Moving Picture World (Jan-Feb 1927)

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January 8, 1927 MOVING PICTURE WORLD “April Fool” Booked For Big Circuits Chadwick Pictures Corporation’s “April Fool,” booked for the Balaban & Katz Roosevelt Theatre in Chicago, is the first independent production to play that theatre. The production, based on the play, “An April Shower,” by Edgar Allan Woolf and Alexander Carr, with the latter in the role he created for the stage, will also play the Balaban & Katz Circuit. The demand for this comedy in the Illinois territory is evidenced by the fact th<U it has also been booked solid for the Lubliner & Trintz and Ascher Brothers circuits. “April Fool,” which was personally directed by Nat Ross from Zion Mayer’s adaptation of the play, has recently been released throughout the country, playing first runs in Universal Exploitation Theatres. Joseph Mitchell With Monty Banks According to an announcement from A. MacArthur, associate producer of the Monty Banks feature comedies for Pathe, a notable addition has been made to the Banks scenario staff in the person of Joseph A. Mitchell. Mr. Mitchell has been associated with the theatrical world since he was fourteen years of age. He has been successful as an actor, an author and a stage director. In the course of his professional career he has travelled in every state of the Union and every country of Europe. Six years ago Mr. Mitchell left the stage to accept a post as a member of the Buster Keaton scenario staff. He remained with the organization of this comedian until a year ago when he left to enter the free lance field. Viriginia Corbin Opposite Monty Dainty Virginia Lee Corbin, one of the most appealing of the new generation of screen stars, is the leading lady with Monty Banks in his newest Pathe feature comedy, “Play Safe.” Miss ' Corbin, who is now seventeen, began her screen -career nine years ago as a child host of admirers. She left filmactress, and at that time had a host of admirers. She left filmdom to devote her time to her •education, and has but recently returned. AUGH MONTH” is over i-* 100 per cent. Entering the second week of January, reports from every section of the country tell of remarkably widespread interest and participation in the idea. Exhibitors everywhere are cashing in at their box-offices on the idea of plugging Laugh Month in general short subjects in particular. Almost every key city through the chairman of its local Laugh Month Committee, reports the majority of the theatres in its locality participating. New York is being inundated by radio waves carrying Laugh Month comedy propaganda. Among the big radio stations putting Laugh Month material on the air are WOR, WMCA, WRNY, WHN and WPCH. Even the hard-boiled dailies are devoting considerable space to Laugh Month. Among the theatres participating in the Metropolitan area are the Loew houses, B. S. Moss Theatres, and in New Jersey the Haring & Blumenthal chain, the Branford, Newark, and many other houses throughout the state. Upstate New York is solidly in line with Buffalo, Rochester, Syracuse, Albany and several other big cities in the van. Omaha states that that city is being split wide open by the idea. A proclamation designating January Laugh Month has been signed by Mayor James C. Dohlman; The Omaha Daily News is devoting big space every day to Laugh Month ; the A. H. Blank enterprises, controlling about 200 theatres in the district, are solidly behind the idea, and the powerful radio station, WOW, controlled by the Woodmen of the World, is broadcasting special Laugh Month programs and conducting contests. In California they are especially enthusiastic on the idea, the entire West Coast Theatres chain, the Golden State circuit and many others taking active part. Reports of definite participation by large numbers of theatres already have been received by the National Laugh Month Committee from leading cities in all sections of the United States. Comedy Completed Laugh These Off ON the right Snookums and Ethlyne Clair, of Stern Bros. Newlywed comedies, note Laugh Month. Below, Arthur Trimble, Doreen Turner and Tige, of Buster Brown fame, do likewise. On their right, June Marlowe and Ralph Graves, of Universal make a New Year’s resolution. Pat Sullivan, creator of Felix the Cat, for Pathe. Fred Guiol has completed the latest Hal Roach Star Comedy for Pathe, featuring Mae Busch, in which the cast includes Jimmy Finlayson, Vivien Oakland, Stan Laurel, Olivery Hardy, Charlotte Mineau and others. H. M. Walker is titling the picture, which has no name yet. Unequalled Enthusiasm Puts “Laugh Month” Over