Moving Picture World (Jul-Sep 1915)

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1915
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1915)
Leaf #:
000427
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
September 21, 2023
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July 10, 1915 THE MOVING PICTURE WORLD 391 Nothing Succeeds Like Success and Rafferty Pictures The greatest minds of the film world. Men that know from whereof they speak say that the adventures of Peaceful Rafferty are the greatest hit of the year, and they are. Because they are amusing, high class, clean, original and up-to-date. Fun without vulgarity we made famous ; others follow where we leave off. Take a tip and book the following, now ready: "RAFFERTY STOPS THE WAR" and "RAFFERTY STOPS A MARATHON RUNNER" ( "RAFFERTY AT THE HOTEL De REST" Coining J and I "RAFFERTY GOES TO CONEY ISLAND" GO TO THE NEAREST WORLD FILM EXCHANGE and tell the manager you want Rafferty, that's all, for he is the hest known character on the screen to-day. Your patrons know him, you know him, so play him and make money. One new Rafferty picture each week Written by CHARLES C. O'HARA Directed by J. A. FITZGERALD ALL CELTIC FILM, INC. 1400 Broadway, New York CHARLES C. O'HARA, President lllllimilllNIIIIIIIIMIIMIIIIIIMIIIIIIIIIIIIIIIIIIIIMIIIIIIMMIMIIIIIIIIMIIIinilMIMMIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIilllll FILM BUSINESS ON A BUSINESS BASIS ASSOCIATED SERVICE The Programme of Excellence The only correct method of determining what lies before a business house is to look carefully upon what is behind it. Behind us stand seven of the most experienced and successful of American producers. These, together with thousands of feet of film in our vaults, and unlimited financial resources are the undeniable assurances of our future. THE ASSOCIATED SERVICE Is Composed of SANTA BARBARA MOTION PICTURE COMPANY, Santa Barbara, Cal. Makers of "Santa Barbara" Brand. EMPIRE FILM MANUFACTURING COMPANY, Los Angeles. Makers of "Empire" Brand. LINDBLOM MOTION PICTURE COMPANY, Los Angeles. Makers of Monty Brand. NAVAJO. FILM MANUFACTURING COMPANY, Los Angeles. Makers of "Navajo" Brand. RAMONA FILM MANUFACTURING COMPANY, Santa Barbara. Makers of "Ramona" Brand. BANNER FILM COMPANY, Los Angeles. Makers of "Banner" Brand Comedies featuring Bill Stinger. BURKE FILM MANUFACTURING CO., Makers of Deer Brand. SOME EXCHANGE TERRITORY STILL OPEN ASSOCIATED FILM MANUFACTURERS, INC. 1009 Candler Building, 42d St. and Broadway, New York City ARTHUR BARD, General Manager 719 Grant Building, Fourth St. and Broadway, Los Angeles, Cal. 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 ii 1 1 1 1 1 1 1 ■ i j i f i ^ 1 1 1 j 1 1 1 ■ 1 1 ■! 1 1 (l 1 1 1 ■ 1 1 1 1 1 1 j 1 1 1 1 j 1 1 ■ 1 1 ■ j i ■ 1 1 1 1 1 ■ j i ■ f i j 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 j 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 i 1 1 1 1 r 1 1 1 ill 1 1 1 1 1 J 1 1 1 1 1 1 1 1 ■ i J 1 1 r i j i f i