Moving Picture World (Jul-Sep 1915)

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1915
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1915)
Leaf #:
000439
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
September 21, 2023
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July 10, 1915 THE MOVING PICTURE WORLD 403 A PROGRAM EXCHANGEMEN STANDARD1 *\ PROGRAM /* The STANDARD PROGRAM offers you the opportunity to reestablish the successful, profitable and satisfactory independent exchange. Already some of the most experienced and responsible successful exchanges have expressed their approval of the STANDARD policy and methods by signing contracts for a period of five years. Perhaps your territory is still open. Investigate ! These established and experienced producers can and will fill your every want : EMPRESS (Gaumonti. SUNSHINE lErbograph. L. G. B. Erb, Pres.). SUNBEAM (Crystal). PYRAMID (Smallwood'. LARIAT (Pike's Peak Film Co). IDEAL iFeatures Ideal'. MOONSTONE (Mittenthal Bros.). PREMIER (0. E.GoebeO. LUNA iG P. Hamilton). MAGNET (L. C. Stern). STANDARD PROGRAM STANDARD PHOTO-PLAY DISTRIBUTORS, Inc. ALBERT WARNER, President AL. LICHTMAN, Vice-President and General Manager HARRY M. WARNER, Secretary and Treasurer TIMES BUILDING NEW YORK