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MOVING PICTURE WORLD
December 16, 1922
clientele composed, for a great part, of families and people who are regular almost daily attendants. He has a wonderful memory, and whenever he speaks a cheery word to a patron, and calls him by name, it makes a warm, little friendly feeling that brings that patron back again and again.
Milwaukee's First Citizens
Pay Tribute to Exhibitors
week's continuous run in Milwaukee.
Manager Darley, of the Alpha Theatre, says that he thinks the best thing he can do with the Alpha is to close it and open a meat market in its place.
Manager G. M. ("Pup") Williams, of the Strand Theatre, is busy collecting bets. The basketball team of girls, of which he is coach, played their first big game on November 28 and "mopped up" the opposing team to the heart-warming score of 26-13.
Manager John Thomas is enthusiastic over the increase in business at his Vaudette Theatre, since extensive alterations and remodelling, which included a $1,000 screen, have been completed.
Augusta
There have been numerous complaints in the past of the lack of amusement in Augusta, Ga., but the complaint is no longer true.
Manager Frank Miller, managing director of the Imperial, Rialto and Modjeska theatres, states that this is only the beginning, and that if Augusta really wants entertainment and will support it, she will certainly be given the opportunity. The city once more has vaudeville. Keith's vaudeville opened at the Imperial Theatre on Thanksgiving Day, and will be presented every Thursday, Friday and Saturday, as long as Augusta supports it.
The Rialto reports fair business for the past week. Monday and Tuesday, the feature picture was "The Primitive Lover" and House Manager Creislein arranged a simple but effective lobby display, which had for its center, a huge pair of hearts, bright red and entwined. In these hearts were pictures — scenes from the picture, and photos of the star. Over the twin-hearts and chaining them together was a giant club. The whole was encircled with electric lights and was most effective.
The Modjeska Theatre, of which the house manager is Mr. Shields, played, for the first two days of the week, "Hurricane's Gal," which drew fairly well; the last four days of the week, the feature was "The Young Rajah," which played to very good business.
The Dreamland Theatre, with a daily change of pictures and an admission price of 10 cents, is always filled to the doors, but plays to capacity business particularly on Friday, the special drawing card for that day being a Harold Lloyd comedy — a one-reel reissue. Manager Edenfield reports that Friday is his heaviest day, and he gives credit for it to the Lloyd comedies— even though they are single reels, and re-issues.
High tribute was paid during the week of December 3 to 9 to Milwaukee exhibitors by civic leaders who conducted a "Boost Milwaukee Week" in which the theatre men joined hands with the Association of Commerce and other organizations in "selling Milwaukee to the world."
A committee headed by Mrs. Edna J. Dunlop, prominent Milwaukee advertising woman, reported it had found that exhibitors had performed a noble service recently in helping to save Wisconsin's monster potato crop. When it was found that millions of potatoes would rot on the ground unless their sale was stimulated, exhibitors immediately proclaimed "potato week," during which all theatres flashed slides on their screens urging the purchase of winter stocks without delay.
Walter Baumann, secretary of
the Wisconsin Motion Picture Exhibitors' Association, and J. H. Silliman, of the Downer Theatre and the recording secretary of the exhibitors' organization, were especially commended for their work when the committee reported that the two have always taken active part in drives for the betterment of conditions.
"Boost Milwaukee week is only one of the many instances in which motion picture men have taken such a generous hand," the report stated.
The Butterfly Theatre, Grand avenue and Second street, has abandoned its policy of second run and revival pictures and is now showing first run features. Stuart Walker is manager.
Les Hoadly, of Chicago, hat been engaged as the new organist by George Fisher, manager of the New Milwaukee, newest outskirt house which is situated on Teutonia avenue.
"Dr. Jack" has broken all records at the Strand Theatre, managed by Ed Weisfeldt. The picture is one of the few comedies which enjoyed a two
The Garden Theatre, Third street and Grand avenue, managed by Leo A. Landau, who also haa the Alhambra, has been takes over by Pathe for the period of one month for the showing of "Nanook of the North."
Theatre Owners Attending
Pittsburgh Meeting Named
Milwaukee exhibitors are joining hands with Santa Claus. Already two of the largest playhouses have announced their plans to help the kiddies on Christmas Day, while several others have the matter under consideration.
The playhouses at which Christmas stunts have been mapped out are the Alhambra, Grand Avenue and Fourth Street, under the management of Leo A. Landau, and the Strand, Grand Avenue and Fifth Street, managed by Ed Weisfeldt.
Mr. Landau has donated the use of his theatre for one day to the Milwaukee Elks who will hold a combination vaudeville and picture show to raise funds with which to conduct a party for the poor kiddies of the city on Christmas Day in the Milwaukee Auditorium.
Mr. Weisfeldt has agreed to turn over his theatre to the Santa Claus Association on December 23. On that day as many orphans as can be found in the city will be guests of the management and the association. Special vaudeville acts, some of them featuring the orphans themselves, will be offered in addition to a run of pictures. During the morning hours it is planned to have inmates of the various old home mstitutions as guests.
The New Milwaukee Theatre, pride of Milwaukee's outskirt houses, will also have a special Christmas stunt, although the details have not yet been worked out, according to George Fisher, manager.
Those in attendance at the meeting of the Theatre Owners at the General Forbes Hotel, Pittsburgh, Friday, November 24, were :
Henry W. GaudinK. Lincoln Theatre, PIttsburtrb : John Paul Jones, Itowland and Colonial, Wilkinsburg; John Gable, Sharon : Korman Sebring, Alma, Portage; J. M. Alderdice, DeJton. Doroiont : M. A. Sybert, Strand, Moundsville, W. Va. ; O. J. .Sybert, Grand. Butler: H. C Morrison, Grand. Mt. Pleasant; K. T. .Jennings. Grand. Greensburg; C. E. I.andis, Princess. Jeanette; G. B. Meyers. Gem, Derrv ; K. M. Meyers, Gem, Derry; George Long, Long's Theatre, Johnsonburg; O. F. Krugh, Olympic. South Side, Pittsburgh; T.
A. Shradcr. Olympic, Pittsburgh; H.
B. Kester. Cameraphone, East Liberty: Wm. Wheat. Jr.. Sewickley and Coraopolis; Aleck Moore, Hilltop, Pittsburgh; John Newman, Nixon, New Castle; Wm. Wray, Crescent, New Castle; Wm. L. Brown, Palace, Tarentum: Julius Markowitz, Grand, New Castle : Paul W. Huhn, Idle Hour, Pittsburgh: Chris VoUmer, Idle Hour, Pittsburgh; J. M. Steinitz. Liberty, Rankin; Sam Pearl. Climax, Pittsburgh ; I. W. Shearer, Homewood ; Henry Poke. Shiloh. Pittsburgh; Joseph Wagman. Duquesne; .S.nmuel De Fazio, Blackstone, Pittsburgh; M. Roth. Duquesne: Barth Dattola. New Kensington ! Guy V. Ida, Star. Tarentum: Rudolph Navary. Verona ; Samuel Navary, Verona ; Speer Marosis, Penn, New Castle; Charles Freeman. Res'ent. New Castle: T. P. Miller. Pittsburgh: Hyman Goldberg. Western Pennsylvania .\mu8ement Company. Pittsburgh: navid Victor. Victor Theatre, McKeesport ; Wm. Lamproplos, Paramount. Latrobe; L. J. Nadler, Majestic. Rochester: Ed Harrey. Harvey Theatre. Woodlawn ; Ben Nadler. Regent. Amhridge: M. Rchaffel. Empire. New Brighton; Morris Barsky. Strand and Liberty. McKees Rocks; Sam .\bramov1tz, Victoria. Pittsburgh; Sam Lurle. Victoria. Pittsburgh;; Maurice Tauber. Oakland. Pittsburgh: M. A. Rosenberg. American and Rialto, Pittsburgh: Michael Rosenbloom. Mapstic. Charlerol; Walter Silverberg. Mercer Square. Greenville: Jere Spandau. Family. Braddock : John Donovan. Regent, East Liberty ; Harry Thomas. Liberty. East Liberty ; M. K. Miller, Novelty, North Side, Pittsburgh; Andy P. Battlson. Lyric. Ynkon; Ben Amdnr. Garden, North Side. Pittsburgh : Sydney S. Cohen. New York, national president. M. P. T. O. of A. ; I. W. McMahon. Cincinnati, of the Board of directors of the national organization: M. J. O'Toole. Scranton, chairman of the Public Service Committee of the national organization: Martin G. Smith. Toledo, president of the Ohio M. P. T. O. : Jerome Casper, Rowland and Clark theatres and president of the Western Pennsylvania M. P. T. O. ; D. A. Harris, Harris and Davis .\musement Co.. PIttshnrgh : Harry Davis, Harris and Davis Amusement Co., Pittsburgh: Max Engleberg, Strand and Liberty. McKees Rocks: Fred Herrlngton. secretary of the M. P T. O of W. Pa. : Miss Mildred Clark. Helmn. Etna: Sam Gotild. North Sulr-. Pittsburgh: A. P. Way. Dn Bois: J. H. Gelsler. Duquesne Theatre. Duquesne Heights. Pa.: Charles Johnston. Triangle. East Liberty: W. .T Bittner. Cambria. .Tohnstnwn : Mr. Beraon. Cameraphone. Sharpshnrir: Max Welntranb. Lyric. Coraopolis: Ike Browarsky, Variety and Rex. Pitts
burgh; Ben Browarsky. Variety aoi Rex, Pittsburgh; Uarrj Huudel. Hippodrome. North Side, Pittsburgh; MiH McGlDley, Elizabeth: Mr. Bowers. St Mary's; I'eie Antonoplos, Frederic^ East Pittsburgh.
Announcement has been made of the transfer of the interest of Claude Robinson, proprietor of the Robinson Grand Theatre at Clarksburg, W. Va., in the Blue Ridge Theatre at Fairmont, M Charles C. Robb, with whom Mr Robinson was associated in the management. Mr. Robb will con. tinue as proprietor with Reno Fleming as house manager. There is to be no change in the policy of the theatre, which will continue at present four acts of Keith vaudeville and motion pictures regularly.
Milan Salowich, of the National Theatre, Johnstown, Pa., is a livewire. He built this 7(X)-seat house a year ago at a cost of $55,000. Three months ago he spent an additional $3,500 for a stage an4 necessary equipment. Now he haf purchased an organ, which cost him $7,100.
Paul Thomas, well-known Greensburg exhibitor, is back again on the job after a few dayi in the woods chasing the rabbits
S. L. Driggs, of the Globe, Liberty and Driggs Theatres, Clearfield, has improved somewhat Ul health, and at the present time iS in Florida on a motoring trip.
Fred Gohrs, manager of thf Aris Theatre, Erie, was married recently to Miss Gladys Maric, Love, an Erie girl.
L. Moogerman's new Lincobi Theatre on Wylie avenue, Pitti* burgh, was opened on Saturday. November 25. This is a brand new house, a two-story brick building with apartments on the upper floor, a storeroom on the street level and billiard parlor at a cost of $50,000. The house seatt 400 and has been supplied witfc ample standing room, and so arranged that another hundred seats can be installed if the occasion demands. Frank Ray is manager.
Alterations having been completed and the seating capacity of Aleck Moore's Hilltop Theatre, Pittsburgh, having been increased by 250 seats, the house is again open for business.
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