Moving Picture World (April-June 1915)

Page scan 0001648 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
April-June 1915
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Apr-Jun 1915)
Leaf #:
0001648
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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1568 THE MOVING PICTURE WORLD June 5, 1915 Because certain productions are endorsed for their money-making qualities by one exhibitor — or a dozen. does not necessarily indicate that they will earn money for YOU. ' But when hundreds of exhibitors, located in widely separated sections of the country, are practicallj^ unanimous in praising the attracting power of these features, you may safely take it for granted that they will prove money magnets in your house ! "Money Magnets" is a mighty good definition for the Kalem comedies featuring "HAM" and BUD" You will find that "HAM" Comedy lithographs in front of your theatre will invariably attract the attention of the people who have been following the adventures of this fun-mak mg pair. ■« KALEM 235=39 "West 23rd Street "HAM In the Nut Factory As managers of a sanitarium, Ham and his partner in trouble, Bud, last just about as long as a snowball in Gehenna. There is no doubt about your patrons coming back to see the other "HAM" Comedies after they've seen this one. Your nearest Rental Exchange can get it for you. Released Tuesday, June 1st Special 1 and 3-sheet 4-color Lithographs for all "HAM" comedies COMPANY New York City, N. Y.