The Moving picture world (May 1922)

May 13, 1922 MOVING PICTURE WORLD 173 In the Independent^Field Circuits Continue to Play Safe and Book Big State Rights Features at Good Rentals Fair business waa what the K. of P. Theatre of Chester, New York, did on "Shadows of Conscience," although Manager Mapes characterized the feature as one of the best he has shown at that house. The bigger circuits of the country are taking no chances and in this fact there is much rehef for the independent exchangeman, for the former are contracting for State rights pictures with box office value. The willingness of these syndicates to sign up independent pictures that offer any inducement whatsoever is evidenced this week by the fact that Lee Goldberg of Big Feature Rights Corporation of Louisville, has closed a contract with the S. A. Lynch Enterprises, Inc., to show its Eddie Polo serial, "Cap'n Kidd," over its entire circuit. This information was transmitted to the Star Serial Corporation, which is State righting the serial. ^ Reports on showings of State business in Brooltlyn last weel{ that ^/(ITflCT S SC0T£ Baltimore fans lilte William Desmond, but take it from Manager Steve Brenner of the Eagle Theatre there, they like to see that star in Western pictures and not dramas. He said that this was the reason why "Women Men Love," the Federated feature, starring Desmond, took a flop at his house recently. rights pictures continue to come in in a fashion that is most encouraging. Take for instance, Warner the police reserves had to be called out twice. The Broadway-Strand in Detroit will show this Warner feature next week with Vera Gordon appear Brothers' "School Days," it not only '"S in person. played a second big week at_ the ..Determination," the Lee-Bradford Liberty m Kansas Llty, but inci special, opens in Providence, R. I., at dently set up a new record there, the Victory Theatre, a B. F. Keith "Where Is Mv Wanderine Bov To house, in charge of the live Matt Rielly. yvnere lb my vvdnueiiiig cuy j^^^^ ^^^^ ^^^^ plugging this pic night? broke all records up m Buf ture tor several weeks and if it takes falo, while the other pictures just a flop It will not be because he hasn't managed to live through the week. Down at the Stanton in Philadelphia, this picture did unusually good and brought in big money. properly advertised the film. The Johnny "Torchy" Hines comedies are going like hot cakes, not only in New York but throughout the country, if the exhibitors' reports that have At last the pubirc Is to get a glimpse Pf"":! ,°ffl=!,„'''''-'°J, ^'/i^ at Edwin Carew's "I Am the Law," which C. C. Burr is State righting. The picture opens next week at the ."'ly State Theatre in Minneapolis and then at the Metropolitan In Washington, D. c " May 21 six weeks are authentic. Certainly the comedies are full of ginger and orlg _ Mr. Independent Exhibitors keep us in the latter opening being slated tor touch with how the State right pictures are going. Tell us straight so that your fellow exhibitor may know New Record for Country Sales With the closing of the Atlanta territory, the Warner Brothers production, Gus Edwards' "School Days," featuring Wesley Barry, has been sold 100 per cent, throughout America, according to an announcement by Harry M. Warner. The last deal was closed with M. Mitchell, of Atlanta, for the exclusive territorial rights for Georgia, Florida, Alabama, and North and South Carolina. Other purchasers of the picture are the Creole Enterprises ; New Orleans, for Louisiana, Mississippi, the town of Penascola, Fla., and the Panama Canal "Ten Nights In A Barroom" did good Just how much to expect from the plc buslness at the Dusquense In Pittsburgh ture. and opens In Youngstown, O., at .1 Felber & Shea house, next week with Business picked up a trifle generally John Lowell, the star, making personal throughout the country, but took an appearances. other slump during the past week. This slump was particularly noticeable "Yankee Doodle. Jr.," which W. R. In the bigger cities, although the small Wllkerson bought for New York, Is set towns kept going the small as usual, for a Broadway showing some time early this month. Mr. Wllkerson, one of the llvest exchangemen In New York Franklyn Farnum's latest picture. "The Angel Citizen," proved a great can be depended to"put this picture on magnet at the Washington Theatre in Boston on Monday and Tuesday of this good draw up right. He already has circulated clever line of novelties that are bound week. Franklyn Is to help the draw on this entertainingly Beantown way. big picture. The Splendid Lie," Arrow's fea After having played to two profitable ture. Is going good in the East. The weeks at Barbee's Loop Theatre, Ar picture Is one that Inspires exploitation row's "Ten Nights In A Barroom" this and exhibitors who are spending are week moved to the Castle Theatre in cashing In big on it. Chicago. Monday and Tuesday reports Indicated that the picture will ke£p up Its drawing power at this house "The best picture we have ever had" ^ _ Frank is the way Norris P. Helbing of the Zami)rini Is' bacicing this picture with Pleasant Hour Theatre, Woodsfield, heavy advertising. O.. describes "Burn 'Em Up Branes," starring Johnny Hinea. This picture "Your Best Friend" did such a big shattered the house record. Hallroom-Federated Contract Has Expired The completion this week of the twenty-sixth of the Hall-room Boys Comedies for release through Federated Film Exchanges of America, Inc., under the title "No Money to Guide Them," the production work of the present Federated series is finished. The Federated contracted a year ago for twenty-six of these two-reel gloom-chasers, to be ready for release at the rate of one every two weeks and, with "No Money to Guide Them," takes over the last of a series which has, according to every one of the exchanges in every territory having a Federated fran chise, been extraordinarily successful. Not only does this complete the present Federated series, but rounds out the third year of the production of Hallroom Boys Comedies, based upon the famous cartoons by H. A. MacGill. Harry and Jack Cohn three years ago recognized the possibilities for comedy in transferring to the screen the inimitable Percy and Ferdie Hallroom, and immedi ■ ately put them into effect. They were a success from the start, with Harry Cohn bringing to their production many years' experience in the comedy production g^me. Zone : A. L. Kahn Film Enterprises, Omaha, for Iowa and Nebraska ; United Film Service, St. Louis ; Federated Film Exchange of New England, for Maine, New Hampshire, Rhode Island, Massachusetts and Connecticut; Grand & Warner Film Exchange, Buffalo, for New York exclusive of Greater New York and Westchester Counay ; Celebrated Players Film Corp., Chicago, for Indiana and northern Illinois. Skirboll Brothers, Cleveland, for Ohio exclusive of Niles ; Specialty Film Company, Dallas, for Texas, Oklahoma and Arkansas; Warner's Exchange. Detroit, for Michigan ; Big Feature Rights Corp., Louisville, for Kentucky and Tennessee ; TrI-State Film Exchange, Minneapolis, for North and South Daokta, Minnesota, and upper Peninsula of Michigan and Wisconsin; New York Federated Exchange, New York, for Greater New York and northern New Jorsey ; Independent Film' Corp., Philadelphia, for eastern Pennsylvania southern New Jersey, Delaware, Maryland, Virginia and District of Columbia ; Associated First National Pictures, Pittsburgh, for West Virginia and western Pennsylvania ; Kwality Pictures, Seattle, for Colorado, Wyoming, Utah, Idaho, Alaska, Washington, Oregon and Montana ; Warner's Exchange, Los Angeles, for California, Nevada, Arizona and Hawaii ; and the Stephenson Attractions, Ltd., Toronto, for tiei Dominion of Canada and Newfoundland. "School Days" was produced by Harry Rapf, and directed by William Nigh. Wesley Barry was secured for the picture by special arrangement with Marshall Neilan. I ^lYI THE \ UflW ! EDWIN CAREWE'S PRODUCTION with Alice Lake Keonelh Harlan Gaslon Glass Rosemary Theby Noah Beery Wallace Beery The picture with as much thought and effort behind it as any legitimate play ever had. Photoplay by Raymond L. Schrock, adapted from a story by JAMES OUVER CURWOOD PRODUCED BY DISTRIBUTEDBY EDWIN CAREWE AFFILIATED PICTURES CORPORATION D I S T R 1 B U T O R S, Inc. B. P. FliKfflUi, Pr.: B. F. Ztldmu, V.P. C. C. BURR, Pre*. Foreign Rights, G. S. Schlesinger, manager, care of Warner Bros., 1600 Broadway, New York City