Moving Picture World (Jan-Mar 1912)

Page scan 000687 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jan-Mar 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jan-Mar 1912)
Leaf #:
000687
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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w :iE WORLD PHOTOGRAPHIC PUBLISHING COMPANY 125 E. 23d. Street, NEW YORK , leach Building) J. P. Chalmers, Editor and Manager. Telephone call, i343-i344 Gramercy Entered at the General Post Office in New York City as Second Class Matter. JBSCRIPTION RATES: $300 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Iphilippine Islands. Canada, $3-50. Foreign Countries, ;$4.oo. Post Paid. ESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, III. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, soc. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. toi. n FEBRUARY 24, 1912 No. 8 INDEX TO CONTENTS. viRTlSINi; FUR EXHIBITORS 666 TIEST BIRTHDAY OF KEX, THE 671 loNG THE EXHIBITORS 620 GETTING A HIRED GIRL (Essanay) 68o .702 LENDAH OF INDEPENDENT RELEASES. . .688 LENDAK or LICEN.SED RELEASES 696 MPAIGN FOR A MODERN SUNDAY, 3y W. Stephen Bush 658 ;iCAGO LETTER 665 [ICAGO LEAGUE ANNUAL DUTCH LUNCH.. 661 MMENTS ON THE FILMS (Licensed) 680 MMENTS ON THE FILMS (Independent) 690 rnXIAL THEATER, WICHITA. KAN 617 UESPONDENCE 699 NITES. THE (Selig). CT.*; ANIi COMMENT! .660 .656 INDEPENDENT FILM STORIES 714 INDEPENDENT RELEASE DATES 722 INDIANA EXHIBITORS' LEAGUE MEETING. 663 INQUIRIES 669 LICENSED FILM STORIES 708 LICENSED RELEASE DATES 724 LOUISVILLE 702 lifANUFACTUREES' ADVANCE NOTES 692 MERCHANT MAYOR, THE 670 MOTION PICTURE EDUCATOR, THE 682 MOTION PICTURE EXHIBITORS' LEAGUE.. 661 NATIONAL FILM DIS'TEIBUTING CO 726 NEW ENGLAND 699 iBBON IMPORTERS. lORUP, L. E 732 lEWERT, CHAS. L 733 JISINGER. HUGO T31 ^ECTKICAL EaUIPMEUT; ^TROIT KNOINE CO "30 \TERI'I!ISE OPTICAL CO 721 )0S GAS HNGINE 643 )BT WAYNE ELKC. CO 723 iLLBEKC, .1. H 733 rG ELEC. CO 728 ACKIE, H. A 723 SESTO EMERGENCY CO 728 ;HNEIDER, E 723 :ERN MFG. CO 729 :ui broeers. ITEBNATIONAL FILM TRADERS 729 XM EXCHANGES. RADENBIIRG, GEO 64S BCKEYB LAKE SHORE CO 7,31 ILEHUFF SUPPLY CO 731 NCINNATI BUCKEYE 731 !ATURE FILM CO 727 BEENB, W. E 646 ETZ, L 727 iEMMLE FILM SERVICE 649 AJESTIC FILM' SERVICE 732 ETROPOLITAN FILM CO 698 PERIOR FILM CO 714 VAAB FILM SERVICE 727 SB FILM' EX 722 .iRIOTO FILM (-11 688 JDEPENDENT FILM MANUFACTURERS. MERICAN FILM (-'d 713 HAMPION FILM CO 713 RYSTAL FILM CO 645 CLAIR FILM CO 711 iUMONT FILM CO • 640 REAT NORTHERN FILM CO 644 IP 642 UX 645 AJESTIC FILM CO 725 OTION PICTURE DIS. & SALES CO 644 ESTOR FILM CO 646 . Y. MOTION PICTURE CO 646 OWERS MOTION PICTURE CO 648 EPUBLIC MOTION PICTURE CO 646 EI.IANCE M. P. CO 648-712-716 EX MOTION PICTURE CO 641-645 INDEX TO ADVERTISERS. SOLAX CO 649 THANHOUSER CO 638 LICENSED FILM MANUFACTUREES. EDISON, THOS. A ESSANAY FILM CO KALEM CO KLEINE, GEO LUBIN FILM CO MELIES CO. 6.52 6.'!9 654 693 6.TO 735 PATHS FRERES '29 SELIG POLYSCOPE CO 6,53 VITAGRAPH CO 651 MISCELLANEOUS. A. B. C. Co rai AMUSEMENT SUPPLY CO 733 BALSHOFER, F. J ■J'28 BABCKIIOFF. CARL 7.32 BATTERSHALL & OLESON "28 BELL & HOWELL "H BENDER, GEO "29 BIBT, G 729 BRADY. ARTHUR 727 CLASSIFIED ADVERTISElfENTS 707 CORCORAN, A. J 728 DALBERG, MME 732 DIAMOND OPERA SCHOOL 729 EXHIBITORS' ADV. CO 730 EXHIBITORS' ADV. & SPECIALTY CO 696 CHEMIST 711 GORDON 729 GUNDLACH MANHATTAN CO 732 HENNEG & WHITE 730 HOKE, GEO 723 HDLSEY & CO 731 LAVEZZI CO 729 MARPLB THEATER 649 McKENNA BROS 734 MEYERS & REYNOLDS 732 MORTIMER FILM CLEANER CO 729 MOVING PICTURE WORLD (bound volume),. 719 NATIONAL TICKET CO 724 NATIONAL X-RAY REFLECTOR CO 719 NEWMAN MANUFACTURING CO 711 OPERATORS' HANDBOOK 711 PHOTOPLAY MAGAZINE "33 PITTSBURG PHOTOPLAY CO 721 RAW FILM SUPPLY CO 7.33 REID DIFFUSER 729 SANITARY SERVICE CO 72S SARGENT, E. W "34 STEBBINS. C. M 729 NOVELTY THEATER. LOUISVILLE, KY 676 OREGON LETTER 667 PHILADELPHIA 702 PITTSBURGH 7(y7 PLAYING THE PICTURES 659 PROJECTION DEPARTMENT 68.J REX PRODUCER, THE 674 SAXE'S ORPHEUM THEATER 67.t SCENARIO WRITER, THE 668 SONG SLIDE RELEASES 707 STORIES OF THE FILMS (Licensed) 724 STORIES OF THE FILMS (Independent! 722 STUDIO S.4UNTERINGS, By Louis Reeves Harrison 657 WHAT REX IS GOING TO DO 672 THREE IN ONE OIL CO 730 TRAINER, C. W 729 WEBB, E. C 728 LECTURERS. MARION, L, M 727 MOVING PICTURE WORLD 731 MO'VING PICTURE MACHINE MANUFACTURERS. AMERICAN MOVING PICTURE CO 731 EDISON MOVING PICTURE CO 6,52 ENTERPRISE OPTICAL CO 721 POWER, NICHOLAS 736 SIMPLEX M, P. MCH 695 MUSICAL INSTR'UMENTS. DEAGAN, J, C 727 SINN, CLARENCE E 729 WURLITZER, RUDOLPH 719 ZEIDLER DRUM CO 734 OPERA CHAIR MANUFACTURERS, AMERICAN SEATING CO 734 ANDREWS, A. H 734 BENNETT, GEO. W 734 HARDESTY CHAIR CO 734 STEEL FURNITURE CO 734 WISCONSIN SEATING CO 734 PROJECTION SCREENS. AMERICAN THEATER CURTAIN CO 728 COYLE CURTAIN CO 723 INVENTORS' SPECIALTY CO 709 MIRROROID CO 731 SLIDE MANUFACTURERS. AMERICAN MOTION SLIDE CO 728 EXCELSIOR SLIDE CO 719 LEVI CO 697 SCOTT & VAN ALTENA CO 728 SIMPSON, A. 1 728 UTILITY TRANSPARENCY CO 734 FEATURE FILMS (released by). FEATURE & EDUCATIONAL FILM CO 723 FRENCH-AMERICAN FILM CO 700-701 GT NORTHERN SPEC. FEATURE FILM CO.. 731 MONOPOL FILM CO 703-4-5-6 NATIONAL FILM DISTRIBUTING CO 64, TOURNAMENT FILM CO. . ., 726 THEATER AR(3HITECTS. DECORATORS' SUPPLY CO i23