Moving Picture World (Mar-May 1927)

676 Admission 10-20. Chai'les Epier, Manager, New Allen Theatre (600 seats), Allentown, Pennsylvania. wild HORSE MESA. Star, Jack Holt, Good, if we had seen it all — but it was off as much as it was on the machine. Heluva print. Draw general class, town 2,200. Admission 10-20. A. P. Jenkins, Community Theatre (469 seats), David City, Nebraska. Producers Dist. Corp. SEA WOLF. Star, Ralph Ince. A genuine offering of Jack London’s famous sea story which gave universal satisfaction for twoday showing. Tone none, appeal 80 per cent. No for Sunday, yes as special. Draw all classes, town 2,900. Admission 15-30. A. E. Andrews, Opera House (486 seats). Emporium, Pennsylvania. SIMON THE JESTER. Just a very ordinary program picture and not worth running unless you are forced to run it. It was a jester with me — just so many feet of exposed raw stock. L. O. Davis, Virginia Theatre, Hazard, Kentucky. United Artists BLACK PIRATE. Star, Douglas Fairbanks. The Technicolor photography of this film was mainly responsible for its success here. Fairbanks is not a great drawing card but the colored film was great. We should have much more of it. Tone fair. Sunday, special no. Draw all classes, town 3,500. Admission 15-30. Henry W. Neuman, Moose Theatre (500 seats), Elizabethtown, Pennsylvania. LITTLE ANNIE ROONEY. Star, Mary Pickford. This is a dandy fine picture and believe it pleased every one who saw it. Tied up with the local school and did a very nice business. Picture a little old but don’t pass it up if you can buy it right. Tone fine, appeal 100 per cent. Sunday yes, special almost. Draw general class, town 600. Admission 10-25, 15-35. W. C. Snyder, Cozy Theatre (265 seats), Lamont, Oklahoma. MOLLYCODDLE. Star, Douglas Fairbanks. This is an old picture but a good one at that. Played this to a fair Saturday night crowd and think it pleased the majority. Made a little money and that’s what counts. Tone good, appeal 90 per cent. Sunday yes, special no. Draw general class, town 600. Admission 10-25, 15-35. W. C. Snyder, Cozy Theatre (265 seats), Lamont, ■Oklahoma, POLLY ANN A. Star, Mary Pickford. Old but good: if you haven’t used it you will bring in some new customers with it. Tone yes, appeal fine. Sunday, special yes. Draw farming class, town 412. Admission 10-25. Leveck & Garner, Benoit Auditorium (100 seats), Benoit, Mississippi. SPARROWS. Star, Mary Pickford. Another overdrawn “Our Gang” type comedy; not quite as dull as the Annie Rooney one, but entirely too long as is. By using strong added attractions you should be able to do .some business. Fair tone. »S‘unday, special no. Draw all classes, town 3,500. Admission 15-30. Henry W. Nauman, Moose Theatre (500 seats), Elizabethtown, Pennsylvania. STELLA DALLAS. Star, Belle Bennett. This did the biggest three days of the season for us and everybody more than satisfied with the picture. It’s the kind that gets word-of-mouth advertising and you know what that means at the box office. Belle Bennett great and whole cast very good. Played it in Lent, too, so you know it had to be a wow to pull the way it did. Dave Adams, Auditorium Theatre, Concord, New Hampshire. Universal BEAUTIFUL CHEAT. Star, Laura LaPlante. Not so good here; all the men panned this one. Pleased the majority of the women. MOVING PICTURE WORLD An Iowa Recruit Welcome to C. G. Brothers, Star Theatre, Grand River, Iowa, who, in sending the reports that start him as a member of Our Gang says: “For a long time 1 have been very much interested in the Straight From the Shoulder Reports and they sure tell a story; so 1 am sending in a couple to Van’s ‘Our Gang’ department.” Not much of a story; not so good for a small town. Tone O.K. Appeal 50 per cent. Draw town, country class, town 450. Admission 10-25. H. V. Ritter, McDonald Theatre (300 seats), McDonald, Kansas. BLUE BLAZES. Star, Pete Morrison. Just a western, nothing new or startling. Tone good, appeal fair, Sunday yes, special no. Draw town and farm class, town 600. Admission 10-30. H. W. Batchelder, Galt Theatre (175 seats), Galt, California. COHENS AND THE KELLYS. Stars, George Sidney, Charlie Murray, Vera Gordon. One of the best pictures ever shown at the Green Lantern, outside of special productions. Comedy, action and acting all good and well balanced. More good comments on this picture than we have had for a long time. Sunday, special yes. Appeal 100 per cent. George Lodge, Green Lantern Theatre, Claymont, Delaware. COMBAT. Star, House Peters. Good action and woods picture: not many lumber camp scenes, but my people liked it all right. Tone good, appeal fair. Sunday yes, special no. Draw town, farm classes, town 600. Admission 10-30. H. W. Bathchelder, Galt Theatre (175 seats), Galt, California. COMBAT. Star, House Peters. A dandy picture that pleased them all. Print in good shape. Tone good, appeal 100 per cent. Sunday, special no. Draw oil field class, town 300. Admission 10-25. W. H. Clower, Liberty Theatre (400 seats), Wirt, Oklahoma. DENVER DUDE. (6 reels). Star, Hoot Gibson. Another six reeler of good entertainment from Hoot. Title good for us, and so was the paper. R. A. Preuss, Arvada Theatre, Arvada, Colorado. DENVER DUDE. Star, Hoot Gibson. A very good Gibson subject that will please his following; however, there were some who wanted him in strictly western. He pleases, but let’s hope he stays away from the “due” stuff. They want Hoot as a wild ridin’ cowboy and if he is wise he will remain a wild cowboy. Admission 10-30. L. O. Davis, Virginia Theatre, Hazard, Kentucky. His PEOPLE. Star, Rudolph Schildkraut. Consider this a mighty fine picture. Good direction, good story and a cast that is hard to beat. Everyone pleased. Tone, appeal good. Draw general class. A. E. Sharer, Globe Theatre, Savannah, Missouri. HIS PEOPLE. Stars, Rudolph Schildkraut, Blanche Mehaffy. Ranks almost as highly as the Cohens and the Kellys and that is high praise. Acting extremely good and suitable for any audience. Sunday yes, special no. Appeal 90 per cent. George Lodge, Green Lantern Theatre, Claymont, Delaware. PHANTOM BULLET. Star, Hoot Gibson. Good western for here. Went over big. No S. R. ‘Sure took with the crowd. Reels in good condition. Saturday, but not special. Draw general class, town 450. Had bad weather. C. G. Brothers, Star Theatre, Grand River, Iowa. THE SET UP. Star, Art Acord. Just a western. One of the westerns Universal made with that same ranch house used in 150 westerns from them. Scenery must be scarce out there. Appeal 50 per cent. Draw neighborhood class, city 90,000. Admission 10-20. Charles Epier, manager, New Allen Theatre (600 seats), Allentown, Pennsylvania. SKINNER’S DRESS SUIT. Star, Reginald Denny. A very good comedy. Kept the house in an uproar. Cost too much but it sure pleased. Tone good, appeal 95 per cent. April 16, 1927 Sunday yes, special no. Draw farming class, town 400. Admission 10-15. Ross S. King, Opera House (250 seats), Barnes City, Iowa. TAXI, TAXI. (7 reels). Star, Everett Horton. Horton better than ever. Miss Nixon was sure O.K. too. A good farce comedy that is as entertaining as some big laugh specials. R. A. Preuss, Arvada Theatre, Arvada, Colorado. UNDER WESTERN SKIES. This picture has a good story. Starts in the East and ends in the West, with plenty of action and comedy and that is what the average moviegoer wants. Tone good, appeal 90 per cent. Sunday yes, special no. Draw town and country class, town 500. Admission 10-25. H. V. Ritter, McDonald Theatre (275 seats), McDonald, Kansas. UNDER WESTERN SKIES. Star, Norman Kerry. Good program that pleased most all. Tone good, appeal 80 per cent. Sunday, special no. Draw oil field class, town 300. Admission 10-25. W. H. Clower, Liberty Theatre (400 seats), Wirt, Oklahoma. Warner Bros. BELOVED BRUTE. (Vitagraph). A good one in good shape: old, but it pleased, all who saw it. Couldn’t get them in. Tone good, appeal 50 per cent. Sunday, special no. Draw oil field class, town 300. Admission 10-25. W. H. Clower, Liberty Theatre (400 seats), Wirt, Oklahoma. Short Subjects GREEN ARCHER. (Pathe-serial). Star, Allene Ray. As good as we ever played. Kept them guessing to the last night who the Green Archer was. Tone good, appeal 100 per cent. W. H. Clower, Liberty Theatre, Wirt, Oklahoma. HAVE COURAGE. (Educational Billy Dooley). He’s sappier than ever in this one but it made patrons laugh at that. R. A. Preuss, Arvada Theatre, Arvada, Colorado. HE DONE HIS BEST. (F. B. O.-Chas. Bowers). For novelty stuff, this series of Bowers tricks are great, but its not exactly comedies: we usually book one of these with a two reel comedy of Educational or Universal and a feature, and it makes a real show. R. A. Preuss, Arvada Theatre, Arvada, Colorado. HODGE PODGE. (Educational-magazine). A fair one reel offering for a short subject or to fill. C. A. Anglemire, “Y” Theatre, Nazareth, Pennsylvania. LAND O' FANCY. (Educational-Felix-cat). Felix in the Land of Make-believe, and it’s good. R. A. Preuss, Arvada Theatre, Arvada, Colorado. LITTLE MISS BLUFFIT. (F. B. O. -comedy). A treasure hunt filled with laughs, with F. B. O’s greatest comedians. R. A. Preuss, Arvada Theatre, Arvada, Colorado. THANKS FOR THE BOAT RIDE. (Universal-Wanda Wiley). This comedy is just fair. This kiddo don’t take so well here. R. A. Preuss, Arvada Theatre, Arvada, Colorado. Miscellaneous FOREST HAVOC. Star. Forrest Stanley. It will do for a Saturday night if they are not too particular. Just a program show. The print we had was very dark in spots. Tone good, appeal fair. Not a special. Draw better class, town 4,500. Admission 10-20. C. A. Anglemire, “Y” Theatre (400 seats), Nazareth, Pennsylvania. RECKLESS COURAGE. (Weiss). Star, Buddy Roosevelt. Not so bad for a cheap western. Draw the boys and the wild west loving gang but has no appeal for townspeople. Tone fair. Sunday, special no. Draw all classes, town 3.500. Admission 1030. Henry W. Nauman, Moose Theatre (500 seats), Elizabethtown, Pennsylvania.