Moving Picture World (Jul-Sep 1912)

Page scan 000323 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1912)
Leaf #:
000323
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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w N J. P. Chalmers, Founder. Published by Telephone call, 1 343-1 344 Qrsmercy CHALMERS PUBLISHING COMPANY, 125 E. a3rd Street (Beach Building). NEW YORK J. P. Chalmers, Sr., Pres. ; E. J. Chalmers, Sec. and Treas. ; John Wylie, Vice-Pres. and Gen. Manager. The office of the company is the address of the officers. Entered at the General Post Office in New York City as Second Class Matter. SUBSCRIPTION RATES: $3.00 per year. Post free in the United States, Mexico, Hawaii, Porto Rico* and the Philippine Islands. Canada, $3.50. Foreign Countries, $4.00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, 111. Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, 50c. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. Vol. 13 JULY 27, 1912 No. 4 INDEX TO CONTENTS. ADVERTISING FOR EXHIBITORS 338 "FLYING A" AT SANTA BARBARA 334 BEAU BRUMMEL (Vitagraph), by Louis Reeves Harrison 332 BIG MAN OF FLICKER ALLEY 326 INDEPENDENT FILM STORIES 376 INDEPENDENT RELEASE DATES 362 INDIANAPOLIS 359 INQUIRIES 342 IN THE MISSISSIPPI VALLEY 359 CALENDAR OF INDEPENDENT RELEASES. . .362 CALL TO NEW YORK EXHIBITORS 325 COMMENTS ON THE FILMS (Licensed) 343 LICENSED FILM STORIES 366 COMMENTS ON THE FILMS (Independent) 344 LICENSED RELEASE DATES 361 CORRESPONDENCE 358 LOUISVILLE 359 DOINGS IN LOS ANGELES 335 MANUFACTURERS' ADVANCE NOTES 350 DON JUAN AND CHARLES by Louis Reeves Harrison. . V. (Patue). MICHIGAN EXHIBITORS' CONVENTION 323 "MILLER OF BURGUNDY, THE" (Selig) 336 MOTION PICTURE EXHIBITORS' LEAGUE.. 323 ENTHUSIASTIC NEW YORK MEETING 326 MOVING PICTURE EDUCATOR 327 .330 NEW JERSEY EXHIBITORS' SECOND STATE SESSION 325 OBSERVATIONS BY MAN ABOUT TOWN 328 OLD FACES IN A NEW FILM 337 PHILADELPHIA 360 PHOTODRAMA AND THE CHILD, by Louis Reeves Harrison 322 PHOTOPLAYWRIGHT. THE 340 PROJECTION DEPARTMENT 346 SAN FRANCISCO 358 SONG SLIDE RELEASES 363 STORIES OF THE FILMS (Licensed) 366 STORIES OF THE FILMS (Independent) 376 FACTS AND COMMENTS. .320 NEW ENGLAND 358 TOLEDO CONVENTION INDEX TO ADVERTISERS. .323 CARBON IMPORTERS. FRORUP, L. E 396 KIEWERT, CHAS. L 397 REISINGER, HUGO 397 ELECTRICAL AND MECHANICAL EQUIPMENT. BENDER, GEO 360 CHICAGO M. P. SUPPLY CO 360 ENTERPRISE OPTICAL CO 385 FOOS GAS ENGINE CO 391 FORT WAYNE ELECTRICAL CO 385 HALLBERG, J. H 397 LAVEZZI MACHINE WORKS 380 PICTURE THEATER EQUIPMENT CO 395-373 SCHNEIDER, E 374 FILM IMPORTERS AND DEALERS. INTERNATIONAL FILM TRADERS 393 MASKO FILM CO 385 WESTERN FILM BROKERS 374 FIREPROOF APPARATUS. TRAINER, C. W 380 FILM EXCHANGES. ACME FILM CO 398 BRADENBURG, GEO 389 BUCKEYE LAKE SHORE FILM CO 396 CALIFORNIA FILM EXCHANGE 394 CALEHUFF, CHAS 360 GREENE, W. E 394 HETZ, L 360 LAEMMLE FILM SERVICE 389 LIBERTY FILM RENTING CO . 395 UNIVERSAL FILM EXCHANGE 357 FILM MANUFACTURERS. CRYSTAL FILM CO 381 N. Y. MOTION PICTURE CO 371 INDEPENDENT FILM MANUFACTURERS. (Film Supply Co.) AMERICAN 306 ECLAIR FILM CO 383 FILM SUPPLY CO. OF AMERICA 304 GAUMONT 373 GREAT NORTHERN 312 LUX 312 SOLAX 305 THANHOUSER 302 INDEPENDENT FILM MANUFACTURERS. (Universal). UNIVERSAL FILM CO 307-8-9-i0 LICENSED FILM MANUFACTURERS. EDISON 316 ESSANAY 303 KALEM 31S-375 KLEINE 313 LUBIN '. 314 MELIES 399 PATHE FRERES 386-387 PATHE WEEKLY 374 SELIG 317 VITAGRAPH 315 MISCELLANEOUS. A. B. C. CO 393 AMERICAN SONG SLIDE & POSTER CO 390 AMUSEMENT SUPPLY CO 385 ARGUS WEEKLY 357 BARTON, DAN 396 BRADY, A 382 BRUNSWIG BROS 374 BOUND VOLUME 396 CLASSIFIED ADVERTISEMENTS 384 CORCORAN, A. J 393 EASTMAN KODAK CO 394 EXHIBITORS' ADVERTISING CO 380 EXHIBITORS' ADV. & SPECIALTY CO 361 FEDERAL FEATURE FILM SUPPLY CO 374 HARBACH & CO 380 HENNEGAN & CO 374 HOKE, GEO. M' 398 KEYSTONE TICKET CO 374 McKENNA BROS. BRASS CO 385 NATIONAL TICKET CO 388 NATIONAL X-RAY REFLECTOR CO 395 NEWMAN MFG. CO 385 PARISIAN MFG. & FILM RENOVATING CO. .360 PHOTOPLAY ADVERTISING & SPEC. CO... 384 PITTSBURG M. P. SUPPLY 00 380 POWER OF DESTRUCTION ... 379 RAW FILM SUPPLY CO 395 SARGENT, E. W 389 STREET, E. R 395 TECHNIQUE OF THE PHOTOPLAY 395 THOMAS. A. G 360 THREE IN ONE OIL CO 383 VISCO MOTOR OIL CO 389 WHYTE WHITMAN CO 395 WILLIAMS, J. D 385 LENS MANUFACTURERS. GUNDLACH-MANHATTAN CO 384 MUSICAL INSTRUMENTS. DEAGAN, J. C 398 SINN, C. E 391 WURLITZER, RUDOLPH 383 OPERA CHAIR MANUFACTURERS. AMERICAN SEATING CO ANDREWS, A. H BENNETT, GEO HARDESTY CHAIR CO STAFFORD. E. H STEEL FURNITURE CO WISCONSIN LUMBER CO .398 .398 .398 .398 .398 .398 .398 PROJECTION SCREENS. AMERICAN THEATER CURTAIN CO 394 MIRROROIDE CO 392 MOTION PICTURE SCREEN CO 392 SONG AND ADVERTISING SLIDE MFRS. BATTERSH ALL & OLESON 368 CLAPHAM, A. J 382 LEVI CO., INC 363 SCOTT & VAN ALTENA CO 363 SIMPSON, A. L 382 UTILITY TRANSPARENCY CO 363 LECTURERS. ADAMS, G. M MOVING PICTURE 361 WORLD 393 MOVING PICTURE MACHINE MANUFACTURERS. AMERICAN 396 EDISON 316 MOTIOGR APH 392 POWER'S CAMERAGRAPII 400 SIMPLEX 359 FEATURE FILMS (Released by). AMERICA'S FEATURE FILM CO AVIATION FILM SALES CO CROWN FEATURE FILM CO ELLAYE MOTION PICTURE CO FAMOUS PLAYERS FILM CO FEATURE & EDUCATIONAL FILM CO FEATURE FILM CO (New Orleans) FEATURE FILM CO. (Toledo) FEATURE PHOTOPLAY CO FRENCH-AMERICAN FILM CO GARDEN OF ALLAH CO GENERAL FILM PUB. & SALES CO IMPERIAL FEATURE FILM CO INTERNATIONAL FILM TRADERS KNICKERBOCKER FILM CO MASKO FILM CO NEW YORK FILM CO NORTHERN FEATURE FILM CO QUAKER CITY FEATURE FILM CO ROYAL FEATURE FILM CO SPECIAL EVENT FILM CO STAR FEATURE FILM CO SUPERIOR FEATURE FILM CO TOURNAMENT FILM CO UNIVERSAL FEATURES 379 WALKER, A WARNER'S FEATURE M1M CO 3m WORLD'S MOVING PICTURE CLASSICS 380 881 381 369 311 3S0 39S 398 379 3S2 367 395 396 393 396 377 860 880 862 3S1 3si. 396 391 380 391 374 . ,i .."ยป 393 THEATRICAL ARCHITECTS. CRANE, C. II DECORATORS' SUPPLY CO. 880 .385