Moving Picture World (Aug 1920)

Page scan 000302 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Aug 1920
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Aug 1920)
Leaf #:
000302
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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WALLACE REID LATIN AMERICA BILLIE BURKE vur.?A;U'. GO UPUP-UP WITH CINE-MUNDIAL It is the m e d i u m thro u g h which the A m e r i c a n picture manufacturer or distributor mounts upward with his product in South America, the most stable film market in the world today. For five years CINE-MUNDIAL has carried the banner of American pictures into every corner where Spanish or Portuguese is spoken. It is the strongest ally of the American producer W h o must now fight to keep the s u p r e m a c y wrested in LatinA m erica from continental m a n u f a cturers during the war. J efjm'iijl JUNE 15,800 MAY 1^,500 “Selling like hot dogs at the Battery,” writes our special representative to Porto Rico, “100 new subscriptions in three days.” “Increase 200, August,” was the cable from our agent in Barcelona. July’s circulation, 17,800, represents an increase of 55 per cent, in five months. “Le Messager de Sao Paulo,” a Brazilian newspaper, published in French and now in its twenty-first year, has said: “We regret that France has nothing to offer like CINE-MUNDIAL.” $1,000 spent in CINE-MUNDIAL means a page a month for a year, every possible theatre prospect and buyer covered, and prestige given your product by general advertising besides. ARE YOU STEPPING UP WITH US? CHWHL CHALMERS PUBLISHED COMPANY 516 5TH AVE. NEW YORK CITY PRMJ IHjB JVPTill 12. ,980 iniilUiiimt^aiKiniinnmngSJUmiUiiillliiLj^^iimiriiii^^ii/iiij/iiiiiiifc.-^ )iiiiiiiiiimiig^CinTlll[iimK^:x^ii[;i)iiiiii^,-xiiiniiiiiiiiiK.^jiiiiiiiniiiiiia>-niiTiTTTiTrncr^3nTTTT7i