Moving Picture World (April-June 1915)

Page scan 000837 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
April-June 1915
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Apr-Jun 1915)
Leaf #:
000837
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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May 1, 1915 THE MOVING PICTURE WORLD 793 STILL CLIMBING Right from the jump Kriterion has forged ahead and has made progress that is written down in the history of the motion picture business. It has standardized quality. It has established a record in productions — and it is— STILL CLIMBING. The rapid progress of Kriterion pictures has established the name KRITERION as the best there is in motion pictures. It has created a demand for a better picture because it has reached a higher plane in motion picture making — and is — STILL CLIMBING. Its photography has created a buzz of complimentary conversation throughout the trade. Its splendid players have secured a large following. Its service system and co-operative methods have gained it thousands of friends — and it is — STILL CLIMBING. KRITERION is not satisfied with having done all this, but intends to grow better with each day. It insists on giving even better pictures, better photography and better service. It can do these things, because it is — STILL CLIMBING. Get In Touch With Your Nearest Exchange Manhattan Kriterion Film Exchange, 730 7th Ave., 48th St and 7lh Are., 6th floor. New York City. Phone: Bryant 1026-7. Chicaga Kriterion Film Service, Mailers BuUding, 5 South Wabash Are., ChlcaEO, 111. Phone: Randolph 2581 2582. St Louis Kriterion Film Service, 3217 Locust St. St Louis, Mo. Phone: Bomont 254. Western Kriterion Film Service, Produce Exchange Bldg., 6th and 1st Sts., No., Minneapolis, Minn. Phones: N. W. NicoUet 3017. Tri-State Center 3453. Criterion Film Co., 1309 Vine St., Philadelphia, Pa. Phone: Walnut 324. Criterion Film Co., 710 E. Baltimore St., Baltimore, Md. Phone: St Paul 3864. Criterion Film Co., Inc., 66 Market St.. WUkes-Barre, Pa. Kriterion Co-Operative Service Co., 1104 Superior Ave., E., Cleveland, Ohio. Phone: Prospect 1235. Indianapolis Kriterion Film Service, 129 W. Washington St, Indianapolis, Ind. Phone; Main 1737. Empire Kriterion Film Exchange, 39 Erie St, Buffalo, N. t. Phone: Seneca 3666. New England Kriterion Film Service, Boston, Mass. California Kriterion Film Exchange, 734 So. Olive St, 1*3 Angeles, Cal. California Kriterion Film Exchange, 111 Golden Gate Ave., San Francisco, Cal. Phoenix Kriterion Service. Correspond with Los Angeles. Detroit Kriterion Film Service, 183 Jefferson Ave., Detroit, Mich. Toledo Kriterion Film Service, 428 Huron St, Toledo. 0. Grand Rapids Kriterion Film Service, Correspond with Detroit Pittsburgh Kriterion Film Service, Pittsburgh, Pa. Colorado Kriterion Film Service, Denver, Colo. Washington Kriterion Film Service, Seattle, Wash. Kansas City Kriterion Film Service, Kansas City, Mo. Kriterion Co-Operative Service, Columbus, Ohio. Correspond with Cleveland. Kriterion Co-Operative Service Co., Cincinnati, 0. Atlanta Kriterion Flim Service, Atlanta, Ga. Dallas Kriterion Film Service, Dallas, Te.xas. 1600 Broadway KRITERIDN New York City