The Moving picture world (December 1920)

934 MOVING PICTURE WORLD December 18, 1920 Each of These Projects Constitutes a Market for Equipment and Material HERE is a pretty healthy looking list of current picture theatre building activities. All over this country new houses are being built or planned and old ones renovated and enlarged. Taken all in all, the picture theatre field represents today's very best bet for the manufacturer of anything that enters into the construction or equipment of buildings in which quality is the prime consideration. Because the concern or individual erecting a picture house proposes to occupy and conduct the same as a business enterprise, which causes it to differ considerably in specifications from a structure to be rented or sold. The builder of a picture theatre is putting together a structure which is to be used as a money-making plant by the party for whom it is built, and the said party realizes that economy, by the year, and initial cheapness in something to be passed on to an innocent purchaser, are two very different matters. Which is the reason that the picture theatre building activities constitute a market for the best in structural material and equipment with initial cost as a secondary consideration. Moving Picture World Is Their Guide And it is to the Moving Picture World that the men behind these building activities turn for suggestions, information and advice regarding the details of construction and equipment of their houses. They know that the best plans and descriptions appear first in the World, that the best theatrical architects are listed among its advertisers, and that only the makers of reliable products, worthy of repeat orders, can obtain space in its advertising columns. And this is why the World's mail contains so many requests for suggestions in regard to plans, material and equipment. It also explains why the first act of every prospective builder of a picture house is to secure the current issue of the Moving Picture World and the second to study its text and advertising pages. Every week we receive subscriptions from exhibitors who planned their house arrangements and bought their equipment aided by information derived from copies of the World purchased at the newsstands and, now with the house running, are subscribing because they realize that they cannot afford to miss an issue. BIRMINGHAM, ALA.— Birmingham Enterprises will expend $25,000 to remodel theatre, erect marquee over entrance, rearrange and enlarge lobby, rebuild balcony, install number of seats, rearrange aisles, etc. FAYETTEVILLE, ARK— E. C. Robertson, manager Victory Theatre, has plans by C. H. Hill, Dallas, Texas, for theatre, to cost $50,000. FORT SMITH, ARK.— Moving picture and vaudeville theatre will be erected on Ninth street, near Garrison. Will be conducted under management Hoyt & Kirkpatrick. LOS ANGELES, CAL.— A. Lincoln Miller Productions, Inc., has been organized with $100,000 capital. 15,012 Motion Picture Theatres la tie Tniifd Rtetea— do mora. Dn oar eddreeeuu or Hit terrloe end eare SO to 50* In pnetaee. Alio Hit. of Bute Blghte Boron. Supply Deelen and Producer!. Motion Picture Directory Co. 244 West 42nd Street. New York. N. T. Phone: Bryant S1J8 LOS ANGELES, CAL.— Educator Cinema Corporation has been organized with $500,■000 capital. LOS ANGELES, CAL.— Ivanhoe Studio Company has been organized with $100,000 capital. RIVERBANK, CAL.— J. W. Wright has leased his theatre to K. Robinson, of Modesto. JOHNSTOWN, COLO.— Edward Musey, has secured building in centre of downtown business section for purpose of opening moving picture theatre, with seating capacity of about 1,000. Plans to show high-class productions, with musical numbers featured by photo-player orchestrations. PICTURE THEATRE ARCHITECTS These men can design a good house. Let them plan yours. District of Columbia ZTNK & SPAR KLIN. Inc. $43 Moniex Bide, Waehinjrton. O. C Michigan CHRISTIAN W. BRANDT 1114 Krenge Bide. Detroit. Mien. C. HOWARD CRANE 100 Griawold Bid*., Detroit, Mich. New York EUGENE DE ROSA 110 Weat 40th St., New York W. ALBERT SWASEY. Inc. 101 Park Are.. New Yerk Pennsylvania W. H. LEE CO. Architect* and Engineer* Theatre gaeelalteta 32 Booth 17th St.. Philadelphia, Pa. SEAFORD, DEL.— Hudson Film Corporation has been organized with $125,000 capital to produce moving pictures. WILMINGTON, DEL— Alexander Amusement Enterprises, Inc., has been organized with $100,000 capital to conduct places of amusement. WILMINGTON, DEL.— Paycen's Motor Shows, Inc., has been organized with $5,200,000 capital to produce moving pictures. WILMINGTON, DEL.— Frederick Theatre Company has been organized with $200,000 capital to conduct places of amusement. WILMINGTON, DEL— Smart Pictures, Inc., has been organized with $2,500,000 capital to produce moving pictures. WILMINGTON, DEL— Golden State Motion Picture Corporation has been organ LA CINEMATOGRAFIA ITALIANA ED ESTERA Official Organ of the Italian Cinematograph TJalan Published on the 15th and 30th of Each Month Foreign Subscription: $7.00 or 33 Fraaet Per Aaaoa Editorial and Baaineaa Offtceet Via Cumiana, 31, Turin, Italy ized with $530,000 capital to conduct laboratories, etc. WILMINGTON, DEL.— Virginia Films, Inc., has been organized with $250,000 capital to produce and exhibit moving pictures. WILMINGTON, DEL.— Grant E. Hamilton Film Corporation has been organized with $100,000 capital to produce and exhibit moving pictures. CENTRAL1A, ILL.— Contract has been let for $50,000 theatre to be operated bv Hall & Griffin. ' CHICAGO, ILL— J. C. Christenson and S. T. Croydon, 2704 West North avenue, have purchased site at southwest corner North and California avenues for erection of theatre and store building, to cost $1.000.000. HEBRON, ILL.— W. M. Miller has purchased Hebron Opera House. TERRE HAUTE, IND.-Sum of $500,000 has been subscribed for erection Barhydt Theatre, at Seventh and Ohio streets. Probably will not decide upon plans for house or break ground for construction work until early spring, 1921. Address Harry J. Baker, attorney. WHITING, IND.— Venius Theatre Company, Gary, Ind., has plans by Whitney & Williams, 122 South Michigan avenue, Chicago, for two-story brick and concrete theatre, 50 by 120 feet, to be erected on 119th street, with seating capacity of 800, to cost $50,000. CORNING, IA.— F. C. Reese has taken over management of Villisca Opera House. OSKALOOSA, IA.— Rivola Theatre Company has plans by Voise, Kreatsch & Kreatsch, 911 S. & L. Building, Des Moines, for moving picture theatre, to cost $/ 5 000 WEST BRANCH, IA.— Emmett Robinson has purchased Pastime Theatre and reopened it for business. GARDEN CITY, KAN.— M. O. Willey and Ray Carrier will open moving picture theatre here. BOWLING GREEN, KY.— C. H. Smith has contract to erect one and two-story theatre, 50 by 150 feet, for Setter Amusement Company, to cost $150,000. GRAHAM, KY.— W. G. Duncan Coal Company, Greenville, Ky., has plans by J. Joseph, Atherton Building, Louisville, Ky., for moving picture theatre to be erected here, to cost $15,000. NORTH READING, MASS.— North Reading Amusement Company has been organized with $100,000 capital. BALTIMORE, MD.-C. Weikert, Rosseville, Md., has contract to erect moving picture theatre on Belair road, near Belmont avenue, for Henry Gyt, to cost $12,000. •BALTIMORE, MD.— Adam Kratz, 243 South Smallwood street, has contract to make alterations to theatre at 3211 Greenmount avenue, for Waverly Theatre, 412 East Baltimore street, to cost $15,000. BALTIMORE, MD.— American Theatres Company has been organized with $250,000 capital to build and operate moving picture theatres. First house will be erected at Greenmount avenue and 33d street, with "NEWMANLITES" The Flare Light That Made Night Photography Possible USED BY MOTION PICTURE PRODUCERS AND CAMERAMEN WHEREVER PICTURES ARE MADE. Manufactured by L C. NEWMAN CO, INC Manufacturers of MOTION PICTURE FIRE, LIGHT AND SMOKE SPECIALTIES 320 BROADWAY NEW YORK