Moving Picture World (Jan-Mar 1912)

Page scan 000787 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jan-Mar 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jan-Mar 1912)
Leaf #:
000787
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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^ H rHE WORLD PHOTOGRAPHIC PUBLISHING COMPANY 125 E. 23d. Street, NEW YORK {Beach Building) J. P. Chalmers, Editor and Manager. Telephone call, 1343-1344 Gramercy Entered at the General Post Office in New York City as Second Class Matter. ijUBSCRIPTION RATES: $3.00 per year. Post free in I the United States, Mexico, Hawaii, Porto Rico and the I Philippine Islands. Canada, $3.50. Foreign Countries, j $4.00, Post Paid. iVESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, 111. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, soc. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. /ol. 11 MARCH 2, 1912 No. 9 DVERTISING FOR EXHIBITORS "63 UONG THE EXHIBITORS 802 lERNHARDT AND REJANE IN PICTDRES. . .760 IRICK CHURCH ENDORSES MOTION PICTURES T72 lALENDAR OP INDEPENDENT RELEASES. .7S6 ■ALENDAR OF LICENSED RELEASES 792 !AMPAir,N FOR A MODERN SUNDAY 759 IHICAGO LETTER 761 l:OMMENTS ON THE FILMS (Licensed) 780 fOMMENTS ON THE FILMS (Independent) 781 lURBAR IN KINBMACOLOR, THE 774 :DIS0N PLAYERS IN COMEDY AND DRAMA. 768 INDEX TO CONTENTS. ESSANAY WESTERN FEATURE 768 OBSERVATIONS .767 FACTS AND COMMENTS 756 PROJECTION DEPARTMENT 776 FILMING THE BIRTH OF A STATE 772 FROM THE 400 TO THE HERD (American) 775 BOASTING THE MOVING PICTURES 757 INDEPENDENT FILM STORIES S(« INDEPENDENT RELEASE DATES : 812 IN(iUlRIES 767 LIGHTHOUSE KEEPER'S DAUGHTER (Edlaon)769 LICENSED FILM STORIES 796 LICENSED RELEASE DATES 814 MANUFACTURERS' ADVANCE NOTES 783 .MEXICAN COURTSHIP, A (Lubin) 769 SCENARIO WRITER. THE 765 SONG SLIDE RELEASES 795 SPLENDID KALEM FEATURE 770 STORIES OF THE FILMS (Licensed) 796 STORIES OF THE FILMS (Independent) 804 STUDIO SAUNTERINGS, by Louis Reeves Harrison 758 STUDIO NOTES FROM CALIFORNIA 773 VOICE FROM THE DESERT, A 771 ARBON naPORTEHS. RORUP. L. E 820 ;iEWEKT, CHAS. L 821 lEISINGER, HUGO 820 XECTRICAL EaUrPMENT. NTERPRISE OPTICAL CO 809 ■GET WAYNE ELEC. CO 815 lALLBERG. .T. H 810 LG ELEC. CO 807 lACKIE, H. A 822-820 CHNEIDER, E 817 ILU BROKERS. NTERNATIONAL FILM TRADERS 817 ILM EXCHANGES. ALEnrFF SUPPLY CO 819 BATt'RE FILM CO 805 :REENE, W. E 818 lETZ, L 817 AEMMLE FILM SERVICE 805 lAJESTIC FILM SERVICE 820 UPERIOR FILM CO 817 WAAB FILM SERVICE 817 HE FILM EX 809 INDEPENDENT FILM MANUFACTURERS. iMEBICAN FILM CO 801 HAMPION FILM CO 801 RY.STAL FILM CO 821 CLAIR FILM CO 747-743 AUMONT FILM CO 746 REAT NORTHERN FILM CO 744 .MP 74S-7S7 nX 740 CAJESTIC FILM CO 813 lOTION PICTURE DIS. & SALES CO 744 (ESTOR FILM CO 743 f. T. MOTION PICTURE CO 745 'OWERS MOTION PICTURE CO 745 iEPUBLIC MOTION PICTURE CO 813 iELIANCE M. P. CO 815 lEX MOTION PICTURE CO 741 OLAX CO 749 :HAXH0USER CO 738 loensed film manttfacturers. :dison, thos. a 752 SSANAY film CO 739 CALEM CO 764 INDEX TO ADVERTISERS. KLEINE. GEO 751 LUBIN FILM CO 750 MELIES CO 823 PATHE FRERES 817 SELIG POLYSCOPE CO 753 MISCELLANEOUS. A. B. C. Co 818 AMUSEMENT SUPPLY CO 807 BALSHOFER, F. J 795 BATTERSHALL & OLESON 795 BAUSCII & LOME 807 BELL & HOWELL 815 BENDER, GEO 810 BRADY, ARTHUR 813 CHICAGO PROJECTION CO 749 CLASSIFIED ADVERTISEMENTS 794 COIN MCH. MFG. CO 751 CORCORAN, A. J 740 DALBERO. MME 807 DIAMOND OPERATOR'S SCHOOL 817 ERKEU BRO 822 EXHIBITORS' ADV. CO 740 EXHIBITORS' ADV. & SPECIALTY CO 792 CHEMIST 815 HOKE, GEO 803 KRAUS MFG. CO 794 LAVEZZI CO 810 MARPLB THEATER 749 .McKENNA BROS 822 MIDLAND TRANSPARENCY CO 810 MORTIMER FILM CLEANER CO 805 MOVING PICTIIRE WORLD (bound volume) 818 NATIONAL TICKET CO 812 NATIONAL X-RAY REFLECTOR CO 819 NEWMAN MANUFACTURING CO S15 OPERATORS' HANDBOOK 815 PHOTOPLAY' ADV. & SPEC. CO 742 PHOTOPLAY MAGAZINE 807 PITTSBURG PHOTOPLAY CO 809 RAW FILM SUPPLY CO 742 REID DIFFUSER 803 SARGENT. E. W 822 TEACH, J. W 817 TILLEY BRO 817 U. S. FACTORIES CO 813 UNITED ROOFING CO 785 WINDSOR. E. S 819 TRAINER, C. W 817 LECTURERS. HOFFMAN, H. F 821 MARION, L. M 813 .MOVING PICTUKi; WORLD 807 MOVINGPICTURE MACTHINE MANUFACTURERS. AMERICAN MOVING PICTURE CO 820 EDISON .MOVING PICTURE CO 752 ENTERURISE OPTICAL CO 809 POWER, NICHOLAS 824 SIMPLEX M. P. MCH 782 MUSICAL INSTRUMENTS. DEAGAN, J. C 813 SINN, CLARENCE E 813 WURLITZER, RUDOLPH 819 ZEIDLER DRUM CO 822 OPERA CHAIR MANUFACTURERS. AMERICAN SEATING CO 805 ANDREWS, A. H 822 BENNETT, GEO. W 822 HARDESTY CHAIR CO 822 STEEL FURNITURE CO 822 WISCONSIN SEATING CO 822 PROJECTION SCREENS. AMERICAN THEATER CURTAIN CO 818 COYLE CURTAIN CO 749 INVENTORS' SPECIALTY CO 803 MIRROROID CO 740 SLIDE MANtTFACTURERS. AMERICAN MOTIO-N' SLIDE CO 795 EXCELSIOR SLIDE CO 795 HUNTON FELL ELIIOTT 803 KANSAS CITY SLIDE CO 817 LEVI CO 793 NO. AMERICAN SLIDE CO 817 SHEPARD, D. J 795 SCOTT & VAN ALTENA CO 795 SIMPSON, A. L 810 UTILITY TRANSPARENCY CO 819 FEATURE FILMS (released by). FRENCH-AMERICAN FILM CO 798-799 FRENCH-AMERICAN FILM C 798-799 GT NORTHERN SPEC. FEATURE FILM CO... 791 Mo'nOPOL FIL.M CO 788-789-790 NATIONAL FILM DISTRIBUTING CO. 816 TOURNAMENT FILM' CO 810 THEATER ARCHITECTS. DECORATORS' SUPPLY CO.