The Moving picture world (November 1922-December 1922)

408 MOVING PICTURE WORLD December 2, 1922 EDITOR'S NOTE — There isn't a trade paper reader or a film man anywhere who hasn't heard of Harry Reichenbach or Reichenbach campaigns on motion pictures. Many of his exploits and stunts have found their way into print, but next week— for the first time — Moving Picture World will publish a complete "Start to Finish" recital of a Reichenbach campaign. "The Dangerous Age" is a title that offers the exhibitor an unusual opportunity for exploitation. Moving Picture World sent Roger Ferri to Paterson, N. J., to trail the campaign on this big Louis B. Mayer-First National special, so that it would present a concise, carefully prepared and analyzed showman's step to step account that would open the exploitation possibilities of the production to all its readers. G. B. Howard Dies Noted Author Found Dead in His Apartment in Hollywood George Bronson Howard, noted American novelist, war correspondent and playwright, and for the past six months a member of the scenario staf? at Universal City, was found dead from gas in his apartment, in Hollywood, Tuesday morning. There was no indication that he premeditated suicide. He had been suflFering, however, from wounds received in the British Ambulance Service during the World War. Howard had a varied and adventurous career. Born in Howard County, Md., in 1884, he first became known as a war correspondent for the London Daily Chronicle in the Russo-J?panese War. After that war, he returned to the United States and worked for various American newspapers, including the New York Herald and the Baltimore American. Later he turned to fiction, and at times was on the writing staff of such magazines as Sunset, Popular, Smart Set, and the Green Book. He served as dramatic critic for the New York Morning Telegraph, and ^was also well known as a playwright. Universal officials in New York were greatly shocked at the report of George Bronson Howard's death. Hits at Movies Drastic Bill Introduced to Prevent Children Attending Picture Shows. A bill prohibiting children less than twelve years of age from attending a theatre or motion picture show unless accompanied by a parent, guardian or other adult person, unless the picture, exhibition or other entertainment is given under the auspices of a recognized educational or religious agency, or is designed especially for the amusement or instruction of children and has been approved in writing by the superintendent of schools, superintendent of county department of public welfare or a clergyman of some local church, will be included in the proposed changes in the Kansas Children's Code laws, to be presented at the next meeting of the Legislature by the code commission. Joins Distinctive Distinctive Pictures' Corporation announces that Howard Estabrook will join the organization as general assistant to Arthur S. Friend, president, and Henry M. Hobart, vice-president and production manager, resigning from Film Booking Offices of America as head of the sales promotion and educational departments. In his new capacity Mr. Estabrook will be closely affiliated with the extensive production plans of Distinctive, which include several new units in addition to the George Arliss pictures. Mr. Estabrook entered the motion picture industry in 1914 with George Kleine. Movinjr Plctxire WORLD PUBLISnBD WKBKLT BT OBALMBRS PL'BLISIIINO COMPABTT 616 Fifth Avenue, New York City Telephone: Murray Kill 1610 Branch Office: Chlcag-o, 28 East Jackaon Boulevard John F. Chalmers, president: Alfred J. Chalmers, vice-president; Jamra P. Chalmera, Sr.. vice-president; Eliza J. Chalmers, secretary and treasurer, and Ervln L. Hall, business manager. Rdltortnl Sfnffi Robert E. Welsh, editor; John A. Archer. manag^InK editor; Epes Wlnthrop Sargfnt. exploitation: F. H Richardson, projection; E. T. Keyser. equipment; Charles S. Sewell. reviews; Roper Ferrl. Independent productions: Sumner Smith, reiflonal news; T. S da Ponte. producers news, and A. Van Buren Powell, Straight from the Shoulder Reports. Mnnager of AdvertUlnri Wendell P. Mll ll^an Mnnnicer of ClrrnlatioBi Dennis J. Shea. Subscription price: United States and Its pos8e3."»lon8. Mexico and Cuba, $3.00 a year; Canada, t3 50; forelgrn countries (postpaid), $10.00 a year. Copyright. 1922, by Chalmers Publishing Company. Copyright throug-hout Oreat Britain and Colonies under the provisions of the Copyright Act of 1911. (All rights reserved.) Other Pnhlleatlona Cine Mundlal (Spanish). Technical Books. Member Audit Bureau Circulations. Member National Publishers Association. Outline Their Policy Independent New York Exhibitors to Oppose Circuits The Associated Booking Corporation places itself squarely on record as an organization founded solely to assist independent exhibitors in securing a share of the first-run attractions that are being oflfered, which up to the present time have been denied them, regardless of price, regardless of their situation or regardless of their investments, solely because of the collective buying power of the circuits. It is because of this collective buying power that the A. B. C. is being formed. The statement says, in part: "It is only those producers whose interests are closely allied with the various circuits whose power is in danger of being lessened that are giving the A. B. C. the unfair fight that it expected and is getting under the very thin cloak of not selling combinations. Unfortunately those circuits, being also producers, can through their organizations influence some of the producers to do their bidding. But in the eyes of the industry, the A. B. C. knows that there is absolutely no difference between this body of independent exhibitors and the organizations of stockholders and partnership theatres controlled by the present circuits. "The A. B. C. wishes to state that it is not asking any favors of any exhibitor circuits, of any producers who do not wish to deal with them, that they do not wish to control prices or to drive anyone out of business, but are simply a protective association of New York exhibitors who are tired of being told that they cannot get firstrun pictures because they are too small individually and that they will not be allowed to have them if they are too big collectively." After Film Thieves The Motion Picture Producers and Distributors Association has signed a contract with the William J. Burns Detective Agency whereby its interests will be pt'otected by that agency the world over. The action is looked on as the beginning of a determined offensive against film thieves.