The Moving picture world (May 1922)

160 MOVING PICTURE WORLD May 13, 1922 MOVING PICTURE Arthur James, Editor-in-Chief Published Weekly by Chalmers Publishing Company tU nfth Avenue, New York City Telephone: Murray HUl 1610 Branch Office: Chicago. 28 East Jackson BouleTard John F. Chalmers, President Alfred J. Chalmers, Vice-President James P. Chalmers, Sr., Vice-President BlUn J. Chalmers, Secretary and Treasurer Ervin L. Hall, Business Manager EDITORIAL. DEPARTMENT John A. Archer, Managing Editor Epes W. Sargent, Exploitation F. H. Richardson, Projection E. T. Keyscr, Accessories Fritz Tidden, Reviews Roger Ferrl, Independent Productions ADVERTISING DIVISION Wendell P. Milligan, Manager CIRCULATION DEPARTMENT Dennis J. Shea, Manager Publishing as well: Cine Mundial — the picture authority !n Latin America. Technical books on projection, theatre construction, photoplay writing and allied subjects. 8u1)flcrIptJon Price: United States and its possessions, Melieo and Cuba, $3.00 a year; foreign countries (postpaid), $5.00 a year. Copyright, 1922, by Chalmers Publishing Company. Copyright throughout Great Britain and Colonies under the pw nsions of the Copyright Act of 1911. (All Bights B«ser\-ed. ) Member Audit Bureau Circulations Member National Publishers Association This publication is dedicated to the service of the moving picture industry in all of its elements. Its foundation is character, its watchword is enterprise, its aim is betterment. GENERAL WILL H. HAYS selected this week Charles C. Pettijohn as special assistant in his work as president of the Producers and Distributors Association. We congratulate General Hays and felicitate Mr. Pettijohn on this happy arrangement. The president has secured the services of a man who knows the moving picture business thoroughly, who has a fine capacity for hard work, a splendid equipment in brains, in personal qualities and in a ripe experience in large affairs. We confess we know of no other man in our industry who so completely fits into this place of opportunity for real service and we wish Mr. Pettijohn a full measure of success and of recognition. A negro alderman in Chicago wants such words as "kike," "dago," "nigger," "Turk," "coon," "mick" and "darkey" kept out of moving picture titles. He's right unless they are used as epithets or in a legitimate way. To use these words as descriptions is merely bad taste and no legislation is needed to eliminate them. A Word To and About Randolph Lewis RANDOLPH LEWIS, whose graceful mind and skillful pen have enriched the screen, is going to England on Saturday to begin immediately upon a series of plays, the series being six, for both the stage and moving pictures. We, therefore, take this occasion to say a word or two of appreciation, too long delayed, and a word of thanks to him for his service in the advancement of our great and youthful art. From a distinguished experience in journalism of the higher sort Mr. Lewis came only a few years ago to the pictures. As Sunday editor of the New York Herald he made newspaper history a thing to be expected in view of his previous record in executive editorial places on the New York World under Col. John R. Cockerell and on Mr. Hearst's Evening Journal. From his hand came such books as "Romances of a Steamer Trunk," "How It Happened," "Glimpse of Rural Newspaper Life," "Shadow Trails," "The Air Rovers," "Dust from the Desert," "Arizona Aphorisms," "The Widow and the Cynic," "The Philosophj^ of Eve" and many others prior to his advent as a wTiter of photoplays, which also was preceded by a practical and successful experience in the high art of real publicit}^ As first publicity manager of the National Association of the Motion Picture Industry he gave that organization its real start on its way to prominence. His most recent book, "Look Up," is in its twentieth American edition and an English imprint is soon to be issued with an introduction by Rudyard Kipling. After writing most acceptably a number of original scripts for Fox, for Goldwyn and jfor other companies he adapted the works of such authors as Maurice Hewlett, Rider Haggard and Jack London and gave the only real interpretation of Kipling that has reached the screen. In the latter work he collaborated with Kipling and supervised the production of the joined work. In taking up his newer labors we believe Randolph Lewis will set a new high mark of achievement that will be gratifying to all who hold our art as a field of fine endeavor. A modest and a most personable man, he is of that bigness that brings to you a problem when you seek to have him discuss himself. All of his experience has been with the bigger things, and as great ships are builded for deep waters we are glad to know that his new work will be of the size which we might confidently anticipate. A personal obsen^ation of Randolph Lev^^s, extending over a period of years, has developed an enthusia.sm for him and for his work. Therefore, this slight tribute and expression of cordial good wishes to a man to whom the screen owes a heavy debt. ARTHUR JAMES.