Moving Picture World (Jan-Feb 1927)

F. B. 0. BORN TO BATTLE. (5 reels). Star, Tom Tyler. Extra good western. Will satisfy any. Saturday night audience. Tone good, appeal fine. Sunday, special no. Draw farm class, town 412. Admission 10-25. Leveck & Garner, Benoit Auditorium, Benoit, Mississippi. COWBOY MUSKETEER. Star, Tom Tyler. A fair western which failed to draw ordinary business. The star is new here but the people have been fed up on westerns and want something else besides westerns all the while. Tone none, appeal 50 per cent here. Sunday, special no. Draw all classes, town 2,900. Admission 10-25, 15-30. A. E. Andrews, Opera House (480 seats), Emporium, Pennsylvania. HANDS ACROSS THE BORDER. (6 reels). Star, Fred Thomson. The usual good western from Thomson who is popular with us and with fans. Tone good, appeal 100 per cent. Sunday no. Draw general class, city 23,000. Admission 10-25. Ed. C. Curdts, Bijou Theatre (300 seats), Greenville, South Carolina. IMPOSTER. (5,487 feet). Star, Evelyn Brent. A fair Brent picture: a fair program offering. Not as good as some of hers. Mitchell Conery, Columbia Theatre (Admission 15), Renssalaer, New York. MAN OP NERVE. Star, Bob Custer. Good western, suitable for Saturday. Tone O. K. Appeal fair. 'Sunday, special yes. Draw farm class, town 412. Admission 10-25. Leveck & Garner, Benoit Auditorium, Benoit, Mississippi. MAN RUSTLIN’. Star, Bob Custer. A very good program picture and pleased the majority. Don’t believe that it is quite up to the standard of Custer’s other ones that we have had, but it will pass most any place where people like western pictures. Tone good, appeal 75 per eent. Sunday yes, special no. • Draw general class, town 600. Admission 10-25, 15-35. W. C. Snyder, Cozy Theatre (265 seats), Lamont, Oklahoma. SIR LUMBERJACK. Star, Lefty Flynn. Liked here because different type than he usually plays. Romance in the wilderness, and the making of a man. Appeal good. Sunday yes. Town 570. Admission 10-25. J. W. Ryder, Jewel Theatre, Verndale, Minnesota. TWO GUN MAN. Star, Fred Thomson. Here’s a picture that went over big. Pleased all and did a record business. Don’t be afraid of this one. Draw working class. Admission 15. Mitchell Conery, Columbia Theatre, Renssalaer, New York. First National MEMORY LANE. (6,825 feet). Stars, Nagel, Boardman. Wlilliam Haines, who is in this picture, is liked by our patrons very well. We did a fair business and the picture is a good one all right. Draw working class. Admission 15. Mitchell Conery, Columbia Theatre, Renssalaer, New York. SENOR DAREDEVIL. (6,402 feet). Star, Ken Maynard. Here’s' another new western star who makes good in his very first picture. It sure went over with a wow here. Maynard sure is going to be a big bet If he keeps on the way he has started. Play him. Draw working class, admission 15. Mitchell Conery, Columbia Theatre, Renssalaer New York. TARNISH. A little old but held up to usual business for a two-day run. People liked this show. Print in fair condition. Tone fair, appeal 70 per cent. Sunday, “It is my utmost desire to serve my fellow man.” That is our slogan, we exhibitors who send unbiased reports on pictures we have played. “Our Gang is held together by the bonds of common interest and mutual good will. We welcome you into our circle, you will automatically become one of us by the free-will act of sending picture tips to this dependable tip department. OUR GANG special no. Draw all classes, town 2,900. Admission 10-25, 15-30. A. E. Andyews, Opera House (480 seats), Emporium, Pennsylvania. TRAMP, TRAMP, TRAMP. (5,539 feet). S’tar, Harry Langdon. A good program picture but did not get the money here. Too long drawn out and not enough action. Appeal 50 per cent. J. H. Robinson, West Eminence Theatre, West Eminence, Missouri. WILDERNESS WOMAN. (7,533 feet). Say, fellow®, here is a picture that is a ‘‘wow” and book it by all means if you can buy it right. It’s sure good entertainment and will keep them interested all the way through. Wish they would give us more like it. Tone fine, appeal 100 per cent. Sunday yes, special no. Draw general class, town 600. Admission 10-25, 15-35. W. C. Snyder, Cozy Theatre (265 seats), Lamont, Oklahoma. WINDS OF CHANCE. (9,354 feet). Star cast includes Ben Lyon, Anna Q. Nilsson, Viola Dana and Victor MacLaglen. A Rex Beach story that gave as much satisfaction as anything I have played in months. Had many good comments. Tone O. K. Appeal 90 per cent. Sunday yes, special maybe. Draw townspeople and farmers, town 850. Admission usually 10-25. Guy C. Sawyer, Town Hall (250 seats), Chester, Vermont. Fox DIXIE MERCHANT. (5,126 feet). Star, J. Farrell McDonald. Din’t mean a thing in the way of entertainment here. I had it on a Saturday and that is usually a very good day but fell way off with this picture. If I had it to do over again wouldn’t play the picture at all. If you buy block be sure you figure this one right, low enough, for that’s what the receipts were here. Weather splendid, attendance very poor. Dave Seymour, retiring managing director, Pontiac Theatre, S’aranac Lake, New York. EAST LYNNE. Seemed to satisfy the majority. Did a fair business. City 98,000. Admission 10-20. A1 C. Werner, Franklin Theatre (800 seats), Allentown, Pennsylvania. FIGHTING BUCKAROO. Fair picture that did a fair business. City 98,000. Admission 10-20. A1 C. Werner, Franklin Theatre (800 seats), Allentown, Pennsylvania. FIG LEAVES. (6,496 feet). Star, Olive Borden. Quite a novelty, and sell it as such. Can’t see why patrons wouldn’t admire this muchly — did finely with it myself and my opinion is that this is a comedy fit for any screen. Good attendance. Dave Seymour, Pontiac Theatre, Saranac Lake, New York. MORE PAY — LESS WORK. Rather pleasing picture and was well received but business was only average. City 98,000. Ad mission 10-20. A1 C. Werner, Franklin Theatre (800 seats), Allentown, Pennsylvania. TRIP TO CHINATOWN. Star, Margaret Livingston. Fairly good. Strictly program. Rather old fashioned. Buy carefully. Attendance fair. Dave Seymour, Pontiac Theatre, Saranac Lake, New York. Metro-Goldivyn BROWN OF HARVARD. (7,941 feet). Star, William Haines. A “sweet” picture. Get it! Boost it! Count your profits. Fine attendance. Dave Seymour, managing director, Pontiac Theatre, Saranac Lake, New York. DEVIL’S CIRCUS. (6,750 feet). Star, Norma Shearer. Good picture, plenty of action, fine story. Just above program schedule. Tone, appeal good. Sunday yes. Draw farm, merchant class, town 1,650, widely scattered. Mrs. J. B. Travelle, Elite Theatre, Placerville, California. PARIS. (5,580 feet). Star, Charles Ray. Oh, stay off this one — don’t play it at any price. It was a mess of nothing. More walkouts than on any picture this year. A fine companion to that other piece de fromage here, titled The Great Love. One chap hunted me up and stated that Paris was an insult to a patron’s intelligence — and he didn’t look like a collegian at that! Attendance awful. Dave Seymour, Pontiac Theatre, Saranac Lake, New York. SPORTING LOVER. Star, Conway Tearle. Very ordinary and that condition was reflected in the box office. Patrons yawned and otherwise indicated that they considered it decidedly below the average, and the sad part from the managerial end — you had to admit they were right. Weather fine, attendance very poor. Draw health seekers and tourists. Dave Seymour, managing director, Pontiac Theatre Beautiful, Saranac Lake, New York. TIN HATS. Starring Bert Roach, Raymond Hatton, Conrad Nagel, Claire Windsor. A real comedy with one humorous situation after another. War pictures are having quite a vogue at the present time and it takes quite a lot of originality to produce a picture of this type. This picture should be a good box office attraction wherever it is shown. James D. Kennedy, Apollo Theatre, Indianapolis, Indiana. Paramount ACE OF CADS. (7,756 feet). Star, Adolphe Menjou. Just another society program picture that does not take in small towns. Murray S. Dolliver, Strand Theatre, Laurel, Montana. BEHIND THE FRONT. Star, Wallace Beery. One of the best comedies of years. Kept the audience roaring from start to finish. Admission 10-20. A1 C. Werner, Franklin Theatre (800 seats), Allentown, Pennsylvania. BLIND GODDESS. (7,363 feet). Star cast. The majority seemed to agree that this was one of the best pictures seen for some time, and tffg result of the showing was satisfactory. City 98,000. Admission 10-20. A1 C. Werner, Franklin Theatre (800 seats), Allentown, Pennsylvania. CANADIAN. Star, Thomas Meighan. Slow, draggy picture; not a special. . Rental too high. Meighan’s acting very good. Good story, poor photography, poor box office appeal here. Tone good, appeal fair. Sunday yes, special no. Draw farm, merchant class, town 1,650, widely scattered. Mrs. J. B. Travelle, Elite Theatre, Placerville, California.