Moving Picture World (Jan-Mar 1912)

Page scan 000393 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jan-Mar 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jan-Mar 1912)
Leaf #:
000393
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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w n HE WORLD PHOTOGRAPHIC PUBLISHING COMPANY 125 E. 23d. Street, NEW YORK 3each Building) J. P. Chalmers, Editor and Manager. Telephone call, 1343-1344 Gtamercy Entered at the General Post Office in New York City as Second Class Matter. UBSCRIPTION RATES: $3.00 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3.50. Foreign Countries, $4.00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post BIdg.), Chicago, III. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, 50c. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. 'ol. 11 FEBRUARY 3. 1912 No. 5 INDEX TO CONTENTS. hVERTISING FOR EXHIBITORS 381 lONG THE CHICAGO HOUSES 391 lONG THE EXHIBITORS 420-428 SOUND MADEIRA WITH THE O'KALEMS. .379 ;.LB:NDAR of independent releases 403 ^LENDAR OF LICENSED RELEASES 404 illCAGO LETTER 390 llMMENTS ON THE FILMS iLicensed) 392 l)MMENTS ON THE FILMS (Independent) 393 KBRESPONDENCE 406 I ITTON. OHIO 408 £CHANGE AND THEATER OWNERSHIP 374 iCTS AND COMMENTS 372 INDEPENDENT FILM STORIES 422 INDEPENDENT RELEASE DATES 432 INQUIRIES 388 I ICENSED FILM STORIES 414 I ICENSED RELEASE DATES 434 LOUISVILLE 406 MANUFACTURERS' ADVANCED NOTES 396 MASSACHUSETTS CENSORSHIP, THE 382 MOTION PICTURE EDUCATOR, THE 377 N.\TIONAL FILM DISTRIBUTING CO 430 NEW ENGLAND 406 NEW GLOBE AMUSEMENT CO., LOS ANGELES, CAL 389 INDEX TO ADVERTISERS. LSBON IMPOETEES. lORUP, L. E 438 [EWERT, CHAS. L 423 BISINGER, HUGO 359 ,EOTEICAL EQTTIPMENT. )RT WAYNB ELEC. CO 441 I4LLBERG, J. H 427 G ELEC. CO 440 ACKIE. H. A 44U 30RE HUBBLE CO 438 iHNElDER, E 431 LK BEOKEBS. I'TERNATIONAL FIL.M TRADERS 437 ^ EXCHANGES. )ENBURG, GEO 439 'SATURE FILM CO 431 aEENE, W. E 415 lETZ, L 410 HEMMLE FILM SERVICE 409 UJESTIC FILM SERVICE 407 f7AAB FILM' SERVICE 435 njEPENDENT FILM MAHTJFACTUEEES. ImERICAN FILM CO 415 aAMPION FILM CO 361 LAIR FILM CO 357 UMONT FILM CO 363 BAT NORTHERN FILM CO 411 P 409 X 359 IaJBSTIC film CO / 433 OTION PICTURE DIS. & SALES CO 4(V7 IeSTOR FILM CO 356 , T. MOTION PICTURE CO 362 )WERS MOTION PICTURE CO 364 EPDBLIC MOTION PICTURE CO 359 EX MOTION PICTURE CO 360 ILAX CO 358 3ANH0USER CO 354 CENSED FILM MANDTACTUREES. 5IS0N FILM CO 368 5SANAY FILM CO 355 ALEM CO 370 LECTURERS. LEINE, GEO 411 JBIN FILM CO 365 ELIES CO *43 PATHE FRERES 366 SELIG POLYSCOPE CO 369 VITAGRAPH CO 367 MISCELLANEOUS. ABELL-SHELOR, CHAS 431 A. B. C. CO 437 AMI'SEMENT SUPPLY CO 440 AMERICAN SLIDE & POSTER CO 434 ASSOCIATED M. P. SCHOOLS 429 BATTERSHALL & OLESON 410 BAUSCH & LOME 429 BRADY, ARTHUR 433 BRUNSWICK BROTHERS 409 CIIICAGO PRO.TECTION CO 442 CLASSIFIED ADVERTISEMENTS 408 CoItCOKAN. A. J 361 DAI.r.KRi:. MME 438 111!. SllKiOL OF PHOTOPLAY 408 EXHIBITORS' ADV. CO 437 EXHIBITORS' ADV. & SPECIALTY CO 404 CHK.MIST 442 GENUINE ANTIQUE STORE 429 HARBACH CO 431 HOKE. GEO 431 LAVEZZI CO 437 JlcKEXNA BROS 442 MORTIMER FILM CLEANER CO 442 MOTION PICTURE PATENTS CO 412-413 MOVING PICTURE WORLD (bound volume) 438 NATIONAL TICKET CO 432 NATIONAL X-RAY REFLECTOR CO 436 NEWMAN ELEC. LAMP CO 437 NEWMAN MANUFACTURING CO 435 OPER.iTORS' HANDBOOK 431 PITTSBURG PHOTOPLAY CO 441 RAW FILM SUPPLY CO 427 SARGENT, E. W 437 TAYLOR, F. C , ■*41 THEATER FILM & SUPPLY CO 431-440 TILLEY BRO 4()9 TRAINER. C. W 44J UNITED ROOFING & MFG. CO 405 U. S FACTORIES CO 417 ZENITH MFG. CO 438 MARION. T.. M MOVING PICTURE WORLD .440 .429 PHILADELPHIA 406 PLEASING AND THE UNPLEASING. THE 376 PROJECTION DEPARTMENT 383 SCENARIO WRITER, THE 387 SONG AND SINGER 389 SONG SLIDE RELEASES 410 SPECIAL CENSORSHIP FOR CHILDREN'S PICTURES 373 STORIES OF THE FILMS (Licensed) 414 STORIES OF THE FILMS (Independent) 422 ST. LOUIS 408 SUMURUN, THE WORDLESS PLAY 373 WHAT THE PEOPLE WANT, by Louis Reeves Harrison 375 MOVING PICTURE MACHINE MANUFACTUEERS. AMERICAN MOVING PICTURE llACIIINE CO.. 438 EDISON MOVING PICTURE .MACHINE CO 368 ENTERPRISE OPTICAL CO 439-441 POWER. NICHOLAS 444 MUSICAL INSTRUMENTS. DEAGAN, J. (■ 435 SI.NN, CLARENCE E 437 WURLITZER. RUDOLPH 425 ZEIDLER DRU.M CO 431 OPERA CHAIE MANUFACTUEERS. AMERICAN SEATING CO ANDREWS. A. H 442 BENNETT. GEO. W 442 IIAUDESTY CHAIR CO 442 STAFFORD, E. H 442 STEEL FURNITURE CO 442 WISCONSIN LU.MBER CO 442 PEOJECTION SCREENS. AMERICAN THEATER CURTAIN CO 357 COYLE CURTAIN CO 439 INVENTORS SPECIALTY CO 436 MTRROROID CO 415 SLIDE MANUFACTURERS. AMERICAN .MOTION SLIDE CO 410 EXCELSIOR SLIDE CO 410 KANSAS CITY SLIDE CO 410 HUNTON-FELL-ELLIOTT CO 417 LEVI CO 410 NORTH AMERICAN SLIDE (X) 410 SCOTT & VAN ALTENA CO 410 SIMPSON, A. I, 410 UTILITY TRANSPARENCY CO 438 FEATURE FILMS (released by). AMERICAN FEATURE FILM CO 364 FEATURE & EDUCATIONAL FIMI CO 417-431 GT NORTHERN SPEC. FEATURE FILM CO. .408 NATIONAL FILM DISTRIBUTING CO 421 TOTIRNAMENT FILM CO 419 WORLD'S MOVING PICTURE CLASSICS 440 THEATER ARCHITECTS. DECORATOrS' SUPPLY CO 431