The Moving picture world (August 1922)

Page scan 00010 from The Moving picture world

Record Details:

Title:
The Moving picture world
Date:
August 1922
Publisher:
New York : The World Photographic Publishing Company
Volume:
The Moving picture world
Leaf #:
00010
Language:
English
Subjects:
Motion pictures, Motion picture industry
Collection:
Early Cinema
Format:
Periodicals
Contributor:
California State Library
Sponsor:
California State Library Califa/LSTA Grant
Coordinator:
Media History Digital Library
Date Added:
July 19, 2022
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398 MOVING PICTURE WORLD August 5, 1922 Quality That Lasts The spectator who pays his money to see a first-run picture usually gets his money's worth—so far as the pictorial quality of the picture is concerned. But, Mr. Producer, does he get his full money's worth when the print is 90 days old, or 60 days old, or only 30 days old? Hasn't the man who pays to see your picture three months after it is released just as much right to expect a good print as the man who saw it the week it was released? Positive prints made in our new laboratories will please the specta- tors, no matter when they are shown. Our improved Tube System, recently installed, enables us to offer to producers of motion pictures prints that have not only the quality of photographic perfection, but the quality of unusually long service. Our experts have had life-long training in motion picture work. Their knowledge, and our special equipment, enable them to turn out artistic positives from any negatives. The Tube System develops, fixes, tones, tints, washes, and even DRIES film. No hand touches the film. Absolute clean- ness. And the film is left so soft and flexible that friction in the projectors is lessened. Result: An unusually large number of runs. Telephone Bryant 1939 and find out how low our rates are. Don't forget that we store negative free. And that the insurance rate is the lowest in the city. The ASSOCIATED SCREEN NEWS, ■ 120 West 41st Street, New York City