The Moving picture world (May 1922)

May 13, 1922 MOVING PICTURE WORLD 193 Straig^ht from the Shoulder Reports GLORIOUS FOOL. Excellent in every particular. Photography and story extra fine. Advertising; usual advertising. Patronage; health seekers and tourists. Attendance; good. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. A POOR RELATION. Will Rogers in a picture that fits hun better than his cowboy roles. Well balanced cast and a story well done. It drew business and seemed to give universal satisfaction. Patronage; general. Attendance; good. Ben. Morris, Olympic Theatre, Bellaire, Ohio. THEODORA. A good big picture, but no good for a money-getter. Very poor business. Advertising; billboard, newspaper, programs and handbills. Patronage; mixed. Attendance; poor. G. E. Shilkett, St. Denis Theatre, Sapulpa, Oklahoma. Wid Gunning, Inc. OLD OAKEN BUCKET. A "Volstead" five reel scenic. Nothing to find fault with, but my patrons pronounced it "intensely harmless," but then it's rather difficult to write big drama around a bucket, especially when the bucket contains nothing but aqua pura. Patronage; health-seekers and tourists. Attendance; poor. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. WHITE HANDS. With the exception of two misframes, print in excellent condition. Played to regular attendance. Picture pleased. Advertising; three sheets, three one sheets, used advance slides to good advantage. Patronage; regular. Attendance; good. V. Votolats, Myrtle Hall Theatre, Thornton, Rhode Island. Hodkinson DOWN HOME. This is a good one and should please the men anyway. The ladies don't like the fighting scenes. Title drew well and pleased about 70 per cent. Patronage; all classes. Attendance; fair. A. E. Rogers, Temple Theatre, Dexter, New York. FRENCH HEELS. Very good picture, pleased all. Advertising; newspapers, lobby. Attendance; good. J. H. Solomon, Bijou Theatre, Clarksburg, West Virginia. Metro CAMILLE. Put this over in good style by following "The Sheik," and featuring Valentino in it. It is an artistic, high class production. Naziniova is very good, though at times greatly exaggerated. Advertising; papers, billboards. Attendance ; good. Ben. L. Morris, Temple Theatre, Bellaire, Ohio. FOUR HORSEMEN. A good one. Showed to packed house. The exchange got the profit. Advertising; six sheets, banners, photos. Patronage; general. Attendance; extra good. R. Mason Hall, Grand Theatre, Northfork, West Virginia. Paramount BEAUTY'S WORTH. A pleasant surprise, but a little long. Story pleasing. Star's acting fine. Advertising; regular amount Patronage ; medium. Attendance ; good. L R. Baihydt, Quincy Theatre, Quincy, Massachusetts. BURGLAR PROOF. Just one of Bryant Washburn's similar pictures. Didn't take here. Advertising; photos and ones. Patronage; general. Attendance; fair. R. Mason Hall, Grand Theatre, Northfork, West Virginia. THE CALL OF THE NORTH. Good. Advertising; billboard, two papers. Patron.age; mixed. Attendance; fair. E. H. McCarthy, Orpheum Theatre, Fargo, North Dakota. DON'T TELL EVERYTHING. Usual high class artistic and e-xclusive work, typical of Swanson, Reid and Dexter. Story ordinary but cast and direction and artistic lighting, costuming, etc., puts it over. Advertising; big. Patronage; small town. Attendance; poor. A. L. Middleton, Grand Theatre, DeQueen, Arkansas. FOOL'S PARADISE. Mighty good entertainment and a good box-office draw. Dalton's work in this some of the finest she ever did. Support great. Advertising; newspapers, billboards, lobby and V. P.'s. Patronage; mixed. Attendance; good. W. C. Benson, Laurier Theatre, Woonsocket, Rhode Island. THE GILDED LILY. Mae Murray's best since "On With the Dance." Advertising; newspaper and heralds. Patronage; small town. Attendance; fair. N. R. Carskadan, Music Hall Theatre, Keyser, West Virginia. GRIM GAME. Very good, exciting story, will take where westerns will. Advertising; regular. Patronage; small town. Attendance; good. W. F. Pease, Centennial Theatre, Lowell, Wisconsin. HELL DIGGERS. A rugged picture which pleased, with a popular star. Advertising; usual. Patronage; better class. Attendance; poor. K. H. Sink, Wayne Theatre, Greenville, Ohio. HUMORESQUE. Special cast, old but a very good box-oflfice attraction. The picture itself is splendid and by many thought to be superior to "Over the Hill." William Noble, Rialto Theatre, Oklahoma City, Oklahoma. INSIDE THE CUP. One of the finest made. Pleased 100 per cent, even the "blood and thunder" type praised it. Boost it big and you will cash in. Advertising; posters, photos, slides and newspaper. Patronage; smalltown. Attendance ; good. A. La Valla Community Theatre, Bethel, Connecticut. LADY ROSE'S DAUGHTER. I don't see why anyone could pay money to see this. Not many did, nothing to it for me. Patronage; family. Attendance; poor. R. J. Relf, Star Theatre, Decorah, Iowa. THE LAST PAYMENT. Very well acted feature, but like all pictures of this kiiid we wonder how they get by the censors. Advertising; regular. Patronage; mixed. Attendance; good. Fred S. Widenor, Opera House, Belvidere, New Jersey. THE LITTLE MINISTER. Excellent, finely screened. Betty Compson was great. All played their part and pleased 100 per cent. More comments on this picture than any we have had. Advertising; one sheets, newspaper, photographs. Patronage; small town. Attendance ; good. M.D.Robertson, American Legion Theatre, Washta, Iowa. MISS LULU BETT. Poor picture for drawing possibilities, stars good, sure fell flat after two showings. Advertising; two newspapers, two twenty-four sheets, twelve one sheets. Patronage; best. Attendance; poor. H. B. Barr, Rialto Theatre, Enid, Oklahoma. O'MALLEY OF THE MOUNTED. A good Hart picture of the Mounted Police. If your patrons like Hart it will satisfy. Thos. L. Haynes, Town Hall Theatre, Old Lyme, Connecticut. O'MALLEY OF THE MOUNTED. Very good Hart picture. Film in fair condition. Advertising; bills, photos, slide and sheets. Patronage; town. Attendance; good. Harry C. Wafifle, Lyric Theatre, Mcintosh, South Dakota. ONE GLORIOUS DAY. A very wonderful thing, but over the audience's heads. They failed to grasp it. Advertising; regular. Patronage; medium. Attendance; good. L. R. Barhydt, Quincy Theatre, Quincy, Massachusetts. ONE GLORIOUS DAY. Very good picture and Will Rogers very good. Little slow in getting started. Advertising; two newspapers, two 24 sheets, ten one sheets. Patronage; best. H. B. Barr, Rialto Theatre, Enid, Oklahoma. SATURDAY NIGHT. A very pretty picture and well liked by the majority ; not as big as people expected. Advertising; big advertising. Patronage; top class. Attendance; fair. W. R. Fairman, Queen Theatre, Bryan, Texas. SATURDAY NIGHT. Very ordinary program picture worth one-fourth of what the producer forces exhibitor to pay. It is time program pictures were stopped being sold as specials. Advertising; billboards, mailing list. Patronage; better class. Attendance; poor. L. O. Davis, Virginia Theatre, Hazard, Kentucky. THE SHEIK. Go after it big and you can clean up with it. One of the kind the patrons tell one another about. Advertising; half sheet cards, billboards, mailing list, teaser news ads, window displays, heavy newspaper advertising. Patronage ; mixed. Attendance; exceptional. C. D. MacGregor, Princess Theatre, Chatham, Ontario, Canada. THE SLEEP WALKER. Very good picture, pleased everybody, business Al. Advertising; sixes and threes. Patronage; family. Attendance; very good. J. Hoeffler, Orpheum Theatre, Quincy, Illinois. THREE LIVE GHOSTS. A very clever picture, well acted. Pleased 100 per cent. Advertising; lobby, billboards, newspaper, handbills. Patronage ; mixed. Attendance; fair. G. E. Shilkett, St. Denis Theatre, Sapulpa, Oklahoma. TILLIE. The best little picture we have shown in a long time. Depends on the human interest and acting to get it over instead of clothes and settings, and our patrons enjoyed the change. Advertising; ones, set photos and post cards. Patronage ; small town. Attendance ; fine. K. Richardson, Star Theatre, Seneca, South Carolina. WHITE OAK. Good, plenty of "stand back or I fire" stuflf in this, but the gallery boys want that here and the picture pleased down stairs also. Advertising; ones and threes. Patronage; health seekers and tourists. Attendance; good. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. R-C BLACK ROSES. Sessue Hayakawa. Excellent. A fine picture which pleased a large patronage. William Noble, Empress Theatre, Oklahoma City, Oklahoma. FOOLISH AGE. This is a hard one to classify. Patrons_ laughed at it and then said it was "foolish." Inasmuch as it had sufficient comedy to provoke laughter, I am going to give the picture the benefit of the doubt and say that where comedies are liked this will please. Advertising; usual. Patronage; health seekers and tourists. Attendance; good. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. Selznick CHIVALROUS CHARLEY. The best Eugene O'Brien picture I ever ran, lots of pep and action. Patrons well pleased. Advertising; photos and one sheets. Patronage; general. .Attendance; fair, weather unfavorable for people to attend a show. R. Mason Hall, Grand Theatre, Northfor";, West Virginia.