Moving Picture World (Jul-Sep 1912)

Record Details:

Title:
Moving Picture World
Date:
Jul-Sep 1912
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul-Sep 1912)
Leaf #:
0001155
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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M MM J. P. Chalmers, Founder. Published by Telephone Call, 1343-1344 Gramercy CHALMERS PUBLISHING COMPANY, 125 E. 23rd Street (Beach Building), NEW YORK J. P. Chalmers, Sr., Pres. ;E. J. Chalmers, Sec. and Treas.; John Wylie, Vice-Prjes. and General Manager. The office of the company is the address of the officers. Entered at the General Post Office in New York City as Second Class Matter. SUBSCRIPTION RATES: $3.00 per year. Post free in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3.50. Foreign Countries, $4-00, Post Paid. WESTERN OFFICE: 169 W. Washington St. (Post Bldg.), Chicago, I1L Phone, Main 3145. Automatic Phone 32732. DISPLAY ADVERTISING RATES ON APPLICATION. CLASSIFIED ADVERTISEMENTS (No Display), Three Cents per Word; Minimum Charge, 50c. Address all correspondence "Moving Picture World, P. O. Box 226, Madison Square, New York," and not to individuals. Vol. 13 SEPTEMBER 21, 1912 No. 12 ADVERTISING FOR EXHIBITORS. INDEX TO CONTENTS. .1170 FOREIGN TRADE NOTES 1188 "BLACK CHANCELLOR, THE," (Gt. Northern) 115S CALENDAR OF LICENSED RELEASES 1189 IN THE LAND OF THE LIONS (Gaumont) 1164 INDEPENDENT FILM STORIES 1204 INDEPENDENT RELEASE DATES 1220 INQUIRIES 1172 CALENDAR OF INDEPENDENT RELEASES. .1190 TnI,v RTINNV .RROATl 11K7 COMMENTS ON THE FILMS (Independent. .. .1170 JUUIN BUWIN1 abroad 1187 DOINGS AT LOS ANGELES 1160 FACTS AND COMMENTS 1152 FACTORY OR STUDIO? By W. Stephen Bush.. 1153 FLICKERS 1187 CARBON IMPORTERS. FRORUP, L. E 1209 KIEWERT, CHAS. L ....1224 REISINGER, HUGO 1223 ELECTRICAL & MECHANICAL EQUIPMENT. CALEHUFF, CHAS 1209 CHICAGO M. P. SUPPLY CO 1226 ENTERPRISE OPTICAL CO 1227 FOOS GAS ENGINE CO 1230 FORT WAYNE ELECTRIC CO 1202 HALLBERG, J. H 1129 LAVEZZI MACHINE CO 1228 PICTURE THEATRE EQUIPMENT CO 1213-15 SCHNEIDER, E 1225 SMITH, L. E 1226 FILM IMPORTERS & DEALERS. INTERNATIONAL FILM TRADERS 1228 WESTERN FILM BROKERS 1228 FIREPROOF APPARATUS. TRAINER, C. W .1228 FILM EXCHANGES. ACME FILM CO 1191 BRADENBURG, GEORGE 1202 CALEHUFF, CHAS 1 209 CALIFORNIA FILM EXCHANGE 1226 GOLDEN GATE FILM EXCHANGE 1203 HETZ, L 122S LAEMMLE FILM SERVICE 1213-25 LIBERTY FILM RENTING CO 1203 NORTHERN FEATURE FILM EXCHANGE 122s UNIVERSAL FILM EXCHANGE 1205 FILM MANUFACTURERS. CRYSTAL FILM CO .1228 INDEPENDENT FILM MANUFACTURERS. (Film Supply Co.) AMERICAN 1 142 BISON "101" 1141 BRONCHO FILM CO 1144 ECLAIR 1136-1199 FILM SUPPLY CO 1201 GAUMONT 1216-1217 GREAT NORTHERN 1201 ITALA 1215 KEYSTONE FILM CO 1140 LUX 1145 MAJESTIC 1145 RELIANCE 1225 SOLAX 1143 THANH OUSER 1134 INDEPENDENT FILM MANUFACTURERS. (Universal.) UNIVERSAL FILM MANUFACTURERS 1137-S-fi LICENSED FILM STORIES 1192 LICENSED RELEASE DATES 1223 MANUFACTURERS' ADVANCE NOTES 1183 "MILLS OF THE GODS, THB" (Vltagraph) . . .1161 INDEX TO ADVERTISERS. LICENSED FILM MANUFACTURERS. EDISON 1148 ESSANAY 1135 KALEM 1150 KLEINE 1145 LUBIN 1146 MELIES 1231 PATHE FRERES 1147 SELIG 1197 VITAGRAPII 1149 MISCELLANEOUS. A. B. C. CO 1214 AMERICAN SONG SLIDE & POSTER CO 1222 AMUSEMENT SUPPLY CO 1226 BOYLE, J. E 1228 BRADY, A 1202 CALEHUFF, CHAS 1209 CLASSIFIED ADVERTISEMENTS 1212 CORCORAN, A. J 1189 COULTER, C. R 1205 D'ARCY TICKET CO 1207 EASTMAN KODAK CO 1211 EMERSON. W. B 1226 EXHIBITORS' ADV. CO 1228 EXHIBITORS' ADV. & SPEC. CO 1189 FEDERAL FEATURE FILM SUPPLY CO 1228 HARBACH & CO 1228 HOKE. GEO. M 1189 HOYT, DEUEL CO 1191 KEMP. W. H 1227 MelNTYRE & RICHTER 1202 MoKENNA BROS. BRASS CO 1228 METCALF. G. A 1230 MOVING PICTURE WORLD BINDERS 1229 MOVING PICTURE BOUND VOLUMES 1220 NATIONAL TICKET CO 1220 NATIONAL X-RAY REFLECTOR CO 1213 NEWMAN CO. ~ 1213 PHOTO CINES CO 1210 PHOTOPLAY ADV. & SPECIALTY CO 1223 RAW FILM SUPPLY CO 1207 ROYAL TYPEWRITER CO 1211 SARGENT, E. W 1213 STEBBINS. C. M 1228 THREE IN ONE OIL CO 1214 WILLIAMS AMUSEMENT CO 1225 X-Y-Z 1225 LENS MANUFACTURERS. GUNDLACH-MANHATTAN CO 1207 LECTURERS. BUSH, W. S 122G MARION, L. M 1207 MOVTNG PICTURE MACHINE MANUFACTURERS AMERICAN 1207 EDISON ■. 1148 MOTION PICTURE EXHIBITOBS' LEAGUE. . .1165 "PERIL OF THE PLAINS," (Warner's Features) 1167 PHOTOPLAYWRIGHT, THE, 1173 PLAYS OF THE HOUR, By Louis Reeves Harrison 1154 PROJECTION DEPARTMENT 1179 SCREEN CLUB IS A FACT, THE 1163 STORIES OF THE FILMS (Licensed) 1192 STORIES OF THE FILMS (Independent) 1204 SONG SLIDE RELEASES 1191 "UNDINE" (Thanhouser) 1155 MOTIOGRAPH 1227 POWER'S CAMERAGRAPH 1232 SIMPLEX 1221 MUSICAL INSTRUMENTS. AMERICAN PHOTOPLAYER SALES CO 1211 CLOUGH & WARREN 1209 DEAGAN, J. C 1213 SINN, C. E 1230 WURLITZER, RUDOLPH 1214 OPERA CHAIR MANUFACTURERS. AMERICAN SEATING CO 1230 ANDREWS, A. H 1230 BENNETT, GEO 1230 HARDESTY CHAIR CO 1230 STAFFORD. E. H 1230 STEEL FURNITURE CO 1230 WISCONSIN LUMBER CO 1230 PROJECTION SCREENS. AMERICAN THEATRE CURTAIN CO 1224 MIRROROIDE CO 1224 MIRROR SCREEN CO 1224 SONG & ADVERTISING SLIDES. BATTERSHALL & OLESON 1191 CLAPHAM. A. J 1191 KANSAS CITY SLIDE CO 1227 LEVI CO 1191 NIAGARA SLIDE CO 123<> SCOTT' & VAN ALTENA 1191 SIMPSON, A. L 122." WINDSOR CUT-OUT SLIDE CO 1101 FEATURE FILMS (Released by) AMERICAN FEATURE FILM CO 122B CROWN FEATURE FILM CO 1209 FEATURE FILM CO 1205 FEATURE PHOTOPLAY CO 12<>7 FEATURE & EDUCATIONAL FILM CO 1228 GENERAL FILM CO 1218-1219 GENERAL FILM PUBLICITY & SALES CO... 119.". IMPERIAL FEATURE FILM CO 1209 MASKO FILM CO 119:> MILLER BROS 122S NEW YORK FILM CO 1209 ROYAL FEATURE FILM CO 1226 SAVOY FILM CO 1193 SUPERIOR FEATURE FILM CO 1230 TOURNAMENT FILM CO 1228 I NIT ED FEATURE FILM CO 1215 WARNER'S FEATURE FILM CO 1197 WORLD'S M. P. CLASSICS 1205 THEATRICAL ARCHITECTS. DECORATORS' SUPPLY CO 1202