Moving Picture World (Jan-Mar 1912)

Page scan 0001075 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jan-Mar 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jan-Mar 1912)
Leaf #:
0001075
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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¥ M THE WORLD PHOTOGRAPHIC PUBLISHING COMPANY 125 E. 23d. Street, NEW YORK (Beach Building) J. p. Chalmers, Editor and Manager. Telephone call, 1343-1344 Gramercy Entered at the General Post Office in New York City as Second Class Matter. i SUBSCRIPTION RATES: $300 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3.50. Foreign Countries, $4.00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, 111. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, soc. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. Vol. 11 MARCH 23, 1912 No. 12 ADVERTISING FOR EXHIBITORS 1058 AMATEIR .SCENARIO WRITER. THE 1053 AMONG THE EXHIBITORS 1088-1106 ASTA NEILSEN PICTURES, THE 1054 BIYING A THEATER 1047 CALENDAR OF INDEPENDENT RELEASES. .1080 CALENDAR OF LICENSED RELEASES 1082 CHICAGO LETTER. THE 1056 CnMMUNTS ON THE FILMS (Licensed) 1062 COMMENTS ON THE FILMS (Independent) . .1063 CORRESPONDENCE 1084 EXHIBITION AT DAYTON, OHIO 1044 FACTS AND COMMENTS 1040 GREAT PREPARATIONS FOB DAYTON CONVENTION 1043 INDEX TO CONTENTS. INDEPENDENT FILM STORIES 1100 NAVY IN MOVING PICTURES 1046 INDEPENDENT RELEASE DATES U08 NEW ENGLAND 1085 IN THE MISSISSIPPI VALLEY 1086 NEW SCHOOL, THE 1011 INQUIRIES 1061 IT IS TIME TO ACT 1042 OBSERVATIONS BY OUR MAN ABOUT TOWN.1069 KINGSLEY, WALTER J 1052 PERFECTION CONCAVE SCREEN. THE 1057 PHILADELPHIA 1084 LETTERS TO THE EDITOR 1087 |J,^r'¥Lan% ™R " ^ ''™"° VIEWPOINT...!^ YSl^ ^iJ^^eIsTLTtes::::::::::::::::!??^ projection depart-^n¥-:::::;:::::.;:::X5 LOUISVILLE, KY 1084 ..rqAD AGENT'S LOVE, A" (Essanay) 1070 MARION OPTIMISTIC 1052 SCENARIO WRITER. THE 1060 MOTION PICTTUBE EXHIBITORS' LEAGUE.. 1043 SONG SLIDE RELEASES 1090 MOVING PICTURE EDUCATOR 1045 SPECTATOR, THE 1072 llANUFACTDRERS' ADVANCE NOTES 1074 STORIES OF THE FILMS (Independent) 1100 MUSIC FOR THE PICTURE 1048 STORIES OF THE FILMS (Licensed) 1092 CARBON IMPORTERS. I IPRORUP, L. E jKIEWERT. CHAS. L... REISINGER. HUGO ... INDEX TO ADVERTISERS. « INDEPENDENT FILM MAUTTFACTrBEaS, .1113 (not in Sales Co.) .1117 CRYSTAL FILM' CO 1101 .1099 GADMONT CO 1030-1033 ELECTRICAL EQUIPMENT. ENTERPRISE OPTICAL CO 1107 DETROIT ENGINE WORKS 1103 FOOS GAS ENGINE CO 1091 FORT WAYNE ELECTRIC CO 1107 HALr,BKR(i. .T. H 1117 ILG ELECTRIC CO. 1112 KnERTING. MATHIESEN 1032 KEYSTONE SALES CO 1028 MACKIl:. H. A.. INC 1118-1093 SAFETY ELEC. CO 1116 Si HNEIDER. E 1107 SJKRN MFG. CO 1098 WILLIAMS, BROWN & EARL 1116 FILM IMPORTERS AND BHOKEKS, IXTERNATKINAL FILM TRADERS 1115 FIREPROOF APPARATUS. H. W. .MiHXS-MANVILLE ELECTRIC AD-LITE CO.. .1103 .1103 FILM EXCHANGES. hi:aiienburg. GEO 1111 EI I KKYK LAKE SHORE FILM CO 1111 I AI.EIIIFF. CHAS. 1113 CINCINNATI BUCKEYE FILM CO 1116 iiir.r.MHIA FEATURE FILM CO 1111 FEATURE FIL.M CO 1107 GREENE, W. E 1103 HETZ. L 1116 r.AEMMLE FILM SERVICE 1027 LYRIC FILM CO 1116 SWAAB FILM SERVICE CO 1115 INDEPENDENT FILM MAinrFAC!TUEEHS, ( in Sales Co. AJIERICAN 1101 BISON lOSl CII.UIPION 1026 I I I.AIU 1025 I:i:aT NORTHERN , 1028 II' 1099-1024 X 1101 M.\.n:sTic 1109 MuiIipN picture DIS. & SALES CO 1095 NTSTiiIt 1030 POWKI:S ; 1028 REI'( KLIC 1029 RELIANCE 1U5 REX 1029 30LAX 1027 rHANMOI SER 1022 LICENSED FILM MANUFACTUEEBS, EDISON 1036 ESSANAY 1023 K ALEM 1038 KLEINE 1097 LUBIN 1034 MELIES 1119 PATHE FRERES 1107 SEHG 1036 VITAGR APH 1035 MISCELLANEOUS. A. B. C. CO 1032 AMUSEMENT SUPPLY CO 1090 BARCKHOFF, CARL 1111 BRADY, ARTHUR 1111 CALLAWAY CO. 1116 CELLUKOTE CO 1113 CHAMBLESS, JAS 1115 CLASSIFIED ADVERTISEMENTS 1083 CORCORAN, A. J 1099 DAVIS, A 1X14 EXHIBITORS' ADV. CO 1114 EXHIBITORS' ADV. & SPEC. CO 1082 GCNDLACH MANH.ATTAN CO 1111 HOKE, GEO. 1116 HUNTOON, ROLFES CO 1097 JOHNSON COIN COUNTING MACH. CO 1093 JONES, TOM, CO 1091 KRACS MFG. CO 1095 KINGERY MFG. CO 1083 LAVEZZI CO 1090 MeKENNA BROS 1118 MEEKER. JOS. L 1083 MIDLAND TRANSPARENCY CO 1090 MORTIMER FILM CLEANER 1115 NATIONAL TICKET CO 1108 NATIONAL X-RAY REFLECTOR CO 1103 NEWMAN MFG. CO 1025 OPERATORS HANDBOOK 1025 PHOTOPLAY ADV. & SPEC. CO 1114 PHOTOPLAY MAGAZINE 1111 PITTSBURG PHOTOPLAY CO 1115 RAW FILM SUPPLY CO 1030 REID DIFFOSER CO 1114 SANITARY SERVICE CO 1090 SERGENT. E. W 1118 STEBBINS, C. M 1090 STERLING NOVELTY CO 1106 TAKITO. OGAWA 1112 TAYLOR, F. C 1115 THREE IN ONE OIL CO 1103 TRAINER, C. W 1116 LECTUEES. MARION, L. M 1113 MOVING PICTURE WORLD 1114 MOVING PICTURE MACHINE MANtTFACTURERS. AMERICAN 1113 EDISON 1036 ENTERPRISE OPTICAL CO 1032 POWERS 1120 SIMPLEX 1080 MUSICAL INSTRUMENTS. DEAGAN. J. C 1107 SINN. C. E ; 1116 WURLITZER. RUDOLPH 1113 ZEIDLER DRUM CO. 1116 OPERA CHAIE MANUTACTUREKS. A.MERICAN SEATING CO 1118 ANDREWS, A. H 1118 BENNETT, GEO lllS HARDESTY CHAIR CO 1118 STAFFORD, E. H 1118 STEEL FURNITURE CO 1118 WISCONSIN SEATING CO 1118 PROJEC!TING SCEEENS. AMERICAN THEATER CURTAIN CO 1116 DeBERRI CURTAIN CO 1115 INVENTORS' SPECIALTY CO 1103 .MIRROROID CO 1103 SLIDE MANUFACTUEEHS. AJIEBICAN MOTION SLIDE 1090 BATERSHALL & OLESON 1081 CHICAGO SONG SLIDE 1090 LEVI CO. 1091 SCOTT & VAN ALTENA 10911 SIMPSON, A. L 1116 UTILITY TRANSPARENCY CO 1083 FEATURE FILM COMPANIES. A.MERICA'S FEATURE FILM CO 1027 FEATURE & EDUCATIONAL FILM CO 1116 FEATURE PHOTOPLAY CO 1093 FRENCH-A.MERICAN FILM CO 10SS-10S9 GREAT NORTHERN SPL. FILM CO 1095 LOS ANGELES PROJECTION CO 1112 TOURNAMENT FILM CO 10S6 THEATRICAL AIICHITEC!T8. DECORATORS' .SUPPLY CO 1107