Moving Picture World (July-Dec 1910)

Page scan 000182 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
July-Dec 1910
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (July-Dec 1910)
Leaf #:
000182
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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176 THE MOVING PICTURE WORLD RELIABILITY QUANTITY jHfffffff '.NY QUALITY RESPONSIBILITY We want to tell our allies, the exhibitors, something about the business of our office. Notwithstanding that the Summer season is on, our customers seem to be doing a steadily increasing business. THIS MEANS that exhibitors are joining the Independent ranks. They are realizing that WE HAVE THE COOD8 is only a question of a man's independence as to whether he joins us or not. We say to the exhibitor ho has never tried an Independent service: " how'd 7011 like people to avoid your theater in favor of a and many of them are writing in to us directly to say that they are glad to have the opportunity to avail themselves of our program. We are putting out the strongest and most reliable program on earth, and it who competitor's without ever having been in your place?" YOU WOULD ASK FOR A CHANCE wouldn't you? Therefore it ill becomes you to have an opinion of Independent service unless you've tried our latest combined program of TWENTY NINE REELS WEEKLY. EVERY MONDAY Eclair, Imp, Yankee EVERY TUESDAY Bison, Kinograph, Lux, Powers, Thanhouser EVERY "WEDNESDAY Ambrosio, Atlas, Champion, Electragrafi, Nestor EVERY THURSDAY Cines, Film D'Art, Imp EVERY FRIDAY BisoD, Defender. Kinograph, Lux, Thanhouser EVERY SATURDAY Capitol, Carson, Columbia, Great Northern, Itala, Powers SEE THAT YOU GET THEM LIST OF BUYING EXCHANGES, JULY 13th, 1010 Anti-Trust Film Co.. "0 So. Clark St.. Chicago, 111. Albany Film Exchange, 418 Broadway, Albany, N. Y. L. J. Applegath & Sons, 145 Yonge St., Toronto. Ont. Allen Amusement Company, Calgary, Alberta, Can. B. & W. Film Exchange, 412 East Baltimore St., Baltimore, Md. Buckeye Film & Proj. Co., 309 Arcade Bldg., liayton, Ohio. Boston Film Rental Co., 132 Boylston St.. Boston. Mass. Bijou Film & Amusement Co., 1222 Grand Ave.. Kansas City. Mo. Cincinnati Film Exchange, 315 West 4th St., Cincinnati, Ohio. Consolidated Amusement Co.. 28 West Lexington St., Baltimore, Md. Eugene ('line. 69 Dearborn St.. Chicago, 111. Oixie Film Co.. 72(1 Malson Blanche Bldg.. New Orleans, La. Dandy Film Exchange, ki East 15th St.. New York City. Empire Film Exchange. 150 East 14th St., New York City. W. E. Greene Film Exchange. 22S Tremont Ave. Boston, Mass. Globe Film Service. 107.'! East Madison St.. Chicago, 111. Gaumont Company. 154 St. Catherine St., Montreal. Que. Great Eastern Film Exchange, 21 East 14th St.. New York City. i ; n-:i t Western Film Co.. Winnipeg. Manitoba. Can. Hudson Film Company, 188 East 14th St.. New York City. Independent Film Exchange, 4ir> Ferry St.. Pittsburg, Pa. Independent Western Film Exchange, Swetland Bldg., Portland. Ore. Klnetograpn Company (for Canada), ti East 21sl St., New York City. Laemmle Film Service, 100 I-ake St., Chicago, 111. l>aemmle Film Service, 250 Hennepin Ave.. Minneapolis, Minn. Laemmle Film Service, 1517 Farnam St., Omaha, Neb. Laemmle Film Service Alliance, Pantages Bldg., Portland, Ore. Michigan Film & Supply Co., 1106 Union Trust Bldg., Detroit, Mich. ,T. W. Morgan, 1230 Grand Ave., Kansas City, Mo. Miles Brothers. 790 Turk St., San Francisco, Cal. Philadelphia Film & Projection Co.. 44 North 9th St.. Philadelphia, Philadelphia Film Exchange, 934 Arch St., Philadelphia, Pa. Pacific States Film Exchange, 1065 Mission St.. San Francisco, Cal. Pacific States Film Exchange. 323 Lissner Bldg.. Los Angeles. Cal. Paramount Film Exchange. 61 West 14th St.. New York City. Peerless Film Exchange. 94 Fifth Ave.. New York City. Wm. Steiner Film Exchange, 110 Fourth Ave.. New York City. W. H. Swanson St. Louis Film Co.. 200 North 7th St.. St. Louis, Mo Southern Film Exchange. 17 Opera Place, Cincinnati, Ohio. W. II. Swanson & Co., 100 Lake St.. Chicago, 111. Texas Film Exchange, 311 Elm St.. Dallas, Tex. Toledo Film Exchange. Toledo. Ohio. United Motion Picture Company. 112 Main St., Oklahoma City. Okla. Victor Film Service, Seneca and Pearl Sts.. Buffalo. N. Y. Victor Film Service. Prospect and Huron Sts.. Cleveland. Ohio. Wagner Film & Amusement Co.. 208 North 9th St., St. I<,uls, Mo. Western Film Company, 240 South Broadway, Los Angeles, Cal. rn. MOTION PICTURE DISTRIBUTING AND SALES CO. Ill EAST 14th STREET :: :: :: :: NEW YORK