The Moving picture world (November 1922-December 1922)

'ecember 2, 1922 MOVING PICTURE WORLD Yehrenberg Putting Pep Into St. Louis "Go to Movie Week" He is well-known here, having acted as press agent for several leading dramatic and musical comedy stars. ! 415 sary cash to make up the deficit caused by the light-fingered gentleman. Till week of December 3 to 9, iliisive, will be a big one for . picture theatres of St. Louis. rr,\ Wehrenberg, vice-president the Motion Picture Exhibitors' .iL;ue of St. Louis, and owner of ic Melba and Cherokee Theatres 1 the South Side, has put all his ;p and personality behind a "Go I the Movies Week" for St. Duis on the dates named, and he IS keyed up the majority of his How exhibitors to the same tell of enthusiasm. Fred is a driver, an enthusiast, pioneer. He is the one St. Duis exhibitor who can always ; relied upon to lead any drive .r the benefit of the industry, e it was who fought the good •\)\ when Sunday closing and a\ light Saving threatened the (lu.stry in St. Louis. And now head of the "Go to the Movies ^eek" of the Exhibitors' League, ; is hitting on high to put it ross big. He has mapped out hit camhign. It will include a hig baniiet for exhibitors and invited iiests, including' leading educairs and clergymen, with William ays as the principal. That is, if ill can arrange to be there. And he understands the importance F this drive he will sure be there, >r a speech by Mr. Hays at this me is what is most needed in [issouri. Next January at Jefiferson City le new lawmakers of the state ill gather. The blueites will be ere with measures for Sunday osing, state-wide censorship of ovies and the rest of their bag f joykillers. Some fight will be eeded to put them to rout. The [assachusetts vote hasn't made ny impression on them. They istniss it in their own way by sserting that the fool people ave no right to decide these uestions for themselves. Movig picture censors and their adocates firmly adhere to the docine that the American people Ire incompetent of self-governlent or to think for themselves. 0 Missouri is in for another ege. There will be prominent adversements in all the newspapers escribing the aims and purposes f the drive. For fear the news_apers may miss some people, Vehrenberg is having made thouands of one sheets and a few [iree sheets, and these will be laced in every prominent location 1 the city. Father Spigardi's Italian parochial schools are several thousand dollars richer than they were two weeks ago. Father Spigardi is fortunate that he numbers among his friends, Fred L. Cornwell, who controls the Del Monte Theatre. Fred heard that his friend, the priest, had trouble meeting the mortgage obligations on his school building, paying teachers' salaries, etc., so arranged to put on a benefit show at the Del Monte for the school. The net proceeds for the week of November 12 went to Father Spigardi. "The Rosary" was the feature picture. Capacity crowds were present at every performance. Special pictures of the Armistice Day celebration were taken for the Missouri Theatre. Thousands who couldn't get to the Armory later saw the spectacle on the Missouri screen. The mallards along the Missouri bottoms are having bad luck these days. George Skouras and Bill Lyric, West End Lyric manager, spend all their spare time shooting. Exhibitors seen along Film Row the past seven days included: J. Stempfle, St. Charles, Mo.; Tom Reed, Duquoin, 111.; Henry Turner, Jewel, Poplar Bluff, Mo.; Lou Wagner, Yale, Shelbyville, 111.; J. Sanders, Sanders, Mattoon, 111.; G. M. Luttrell, Majestic, Jacksonville, 111.; F. E. Pertle, Jerseyville, III., and Jim Reilly, Princess and Grand Theatres, Alton, 111. The Yale Theatre, Shelbyville, III., opened November 15 with "One Week of Love" and Harold Lloyd in "I Do." Lou Wagner is manager. The Illmo Amusement Company, recently incorporated in Missouri for $20,000, owns the house. The stockholders are Wagner, Floyd Lewis and Roy Dickson. The Orpheum Theatre, Vandalia, 111., burned down November 17. The cause is unknown. S. E. Pertle, Jerseyville, 111., was the owner. He had some insurance. The Orpheum, which seated 500, is a total loss. Up on Goose Hill and farther North, in the vicinity of Bissle Point, they are talking about Joe Mogler, president of the Exhibitors' League and owner of the Mogler, Bremen and Excello theatres, as a member of the Board of Aldermen to succeed Edward Scholl, who died a few weeks ago. Joe is a member of the Republican State Committee and would be a happy selection for alderman. He will have no opposition if he will consent to run. He is certain to be elected, as thousands of Democrats would vote for him notwithstanding he would make the race on the Republican ticket. Louisville Hopkinsville, Ky., reports that the Crescent Amusement Co., Nashville, Tenn., is planning erection of a theatre at Hopkinsville, to seat about 1,200 and to cost about $150,000. The report is based on statements of Harry Sudekum, the big noise in the Crescent, while on a visit to Hopkinsville, both of these being strict picture theatres, while it is planned to operate the new house for pictures, vaudeville, road shows, etc. It is planned to have it ready for operation by next fall. Options have been secured on two sites. The Indiana Theatre has a new boss in Bruce Fowler, late of Buffalo, N. Y. Harold Franklin picked Fowler to fill the position formerly held by I. B. Lewis. The long-deferred erection of the 12-story office building that is to crown the Missouri Theatre is now under way. The Famous Players Missouri Corporation last week awarded the contract to the Black Masonry and Construction Companv. The building will cost $1,000,000 and is designed especially for physicians and .surgeons. The American Theatre, Evansville, Ind., has been taken over by Phillip Holtzman. He formerly had it when it was known as the Variety Theatre. In recent years it has been operated by the Strand .\musement Company. Covington, Ky., reports that the Ernst Realty Co., which is erecting the new Liberty Theatre building at that point, has incorporated with a capital of $250,000, to hold and handle a general real estate business. The incorpora. tors are Senator R. P. Erbst, Frank F. Thorpe, L. B. Wilson, George L. Hill and Polk Laffoon. The company owns the new theatre which it is erecting. It is planned to use the company largely as a "Boost Covington" organization. The filming of "The Spirit of St. Louis" is under way. Gilbert P. Hamilton, director for the Rothacker Film Corporation, is in charge. Bill Savage, owner of the Hippodrome Theatre, Alton, III., intends to seek re-election as mayor next April. He is getting into condition by shooting' wild ducks along the Illinois River near Beardstown, III. Frank Newman, of Kansas City, was robbed of his pocketbook containing $90, railroad and Pullman ticket and baggage check while being shaved at the Statler Hotel. The thief later secured Nev^man's suitcase, which contained clothing valued at $250. He sent out a S. O. S. to Spyros Skouras, who advanced the neces Col. Fred Levy, of the Kentucky Theatre, Louisville, was a host last week to 225 children, in the Junior Agricultural Club Price Day Program, in which sixteen children were awarded silver or other trophies for the best showing in pig raising, corn culture and other agricultural efforts. Seven hundred dollars in cash eceipts. That's the loot Obtained y five bandits who entered the Manchester Theatre, 4251 Manhcster avenue, early Monday, lovember 13. They carried off he strong-box and busted it open 1 a pasture near the St. Charles nd Natural Bridge roads in St. xjuis county. As the robbers irere leaving the show house a lassing policeman sent them on heir way after gently reminding hem that their lights were not lurning. The St. Louis Amusement Company owns the theatre. George Beban & Company and his "The Sign of the Rose" have been booked for a third run at the Del Monte Theatre. A record for St. Louis. No other film, not even the record-breaking "Birth of a Nation," could repeat twice in one season. On his two previous calls to the Del Monte, Beban broke all house records. The date for his third call has not been set. It depends on his itinerary. He has also been booked for the' new Le Claire Theatre, Moline, 111., and the Indiana Theatre, Terra Haute, Ind., a Paramount house. The Shubert-Empress Theatre has a new manager in Z. M. Harris, a former newspaper man. WHAT KNOCKOUT/ I ijght the red Bre, b«js, and shoot off the Roman candles! "FIGHTING BLOOD" IS COMING! — coming to tear the roof off the naUon in one grand and glorioMN upheaval of joy! Written by America's favorite humorist. H. C. Witwer, and published eonse<'utlvely for many months In Collier's Magazine with millions of eager readers, the "FIGHTING BLOOD" TWO REEL STORIES, as created by F. B. O.. will knock the whole industry for a row of cash-packed box offices! Produced nn<l distributed by F. B. O.