds" and his word is as good as his bond. Many exchangemen, in my opinion, make a grievous mistake by throwing a good account up for some mushroom exhibitor on account of their offering a little more money, not realizing that this fly-by-night exhibitor cannot last long in the business. But this is not the case with Mr. Benjamin. When he opened up my account he had a great many other exhibitors come to him and try to undermine me and get the Bluebird pictures, saying that it was impossible for me to last on account of not being in the right location and off the main drag, but his faith in me was unshaken, and he would not listen to them. As I have said before, I have used the Bluebirds for fifteen months, and believe them as good, if not better, than any program produced to-day; and I say this without any favoritism whatever, but simply because it is a business proposition with me to use the program that is most consistent in my success. W. S. BELLINGS, Enid, Okla. Mgr. American Theatre. STAYS THERE. Bluebird Photoplays, Inc., Chicago, 111.: Gentlemen — Our Tuesday attendance has increased over 100 per cent., and it is staying there since I put on Bluebird plays. Everybody likes them. FRANK SNYDER, Mgr. Majestic Theatre. Danville, 111. r Wm. F. Requa, manager of the Cozy Theatre of Driggs, Idaho, and Professor Calkens. WENT OVER BIG. The One Best Bet of the Week J. Warren Kerrigan Feature J. Warren Kerrigan. All the mystery suggested by the title underlies the plot of "Hands in the Dark." Warren loves Edith, whose father is a miser. When our handsome hero goes to him to ask the hand of the fair Edith he surprises the old man gloating over his treasure. Enraged, the miser throws a book, and in doing so breaks a charm from the lover's chain. That night the old man is strangled and his safe looted. On the floor is the tell-tale charm. What happens after Warren's trial for the crime is a premier punch, and the whole picture will hold your^udiences spellbound. Strong stuff that will get the business. TWO REELS WEEK OF AUGUST 27 BOOK THRU ANY UNIVERSAL EXCHANGE Bluebird Photoplays, Inc., Omaha, Nebr.: Gentlemen — Violet Mersereau in "The Honor of Mary Blake" went over big last night. Every one thinks Bluebirds are great. When do we get a return booking on "Her Soul's Inspiration" ? Let me know at once. Yours verv truly, E. J. MEYER & SON, Mgr. Lyric Theatre. North Bend, Nebr. USE THEM ALL. Bluebird Photoplays, Inc., 1600 Broadway, New York City: Gentlemen — We are using all of the Bluebirds which are being put out in our new picture house here, the Busby Theatre, seating 1,400, which is owned by the McAlester Theatre Company. They have been a very good drawing card for us, and we feel like recommending them to any other exhibitor who wishes a thoroughly reliable attraction. Yours very truly, McALESTER THEATRE CO. McAlester, Okla.