Moving Picture World (Jul 1916)

642 THE MOVING PICTURE WORLD July 22, 1916 Pathe Program Ready up to End of July First Two Chapters of "Grip of Evil' and Gold Rooster Play Featuring Lina Cavalieri and Lucien Muratore THE Pathe Program, with at least four reels of serial stuff on its pages each week, begins the week of July 17 with "The Lost Paradise," the next to the last chapter of the "Who's Guilty?" series. Anna Nilsson has been featured with Tom Moore throughout this entire series, and the combination has thus far been a decided success. Following "The Lost Paradise" comes "Fate," the first chapter of "The Grip of Evil," continued photodramas which have been described as "a master plot in fourteen chapters of two reels each." Miss Jackie Saunders, the Balboa player, aptly dubbed "The Maude Adams of the Screen," is featured with Roland Bottomley throughout these plays. "Fate" tells of an English nobleman banished from home because of his attachment to a girl "not of his class." He marries the girl, comes to America with her, and a child, John Burton, subsequently the hero of each chapter of these photodramas, is born to them. "Unfriendly Fruit" is the title of a Heinie and Louie comedy released on the Pathe Program in the week of July 17. It features James Aubrey as "Heinie." The story is of slapstick variety and starts with that luckless pair, Heinie and Louie, rescuing a fair damsel, who tells them her life history. Next is a cartoon comedy, "Home, Sweet Home," by Rube Goldberg — the "guy" — so the advertisements say — who made laughing a national daily habit. On the same reel with the Goldberg cartoon is a short educational, "The Caterpillar," showing this insect the insatiable hunger of which is responsible for the destruction of so many gardens. The piece de resistance of the Pathe Program of the week of July 17 is "The Shadow of Her Past," the Gold Rooster Play, featuring Lina Cavalieri, sometimes called "the most beautiful woman in the world," and her husband, Lucien Muratore. The feature is in five parts. It is a romantic tale of an American girl studying music in Italy, who loves and is loved by a promising young painter. The story breathes • an old-world atmosphere, and was given every realistic advantage in the matter of set, natural scenery, extras, etc., when Mr. Muratore, under whose supervision the film was made, took his company to Italy some months ago. The week of July 17 ends with No. 58 and No. 59 of the Pathe News, issued respectively on Wednesday, July 19, and Saturday, July 27. July 24 ushers in the last chapter of the "Who's Guilty?" series, "Weighed in the Balance." It is fitting that "Weighed in the Balance" should be the final chapter of this series, as it is the strongest drama of the lot, which is saying a great deal. The second chapter of the new "Grip of Evil" continued photodramas, "The Underworld" follows the last installment of "The Grip of Evil." These dramas depict the adventures of John Burton in search of an answer to his question, "Is Humanity in the Grip of Evil?" The Lonesome Luke Comedy for the week of July 24 is "Luke, Crystal Gazer," and shows the flexible Harold Lloyd, alias "Lonesome Luke" as a "spiritualist." Following "Luke, Crystal Gazer" comes a split reel industrial and scenic film. The industrial is "Paper Parasols," which shows the making of paper parasols in Java from the use of the crude materials to the assembling of the finished product. The scenic is called "Ornate Pagodas." The film is a pleasant one and a welcome rest between heavy dramas. The week of July 24 is rounded out with two issues of the Pathe News, No. 60 and No. 61, released on Wednesday, July 26, and Saturday. July 29, respectively. Kalerris Funmakers Busy Studios on Coast and Florida Going at Top Speed to Meet Demand for Comedies. WITH three comedy releases a week on the General Film Company program, the Kalem Company now has quite an army of fun-makers at work at the two Coast studios and in Jacksonville. Ham and Bud and Ethel Teare head the forces on the Pacific Coast, producing the Tuesday and Wednesday releases. "The Great Detective," and "A Watery Wooing" are the two subjects recently completed by these companies. In the former Ham makes a vigilant Sherlock and Bud the Watson who takes care of his 999 disguises. To secure many novel effects trick work was called into strong play in this one reeler. Ellen Godsay and A. Edmondson are others in the cast of "The Great Detective," which is scheduled for release on July 18. In "A Watery Wooing" Ethel Teare makes a pretty picture in a comedy of the seashore in which she is supported by Myrta Sterling, Gus Leonard and Victor Rottman. "A Watery Wooing" will be issued on July 19. "A Double Elopement," coming on Friday, June 21, is the release just completed by the Sis Hopkins company. Rose Melville's famous creation gets into a ridiculous mixup following her taking up of the study of "fysical kulture." With the final touches put to "The Girl and the Tenor," the first Ivy Close release, Director Robert Ellis has started another single reeler in which Ivy is seen leading a double life, as a popular cartoonist and a writer of "high-brow" literature. Naturally affairs get tangled and she finds herself in a pretty mess, keeping her separate identities in their proper places. RIALTO USHERS READY FOR SCRAP. The Rialto drill corps, consisting of sixteen of the ushers of that theater, who have been trained in military evolutions until they have achieved a degree of perfection that has caused them to invite competition with all comers, have notified Managing Director S. L. Rothapfel of their intention to enlist as a unit in event of actual hostilities in Mexico. They were assured their salaries would be paid by the corporation during their absence. Selig Pinned Faith to Short Subjects Now Reports Splendid Results in an Increased Business on General Film Program. OVER a year ago, William N. Selig, president of the Selig Polyscope Company, publicly asserted that the public demanded more and better picture plays of three reels and under. At that time the more or less padded feature play held full sway and many authorities in motion pictureland smiled when they read Mr. Selig's statement. Then Mr. Selig announced another policy: "I shall assig/i my best directors, my strongest stories and my highest priced stars to the production of shorter length films to be released in regular service of the General Film Company." This statement was also received with merry ha, ha's by many who thought some press agent or other was getting busy. And how things are changed today? The Selig business through regular General Film service trebled within six months; exhibitors of motion pictures wrote commendatory letters; the public demanded Selig pictures in one, two and three reels. Then some of the "wise ones" awakened; statements were prepared six months later reiterating just what Mr. Selig had stated over a year ago. Other concerns promised more, money and more attention to their shorter length comedies and dramas. Just the same, credit is due Mr. Selig for his far-sightedness. He stood alone a year or more ago in his determination to increase the quality of two and three reelers, to pay as much attention to the production of shorter films as to productions of five reels or more. That the public has appreciated Mr. Selig's sound policy is attested by the unusual popularity of Selig picture plays, which have indeed reached an enviable standard. And what is more, Mr. Selig personally views and pronounces judgment on every film play now released by his company. A NEW ACTOR: PAUL PANZER, JR. At the home of Mr. and Mrs. Paul Panzer, 260 Morningside avenue, Cliffside Park, N. J., on June 26, there arrived Paul Panzer, Jr. Felicitations.