Moving Picture World (Oct-Dec 1912)

Page scan 000535 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Oct-Dec 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Oct-Dec 1912)
Leaf #:
000535
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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M Published by CHALMERS J. P. N J. P. Chalmers, Founder. Telephone Call, 1343-1344 Gramercy PUBLISHING COMPANY, 125 E. 23rd Street (Beach Building), NEW YORK Chalmers, Sr., Pres.; E. J. Chalmers, Sec and Treas. ; John Wvlik, \ mkai. Manager. Tin' "in. i <> r Hi. company li Uu ■ddxMi "f Um oil Entered at the General Post Office in New York City as Second Class Matter. SUBSCRIPTION RATES: $3.00 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3.50. Foreign Countries, $4.00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, 111. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES 6N APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per \.ord; Minimum Charge, 50c. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. Vol. 14 NOVEMBER 9, 1912 No. 6 ADVERTISING FOR EXHIBITORS 548 AT THE SIGN OF THE FLAMING ARCS 540 CALENDAR OF LICENSED RELEASES 568 CALENDAR OF INDEPENDENT RELEASES. . .570 CHICAGO LETTER 539 COMMENTS ON THE FILMS 552 "COMPACT, THE" (Pathe) 534 CORRESPONDENCE 564 DOINGS AT LOS ANGELES 541 FACTS AND COMMENTS 528 "FIRE FIGHTERS LOVE, THE" (Sellg) 531 IN THE MISSISSIPPI VALLEY 565 INDEPENDENT ITEM STORIES 592 CARBON IMPORTERS. FR0RUP, L. E 612 KIEWERT. CHAS. L 608 REISINGER, HUGO 605 ELECTRICAL & MECHANICAL EQUIPMENT. CALEHUFF, CHAS. L 612 CHICAGO M. P. SUPPLY CO 599 CHICAGO PROJECTING 00 603 DETROIT MOTOR CAR SUPPLY CO 609 ENTERPRISE OPTICAL CO 609 FOOS GAS ENGINE CO 614 FORT WAYNE ELECTRIC WORKS 609 HALLBERG. J. H 613 LAVEZZI MACHINE CO 601 LYRIC FILM & SUPPLY CO 614 MOORE-HUBBLE CO 602 REO MFG. CO 602 SCHNEIDER. E 614 SMITH. L. C 605 THEATER BROKERAGE EXCHANGE 611 WHITE SPECIALTY CO 609 FEATURE FILMS. ACME FILM CO 600 AMERICA'S FEATURE FILM CO 611 BAKER, DWIGHT D 599 FEATURE & EDUCATIONAL FILM CO 593 FEATURE FILM CO. (Columbus) 599 FEATURE FILM CO. of N. Y 601 FEATURE PHOTOPLAY CO 605 FEDERAL FEATURE FILM SUPPLY CO 601 GENERAL FILM CO 516-7-572-573 GENERAL FILM PUBLICITY & SALES CO. 574-575 IMPERIAL FEATURE FILM CO. (Indianapolis) .601 IMPERIAL FEATURE FILM CO. (Pittsburgh) . .610 KINOGRAPH CO. OF AMERICA 581 LEVY, JULES 599 M. & F. FEATURE FILM CO 598 MASKO FILM CO 524 NEW YORK FILM CO 589 ROYAL FEATURE FILM CO 600 TOURNAMENT FILM CO 609 UNION FEATURES 576-577-578-679 UNITED FEATURE FILM CO 001 UTAH M. P. CO 591 VITASCOPB CO. OF BERLIN V..7 WARNER'S FEATURES 587 IMPORTERS AND DEALERS. EXPRESS FILM BROKERS (509 INTERNATIONAL FILM TRADERS 601-603 WESTERN FILM BROKERS FIREPROOF APPARATUS. TRAINER, C. W 590 FILM EXCHANGES. BRADENBURG. G. W 590 LAEMMLE FILM SERVICE mi LIBERTY FILM RENTING ... "60° J'EW ENG. UNIVERSAL FILM EXCHANGE' 610 INDEX TO CONTENTS. INDEPENDENT RELEASE DATES 0<»4 INQUIRIES 551 "INVADERS, THE" (Kay-Bee). I;, viewed by Louis Reeves Harrison 542 LICENSED ITEM STORIES LICENSED RELEASE DATES 606 "LIFE OF JOHN BUNYAN" 588 LOUISVILLE 566 MANUFACTURERS' ADVANCE NOTES 560 MISSIONS AND MOVING PICTURES, By Rev. E. Boudinot Stockton 543 MOTION PICTURE EXHIBITORS' LEAGUE 537 MOVING PICTURE EDUCATOR 535 INDEX TO ADVERTISERS. NORTHERN FEATURE FILM EXCHANGE 009 UNI IEII AMERICAN FILM CO 603 UNIVERSAL FILM EXCHANGE 613 FILM MANUFACTURERS (Miscellaneous). BRONCHO FILM CO 582 KAY-BEE 520-1 KEYSTONE FILM OO 588 KINBMACOLOB FILM SERVICE 611 INDEPENDENT FILM MANUFACTURERS. (Film Supply Co.) AMERICAN 518 GAUMONT 512-681 GREAT NORTHERN 593 LUX 524 MAJESTIC 595 RELIANCE 595 SOLAX 519 THANHOUSER 510 INDEPENDENT FILM MANUFACTURERS. (Universal.) AMBROSIO AMERICAN CO 680 CRYSTAL FILM CO 605 ECLAIR V.>T UNIVERSAL FILM MERS 513-4-5, 601 LICENSED FILM MANUFACTURERS. EDISON 52J ESSANAY .-,11 KALEM K I. E I N E 524 LUBIN x 622 MELIES PATHE FRERES .",71 SELIG VITAGRAPH .-,_'.-, LECTURERS. MARION. LOUISE M 618 SMITH. NAT. B 584 LENS MANUFACTURERS. I W 9CH & LOMB OPTICAL CO MISCELLANEOUS A. B. C. CO 80S AMERICAN SONG SLUM: ,\ POSTER ' 0 AUTOMATIC TICKET SELLING 8 CASH REGIS I IK 00 569 BIOSCOPE BRADY, A 584 CHALMERS PUBLISHING CO CLASSIFIED ADVERTISEMENTS CLAPHAM, A. J CORCORAN, A. J .-•hi EASTMAN KODAK CO 612 EL MTJNDO ' INEMATOGRAFICO EXHIBITORS' ADVERTISING CO >'.H EXHIBITORS' ADVERTISING A SPECIALTY. PILMO CHEMICAL CO 611 GARBARIN, L C09 MUSIC FOB THE PICTURE 547 NEW ENGLAND 504 OBS1 RVATION8 BY THE MAN-ABOUT-TOWN.Mi; PHOTOPLAYWBIOHT, THE 550 PICTURE AND THE PULPIT, THE, By the Rev. E. Boudinot Stockton 543 PROJECTION DEPARTMENT 556 I RIED" (Ambroslo) 645 SLIDE RELEASES 602 STORIES OF THE FILMS (Licensed) 584 STORIES OF THE FILMS (Independent) 592 "TIPS ON TITLING." bv J. B. Clymer 532 TRIBAL LAW, THE (Bison) 536 GREATER J. D. WILLIAMS AMTJS. CO 614 HETZ, 1 609 HOKE, GEO. M 611 JOHNSON, ARTHUR V 608 MATHEWS SCENIC & SIGN CO 599 McKENNA BROS. BRASS CO 003 MOVING PICTURE WORLD (Bound Volumes) . .610 NATIONAL TICKET CO 604 NATIONAL X-RAY REFLECTOR CO 612 NEWMAN CO 614 PHOTOPLAY ADVERTISING & SPECIALTY CO. 607 PUBLIC SERVICE CUP CO 603 RAW FILM SUPPLY CO 612 SARGENT, E. W 814 SPECIAL EVENT FILM MFG. CO ...... ...OU STELZEB BROS 600 THOMAS. AC " "618 TRADE CIRCULAR ADDRESSING CO 611 UTILITY TRANSPARENCY CO 002 VONNEGUT HARDWARE CO 610 WHYTE WHITMAN CO "ci2 ZENITH MFG. CO '.'.'.&» MOVING PICTURE MACHINE MANUFACTURERS. AMERICAN 612 EDISON ENTERPRISE OPTICAL CO....'..'.'...'.' 585 POWERS CAMERAGRAPH ' . ' 616 SIMPLEX 563 MUSICAL INSTRUMENTS. AMERICAN I'HOTOPLAYER & SALES CO 607 » IIUELKE ORGAN CO 603 SINN. 0. E «£) WURLITZER. RUDOLPH '.'..'.'.'.'.'.'.'. .599 OPERA CHAIR MANUFACTURERS. AMERICAN SEATING CO 614 ANDREWS, A. H "'614 BENNETT. GEO. W * " 614 HARDESTY (HAIR CO ... STEEL FURNITURE CO '. 614 NSIN SEATING CO '.'..'.'.61 PROJECTION SCREENS. AMERICAN THEATER CURTAIN CO.... AT ' MIRROROIDE CO MIRROR SCREEN CO " "'SS Simpson, a. l '..... '.'..'.. .In SONG & ADVERTISING SLIDES. KESHALI. ,v OI.ESON Qty> I HICAGO BONG SLIDE EXCHANGE 60" BBKEB RRiis '"fiO^ •KANT CARDER SLIDE CO....'.' ""52 MIDLAND TRANSPARENCY 00........... NORTH AMERICAN SLIDE CO. . "eoo SCOTT 8 VAN ALTENA 602 TAKITO. OGAWA 4 CO ......!."5fi THEATRICAL ARCHITECTS. DECORATORS SUPPLY CO 611