Moving Picture World (Jul-Sep 1912)

Page scan 000606 from Moving Picture World

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1912)
Leaf #:
000606
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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6r>4 THE MOVING PICTURE WORLD The VARIETY PROGRAM Our Weekly Offering Appeals Especially to the Exhibitor Who Is Anxious to Present to His Patrons a Large Variety of Subjects CARE AND ATTENTION TO DETAILS Make Possible the Happy Assemblage of Films Covering Drama, Comedy, Tragedy, Science, Education, Travel, History and Art with which Our Program Abounds WE ARE SOLE DISTRIBUTORS OF MONDAY — AMERICAN, COMET, ALL STAR TUESDAY THANHOUSER, MAJESTIC, GAUMONT WEDNESDAY RELIANCE, SOLAX, AMERICAN, GAUMONT WEEKLY THURSDAY — AMERICAN, ALL STAR, GAUMONT FRIDAY — THANHOUSER, SOLAX, LUX SATURDAY — GREAT NORTHERN, RELIANCE, COMET SUNDAY — THANHOUSER, MAJESTIC OUR AUTHORIZED AGENTS LISTED BELOW, WILL SERVE YOU CANADA. Gaumont Company, 134 St. Catherine Street, Montreal. Gaumont Company, Calgary. Gaumont Company, Winnipeg, Manitoba. Canadian Film Exchange, Calgary, Alberta. Canadian Film Exchange, 32 Queen Street, East, Toronto. Gaumont Co. ot Canada. Ltd., 4 Queen Street. East, Toronto. Gaumont Company, Vancouver, B. C. CALIFORNIA. Golden Gate Film Exchange, Los Angeles. Golden Gate Film Exchange, 234 Eddy Street, San Francisco. COLORADO. Mutual Film Corporation, Denver. DISTRICT OF COLUMBIA. Mutual Film Corporation, 428 Ninth Street, N. W., Washington. GEORGIA. Mutual Film Corporation, 81 Marietta Street, Atlanta. ILLINOIS. Ami Trust Film Company, 128 W. Lake Street, Chicago. 11 A. II. Film Service, 98 Jackson Boulevard, Chicago. Majestic Film Service Co., 210 No. 5th Avenue, Chicago. INDIANA. Mutual Film Corporation, 429 Traction Terminal Bldg., Indianapolis. IOWA. II. & II. Film Service, Des Moines. LOUISIANA. Mutual Film Corporation, 720 Maison Blanche Bldg., New Orleans. MASSACHUSETTS. Mutual Film Corporation, 22 i-.... vision Street, Boston. MICHIGAN. Mama] Film Corporation, B? Woodward Avenue, Detroit. MONTANA. Mutual Film Corporation, Butte. MISSOURI. Western Film Exchange, 214 East 12th Street, Kansas City. Swanson Crawford Film Co., 723 Century Building, St. Louis. NEBRASKA. Progressive Film Exchange, 1417 Farnham Street, Omaha. NEW YORK. Victor Film Service, 39 Church Street, Buffalo. Western Film Exchange, 145 West 45th Street, New York Citv. Mutual Film Corporation, 150 East 14th Street, New York Olty. Mutual Film Corporation, 21 East 14th Street, New York City. OREGON. Film Supply Company of Oregon, 385 Alder Street, Portland. OHIO. Buckeye Lake Shore Film Company, 422 North High St., Columbus Lake Shore Film & Supply Co., 106 Prospect Avenue, Cleveland Superior Film Exchange, 410 Superior Street. Toledo. Mutual Film Corporation, 235 East 4th Avenue, Cincinnati. PENNSYLVANIA. Continental Film Exchange, 902 Filbert Street, Philadelphia. Pittsburgh Photoplay Company, 412 Ferry Street, Pittsburgh. TENNESSEE. Mutual Film Corporation, Memphis. TEXAS. Mutual Film Corporation, 1807 Main Street, Dallas. UTAH. Mutual Film Corporation, Salt Lake City. WISCONSIN. Western Film Exchange, 307 Enterprise Building, Milwaukee. WASHINGTON. Mutual Film Corporation, Seattle. Address all communications 133-135 West 44th St., New York