Moving Picture World (Jul 1920)

24S THE MOVING PICTURE WORLD July 10, 1920 With New William DeMille Film , Six Will be Under Way at Lasky Studio BACK at the Lasky studio of Paramount after a vacation of several weeks, Wallace Reid has begun work, under the direction of James Cruze, upon “The Charm School,” adapted by Tom Geraghty from the story by Alice Duer Miller, which appeared in a prominent magazine and was later published as a novelette. Mr. Reid will be supported by fifty beautiful girls, “all under twenty,” besides the regular cast, which includes Lila Lee as leading woman, Adele Farrington, Beulah Baines, Edwin Stevens and Lincoln Stedman. Mr. Reid plays the role of a young man who inherits a young ladies’ school, and believing that women shouldn’t be educated for the business world — that their chief business is to be charming. Melford at Truckee. George Melford and a cast are at Truckee filming scenes for Opie Read’s “The Jucklins,” scenarized by Frank Condon. The party includes Mabel Juliene Scott, Ruth Renick, Monte Blue, Charles Ogle, Fannie Midgely, Zella Covington, Winter Hall, J. M. Dumont, Clarence Burton, Guy Oliver, Robert Brower, Jack Herbert, Jack Hull, William Scott, Arthur Treboal, Jack Byron, Frank Weatherwax, Charles Wildash and “Uncle George” Curry. Arbuckle Making Progress. Roscoe Arbuckle is making progress on his latest picture, a screen adaptation of James Forbes’ play, “The Traveling Salesman.” Walter Woods wrote the scenario and Joseph Henabery is directing. The company, including Betty Ross Clark, the leading woman, is at Jamestown, Tuloumne County, California, where small town exterior scenes will be filmed. Tom Forman, director, and Ethel Clayton, star in “Rosanne Ozanne,” from the story by Cynthia Stockley, scenario by Mary H. O’Connor, are working overtime so that all scenes in which the star appears may be filmed this week, as Miss Clayton intends to depart soon for Europe. After her tour, Miss Clayton will begin work in the London studios of Famous PlayersLasky British Producers, Ltd. DeMille to Start July 7 William DeMille is scheduled to start about July 7 on his new special production which will be an adaptation of Cosmo Hamilton’s new novel, “His Friend and His Wife.” Genevieve Daniels is writing the scenario. Bryant Washburn, under the direction of Major Maurice Campbell, is being filmed in a new Paramount picture temporarily titled, “Wanted: A Blemish.” Douglas Bronston wrote the scenario from a short story by J. E. Henderson and Henry J. Buxton. A REMARKABLE aviation achievement was recorded when a Fox News cameraman, S. E. Greenwald, piloted by Dan Davison, succeeded in flying over the Yosemite Valley and photographed at close range some of the most beautiful natural scenery on this continent. In running the print of the Yosemite Valley films, it has been found that not only does the film show beautiful scenes but in addition all the thrills which accompanied the making of the pictures have been photographed, so to speak, in the dangerous dips, side-slips and spins through which the pilot put his plane. This is announced as the first and only time that an airplane has succeeded in landing in the Yosemite Valley. Mr. Greenwald and Air. Davison flew over the valley, dangerously near the precipitous cliffs, waterfalls and peaks. The trip started from San Francisco with the breaking up of a fog. The gateway was perfect. The two men flew over the Sierra Nevadas to Stockton. From Stockton they headed for the entrance to the valley of El Portal, reaching an altitiude of 11,000 feet. The plane circled all prominent points of interest, while the Fox camera recorded the Bridal Veil, Nevada Falls, Vernal, North Dome, South Dome, Yosemite Falls, and numerous other points. During the flight in and around the valley Davison flew -near the different peaks, falls and slopes, registering altitudes of from 4,000 to 7,000 feet. Coming out of the valley at a height of 9,000 feet the photographer and his pilot made a fast and safe trip back to San Francisco. From there the film was immediately raced to the Fox building in New York. It was fast work all around. Ben Blake Joins Levey Ben Blake has been appointed chief of direction staff of the new film producing company organized by Harry Levey, to be Sennett Comedies Announced “Dodging His Doom,” starring Chester Conklin, supported by Dora Rogers; “Madcap Ambrose,” starring Macx Swain and Polly Moran ; “Thirst,” starring Mack Swain and Ethel Tearle and “The Betrayal of Alaggie,” a three-star special with Charles Murray. Louise Fazenda and Chester Conklin are the first four of a series of two-reel Sennett produced comedies, scheduled for immediate release by Frank G. Hall, president of Hallmark. known as the Harry Levey Corporation, Mr. Blake will have charge of all production details for this company. -Air. Blake’s experience in the motion picture field dates back .ten years. He has been associated with Imp, Pathe and Famous Players. Exhibitors Fail to Properly Study Films, Says McAllister ANEW angle to the study of motion pictures from the point of view of the exhibitor and the spectator was given by Paul AIcAllister in a talk before the Associated Motion Picture Advertisers at their last weekly luncheon. “The result of study has convinced me,” he said, “of two things: That the crowds on the lower East Side appreciate a good production just as much as a Broadway crowd does, and that the average exhibitor does not view pictures in the proper light. In other words, he does not look at his pictures as an audience wmuld. The average New York exhibitor very naturally studies a picture from th"e financial point of view. He first gets it on the strength, probably, of what the salesman has told him, and after that he sees it only in snatches, and even then looks at it only to see how the audience is taking it. “The exhibitor should study his pictures as his audiences view them — for the element of genuine entertainment it^ them. If he did that he would soon be able to make his own selections on his own judgment and not be swayed by so-called ‘selling talks’.” Arthur James announced at the meeting that Nellie Revell is seriously ill at St. Vincent’s Hospital and that a big benefit is being planned for her. President Paul Gulick said that plans are proceeding satisfactorily for the golf tournament to be held by the A. M. P. A. at the Bayside Golf Club on July 10. Fox News Photographer Secures First Aeroplane Views of Yosemite Valley Stills of the Latest J. Warren Kerrigan Picture, “The Green Flame,” That Is Being Released by Hodkinson. “You see,” says the star, “this green flame is not as green as it looks. Guess I can open anything from a can of beans to a bank safe with it. Can make fancy jewelry also.” Then to prove it he steps out at the right with said jewelry.