Moving Picture World (Oct-Dec 1912)

Page scan 00025 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Oct-Dec 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Oct-Dec 1912)
Leaf #:
00025
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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u N J. P. Chalmers, Founder. Published by Telephone Call, 1343-1344 Gramercj CHALMERS PUBLISHING COMPANY, 125 E. 23rd Street (Beach Building), NEW YORK J. P. Chalmers, Sr., Pres. ;E. J. Chalmers, Sec. and Treas.; John Wylie, Vice-Pres. and General Manager. The office of the company ii the address of the officers. Entered at the General Post Office in New York City as Second Class Matter. SUBSCRIPTION RATES: $3.00 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3.50. Foreign Countries, $4.00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, 111. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, 50c. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. Vol. 14 OCTOBER 5, 1912 No. 1 ADVERTISING FOB EXHIBITORS 36 wins.; I mi: PICT1 RE THEATERS 4S at the SIGN OF hie flaming ARCS 29 CALENDAR OF INDEPENDENT RELEASES 60 CALENDAR OF LICENSED RELEASES 62 CHICAGO LETTER 25 COMMENTS ON THE FILMS 40 DOINGS AT LOS ANGELES 32 FACTS AND COMMENTS 20 FLICKERS 28 FOREIGN TRADE NOTES 35 CARBON IMPORTERS. FRORDP, L. E p2 KIEWERT, CHAS. L 9i REISINGER, HUGO ' ELECTRICAL & MECHANICAL EQUIPMENT. CALEHDFF, CHAS 96 CHICAGO M. P. SUPPLY CO [3 DETROIT ENGINE WORKS 89 DETROIT MOTOR CAR 75 ENTERPRISE OPTICAL CO "9 FOOS GAS ENGINE CO 98 FT. WAYNE ELECTRIC CO 75 HALLBERG. J. H 9" HARBACH & CO '. 84 LAVEZZI MACHINE CO 75. PICTURE THATER EQUIPMENT CO 92-64 SCHNEIDER, E "9 SMITH, L. E 96 STERN MFG. CO 81 FILM IMPORTERS AND DEALERS. INTERNATIONAL FILM TRADERS 75 WESTERN FILM BROKERS 73 FTREPR00F APPARATUS. TRAINER, C. W 89 FILM EXCHANGES. BRADENBURG. GEO 79 OALEHUFF, CHAS 96 CALIFORNIA FILM EXCHANGE 89 HETZ, L "9 I.AEMMLE FILM SERVICE "4 NATIONAL EXCLUSIVE FILM EXCHANGE 64 NORTHERN FEATURE FILM EXCHANGE 89 UNIVERSAL FILM EXCHANGE 92 INDEPENDENT FILM MANUFACTURERS. (Film Supply Co.) AMERICAN 10 ITEM SUPPLY CO 89 GAUMONT 4-63 GREAT NORTHERN 61 LUX 13 MAJESTIC 58 RELIANCE 59 SOI. AX 11 THANHOUSER 2 INDEPENDENT FILM MANUFACTURERS. (Universal) CRYSTAL FILM CO 65 ECLAIR 9-61 UNIVERSAL FILM MANUFACTURERS 5-6-7 JNDUSTRIAL FILM MANUFACTURERS. (Mutual Film Corporation.) BISON "101" 12 BRONCHO FILM CO 69 KEYSTONE FILM CO 69 INDEX TO CONTENTS. "I'M the GUY," by Clyde Martin 43 INDEPENDENT ITEM STORIES 76 INDEPENDENT RELEASE DATES 88 INQUIRIES 43 LICENSED ITEM STORIES 66 LICENSED RELEASE DATES 90 MANUFACTURERS' ADVANCE NOTES 52 MOTION PICTURE EXHIBITORS' LEAGUE 80 MUSIC FOR THE PICTURE 33 OBROCK HAS ADVENTURE "'1 INDEX TO ADVERTISERS. LICENSED FILM MANUFACTURERS. EDISON 16 ESSANAY 3 KALEM 18 KLEINE 13 LUBIN I* MELIES 99 PATHE FRERES 15 SELIG ° VITAGRAPH 17 MISCELLANEOUS. A. B. C. CO 94 AMERICAN CINEMATOGRAPH CO 77 AMERICAN SONG SLIDE & POSTER CO 90 AMUSEMENT SUPPLY CO 93 AUTOMATIC TICKET CO 8 BRADY, A 66 BRUNSWIG BROS 82 CALEHUFF, CHAS 96 CENTRAL PETROLEUM CO 73 CLASSIFIED ADVERTISEMENTS 84 CORCORAN, A. J EASTMAN KODAK CO 85 EXHIBITORS' ADVERTISING CO 75 EXHIBITORS' ADVERTISING & SPECIALTY PHOTOPLAY WRIGHT, THE 38 PHOTOSCENES OF TRAVEL, By Louis Reeves Harrison PROJECTION DEPARI .•I 11 "Ql I. EN OF SPADES, THE" (Eclipse) 27 SONG SLIDE RELEASES W STORIES OF THE FILMS (Licensed) 88 STORIES OF THE FILMS (Indepe. .ndent) 76 UNIVERSAL WINS A POINT 51 "USURER'S GRIP, THE" (Edison), by Louis Reeves Harrison '- DEAGAN, J. C 96 SCUELKE ORGAN CO 98 SINN, C. E WURLITZER, RUDOLPH 98 OPERA CHAIR MANUFACTURERS. AMERICAN SEATING CO ANDREWS, A. H BENNETT, GEO HARDESTY (HAIR CO STAFFORD E. II STEEL FURNITURE CO WISCONSIN LUMBER CO 98 84 98 n CO. 62 FEATURE FILM PUBLISHING CO HOKE, GEO. M KLEINKE, GEO McKENNA BROS. BRASS CO NATIONAL TICKET CO NATIONAL X-RAY REFLECTOR CO. . . NEWMAN CO NOKDOWN FRAME CO PHOTO CINES CO PHOTOPLAY ADV. & SPECIALTY CO. RAW FILM SUPPLY CO SARGENT, E. W STEBBINS. C. M STELZER BROS SWANSON, J. W THREE IN ONE OIL CO...' WILLIAMS AMUSEMENT CO LENS MANUFACTURERS. GUNDLACH MANHATTAN OPTICAL CO. 98 96 79 sS 92 74 96 v, 91 96 68 98 74 64 85 98 38 LECTURERS. BUSH, W. S 1 77 MOVING PICTURE MACHINE MANUFACTURERS. AMERICAN 96 EDISON 16 MOTIOGRAPn 79 POWER'S CAMERAGRAPH 100 SIMPLEX 56 PROJECTION SCREENS. AMERICAN THEATER CURTAIN CO INVENTORS' SPECIALTY CO 94 MIRROROIDE CO 85 MIRROR SCREEN CO 85 THOMAS, A. C 73 SONG & ADVERTISING SLIDES. BATTERSH ALL & OLESON 64 GRANT CARDER SLIDE CO 73 S. HOYT DEUEL CO KANSAS CITY SLIDE CO 98 SCOTT ft V A N A LTENA 61 SIMPSON. A. I WINDSOR CUT-OUT SLIDE CO 64 FEATURE FILMS (Released by). ALASKA-SIBERIA FILM CO 77 AMERICA'S FEATURE FILM CO -1 ATLAS MANUFACTURING CO 71 DUHEN St HARTER 63 FEATURE A EDUCATIONAL FILM CO... FEATURE FILM CO 75 FEATURE PHOTOPLAY CO FEDERAL FEATURE 1 TLM CO 7 1 GARDEN OF ALLAH FILM CO 88 GENERAL FILM CO 86-87 GENERAL FILM PUBLICITY A SALES CO HUNTON-FELL-EI.l.IOTT 57 IMPERIAL FEATURE FILM CO 93 KALLMANN'S FEATURE FILM CO KINETO FILM EXCHANGE W. H. LAWRENCE 93 MASKO FILM CO 73 METROPOLITAN THEATER CO 13 MICHIGAN FILM CO 73 MOYER FEATURE FILM CO 73 NEW YORK FILM CO 7» ROYAL FEATURE FILM CO SAVOY FILM CO SPECIAL FILM CO 75 TOURNAMENT FILM CO : 89 UNITED FEATURE ITEM CO 92-97 UNITED FEATURE FILM CO (Toledoi 71 WARNERS' FEATURES 81 MUSICAL INSTRUMENTS. AMERICAN PHOTOPLAYER SALES CO. THEATRICAL ARCHITECTS. 67 DECORATORS' SUPPLY CO 93