Moving Picture World (Jan-Mar 1918)

March 2, 1918 THE MOVING PICTURE WORLD 1275 "ONE MORE AMERICAN." Jesse L. Lasky Presents the Distinguished Character Actor, George Beban, in Another Convincing Story of Italo-American Life "In the Bend." Cast. Lugi Riccardo George Beban Maria, his wife Camille Ankewitch Their daughter May Giracci Lucia Helen Jerome Eddy Bump Rundle Raymond Hatton Sam Potts Jack Holt Boss Regan H. B. Carpenter Dr. Ross Hector Dion Directed by William C. De Mille. The Story: Lugi has come to America to make a home for his "wife and little daughter. The marionette theater down in the populous Mulberry Bend district has made good and he sends for them to join him. Meantime he has opposed Regan, the ward boss, refusing to pay tribute and injuring his political strength, and Regan prevents him from getting his final citizenship papers. Regan also works through a party man, physician at Ellis Island, to have the wife and daughter turned back. Crazed, Lugi seeks to kill Regan, but Sam Potts, who has been gunning for the boss, gets the goods on him through Lugi, and one more American is added to the census. For the Program: As faithful to life as a tour through Little Italy. Home is where the heart is, and Lugi's heart "was all American. Advertising Phrases: Marionette showman defeats powerful political boss. George Beban once more plays an Italian. Feature These Players: Play up Beban in leading role. Jack Holt, as the reporter. H. B. Carpenter, as Boss Regan. Stunt Suggestions: If you used the last stunt suggestion for Jules of the Strong Heart, in the issue for Jan. 26, repeat with the new title. With draperies you can improvise a marionette theater in a show window, using ordinary dolls with fine strings on their heads and limbs. Set a scene, and before the curtain use a, card, "See Beban as the proprietor of the Marionette Theater in One More American, at (house and date). A novel glimpse behind the scenes of play and politics." For the lobby suspend a couple of dolls similiarly strung from the lobby dome and let the cashier or doorman give the strings a tug now and then to give motion to the manikins. Above or below use a card, "See Ricardo's wonderful marionettes in One More American. Now showing." Advertising Aids: Two designs each one, three and six-sheets. Rotogravure. Photos, SxlO, 11x14 and 22x28. Ten cuts each on star and production, one to three columns wide. Advertising layout mats. Slides. Press book. Released Feb. 25. "REVENGE." B. A. Rolfe Presents Edith Story in a Five-Part Arrangement of Edward Moffat's Novel, "Hearts Steadfast." Cast. Alva Leigh Edith Storey Dick Randall Wheeler Oakman "Tiger Lil" Alberta Ballard "Sudden" Duncan Ralph Lewis Directed by Tod Browning. The Story: Alva, coming to a mining camp to marry, finds her fiance murdered, and swears to be avenged. She stays on at the camp in the hope of finding some clue, and Dick Randall and Duncan, the proprietor of the dance hall, give her aid in her search. Both men love her, and Alva comes to care for Dick, but Duncan permits her to overhear a conversation that persuades her that Dick killed her fiance to gain full possession of their joint mining claim, and she punctures his canteens as Dick sets forth across Death Valley desert to record the claims. But Tiger Lil overhears Duncan propose marriage to Alva, and in a fit of jealousy she makes revelations that set all things clear, and Alva is just in time to save Dick from death. For the Program: The story of one woman's love and another's jealousy. The cultured girl of the east and the dance hall girl of the west were alike in their jealousy. Advertising Phrases: Murderer pretends to hunt for self to gain woman's favor. The girl of society and the girl of the slums are alike in their loves and hatreds. Feature These Players: Edith Storey as Alva. Wheeler Oakman as Dick. Stunt Suggestions: For the lobby hang two canteens from a tripod with a drip pan beneath. Punch very small holes in each so that the water merely seeps through. See that they are properly replenished from time to time. For the card use: "Alva sent the man she loved into the desert with leaky canteens because she thought he had lied to her, but she learned her error in time to save him from the poisoned water the canteens contained. Just one of the many thrills in Revenge, Edith Storey's latest play (date)." For window work make the stills of the desert scenes the centres of cards reading, "Death Valley is the favorite location for western stories, but no production offers more thrills than are to be found in Revenge, the newest Edith Storey play at (house and date)." For street work use a roughly dressed man "with two leaky canteens. On his back put a sign, "I know these canteens leak because I've seen Revenge. You see it at (house and date). Then you'll know why, too." Advertising Aids: Two styles each one, three and six-sheets. Press sheet. Filler sheet. Ten-minute novel for newspaper use. ' Slide. Heralds. Lobby sheet. Lobby displays. 8x10, 11x14 and 22x28. Cuts. Released Feb. 25. "RUGGLES OF RED GAP." Essanay Presents Taylor Homes in the Delightful Comedy by Harry Leon Wilson Originally Appearing in the Saturday Evening Post. Cast. Ruggles Taylor Holmes Cousin Egbert Frederick Burton Hon. George Lawrence D'Orsay The Widow Judson Virginia Valli Kate Kenner Edna Phillips Mrs. Effie Lillian Drew Maw Pettingill Rose Mayo Earl of Brinstead Charles Lane Belknap Jackson Rod LaRocque Mrs. Belknap Jackson Frances Conrad Jeff Tuttle James F. Fulton The Story: Harry Leon Wilson has written nothing more diverting than this story of the irreproachable English valet who is lost in a poker game to a roughand-ready Westerner and taken to Red Gap ultimately to become its social mentor and chief caterer, and there is sheer delight in the story of how the Earl, brought over to save his younger brother from the vampirish clutches of Klondike Kate, makes the lady his Countess and once more stands Red Gap upon its somewhat dizzy head. For the Program: Meet your book friends on the screen. You've chuckled over the story; now laugh at the film. Advertising Phrases: Flesh and blood instead of words, but it's the same good story. An American in the making. Feature These Players: Taylor Holmes as the valet who became a social arbiter. Frederick Burton as Cousin Egbert. Lawrence D'Orsay as the Honorable George. Virginia Valli as the Widow Judson. Stunt Suggestions: Get the local dealers to feature the book in their windows with a card for the attraction. Get a card up in the libraries, if possible. As far ahead as possible, give the call number of the book on your screen or in the program. Use plenty of window cards. Mount the 24-sheet on your street wagon. For an extra lobby display paste up a pair of poker hands, an ace-full and a bob-tailed straight and letter, "The Honorable George lost his valet in this game. Which hand did he hold? See Ruggles of Red Gap if you can't figure it out. Don't miss it, anyhow (date)." Advertising Aids: One, three, six and 24sheet posters in nine colors. Window cards in six colors. Lobby displays, 11x14 and 22x29. Black-and-white stills. Portrait photos. Mats. Two styles each one and two-column cuts. Announcement slides. Press book. Released Feb. 25. "THE SIGN INVISIBLE." First National Presents Mitchell Lewis in a Drama of the Northland and a Man Who Lost His Faith in God Because His Skill Had Left Him. Cast. Lone Deer Mitchell Lewis Dr. Robert Winston Victor Sutherland Rev. Rene Mercier Wm. A. Williams Lou Baribeau Edward F. Roseman Pierre Ray Chamberlin Chin Loo Wm. H. Cavanaugh Bad Nose Jos. Heron Monihan Phil Sanford Jeanette Mercier Mabel Juline Scott Winona Hedda Nova Towanah Roy Midland Mrs. Winston Mary Kennevan Carr Directed by Edgar Lewis. The Story: Dr. Winston loses his faith in God because his mother is permitted to die under his own scalpel. He seeks to lose himself in the Northwest and becomes a drink-sodden wreck in whom only the good priest and his daughter Jeanette, still have faith. Saving Jeanette from the attacks of Baribeau. the company agent. Lone Deer is hurt and his eyesight is affected: The priest begs the physician to perform the needed operation, but Winston is just getting over a spree and fears to use the knife. He pleads that he has abandoned God and has been abandoned in turn, but the priest points to his recent defense of the church from the lumber gang as the sign invisible of his restoration, and the success of the operation gives Winston back his self-respect and makes him once more a man. For the Program: A story of the land of the best and the worst. A famous production by the famous producer of The Barrier. S1Yr>/^T A ¥ <& Five Thousand $1.25 KM I \ I\\ bJ Ten Thousand 2.50 M. mj\jR£MMJ o Fifteen Thousand 3.75 —^ , «__ _ i-h Twenty-five Thousand . . . 5.50 R Alt lirlrof C * Fifty Thousand 7.50 IVUll 1 ILK CIS a, One Hundred Thousand. . 10.00 Your own special Ticket, any printing, any colon, accurately numbered ; every roll guaranteed. Coupon tickets for Prize Drawings, 5,000 $2.50. Prompt shipments. Cash with the order. Get the samples. Send diagram for Heserved Seat Coupon Tickets, serial or dated. Stock tickets 5,000 to 25 000 fifteen cents per thousand, 50,000 ten cents, 100,000 nine cents. National Ticket Co., Shamokin, Pa.