Moving Picture World (Jul-Sep 1911)

Page scan 000166 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1911
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1911)
Leaf #:
000166
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
July 25, 2024
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156 THE MOVING PICTURE WORLD DOWN BY THE SHADY BROOK AS PRODUCED BY THE FAMOUS BIO CARBON MAKES THE HOUSE COOL BY THE REALISTIC PRODUCTION-YOU CAN FAIRLY HEAR THE WATER SPLASHING AGAINST THE ROCKS THEY BRING OUT THE DETAIL THROUGH ALL EXCHANGES 39 CORTLANDT ST. pUADT TTC T "L^ T 1?\X7T?T> TP nf\ 19 SUTTER ST. NEW YORK CITY V_jOrllVl^ILO JLv. JY 1 JL V V 1L IV 1 K^VJ . SAN FRANCISCO C CAL. get lux THE WORLD'S BEST—BAR NONE GET LUX INDEPENDENT EXHIBITORS: Pleased with Lux Films EVERY FRIDAY P; jerfect W\opular w^^n'—a.*.!*. J^leastirable holography JT icturesque We want you to get the World's best every week. LUX FILMS Released, July 21, 1911. One Good Turn Deserves Another Plucky Bill DRAMA— 521 Feet COMEDY— 439 Feet A most interesting comedy-dr.ama, cleverly played, which will amuse your audience and at the same time secure their interest in the plot. " BILL'S" comedy this week is an exceedingly clever piece of work, which you SHOULD NOT FAIL TO SEE AND OET. If you are not getting Lux Releases every week, tell us why See Other Pages for Synopses and Past Releases R. PRIEUR lO East 15tK Street 'Phone, 3427 stuyvesam New YorR City Sold only through the Motion Picture Distributing and Sales Company 10 REASONS WHY You Should Purify the Air in Your Theatres. 1. It will insure the health of your patrons. 2. It will reduce the germ laden air to a minimum. 3. It will disinfect the air. 4. It will deodorize the air. 5. It will give you the healing breezes of California or Maine within your doors. 6. Because Physicians are unanimous in their endorsements of it. 7. Because its beneficial effects will be recognized by your patrons. 8. Because the performers will do better on account of its healing effects on the throat and lungs. 9. Because the people will return to your place. 10. Because all around it is the best investment you can make. Our Specialty 184-186 W. LAKE ST. Price Complete with Fluid, $5.00 PURE AIR APPLIANCE CO. N. E. Cor. 5th Ave. Phone Franklin 218T CHICAGO