Moving Picture World (Jan-Mar 1912)

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THE MOVING PICTURE WORLD 71 y^r Floors The Aisle Problem For aisles of Moving Picture Theatres with their steady, heavy traffic, we manufacture and recommend our Slate Gray Congoleum. It looks like sheet rubber except that it is a little thicker, wears better and is very much cheaper. It gives perfect footing, can be used on steps and slopes and will stand an enormous amount of traffic. In fact, the best field for the sale of this material is just such places as aisles of moving picture shows where the traffic is concentrated. Sold in three widths, 36, 45 and 54 inches; buy whatever length you need. You can get it at Department Stores and hardware stores, or we will sell you direct. The Wainscoting Problem The walls of moving picture theatres need a wainscoting of some material that will not easily blacken or become dingy. Our Oak Finish Congoleum solves that problem perfectly. The fabric has a special finish in duplication of quartered oak. It is brilliantly varnished, and when used on the walls in conjunction with a top rail and baseboard, it secures a very handsome hard wood effect. at trifling cost. It is ideally sanitary and can be easily kept clean and bright for years. ^^It can be put in place by anybody who can drive a nail. It is not inflammable and will be accepted by fire insurance underwriters. Sold in rolls a yard wide. Light Oak or Golden Oak. Buy whatever length you need. Booklets on request. UNITED ROOFING & MANUFACTURING COMPANY PHILADELPHIA CHICAGO KANSAS CITY SAN FRANCISCO