The Moving picture world (November 1922-December 1922)

Oectmber 16, 1922 MOVING PICTURE WORLD 665 RENT FREE. Just about as weak as they can make them. Had a nice business .as Reid always draws good, but will hurt on next one. My patrons knocked this one. Advertising: lobby and six. Patronage: all •classes. Attendance: good. A. Mitchell, Dixie Theatre, Russellville, Kentucky. SENTIMENTAL TOMMY. Eight reels that, in my opinion, would disgust almost any audience, no matter what class. No •one stayed over for the beginning of the :next show. Such stuff will kill your business if you have many like it to run. Advertising: papers, photos, slide. Patronage: all classes. Attendance: fair. _ J. I. Wright, Rex Theatre, Bevier, Missouri. SIREN CALL. Plenty of action iti this one, and pleased immensely. Advertising: usual, extra ballyhoo. Patronage: mixed. Attendance: good. W. C. Benson, Lauricr Theatre, Woonsocket, Rhode Island. THREE WORD BRAND. Good Western. Went over good with the men. Usually •draws men ; never gets the ladies in. Advertising: newspaper, ones, threes. Patroriage : mostly men. Attendance: good. Louis Pilosi, Pilosi's Theatre, Old Forge, Pennsylvania. WIFE TRAP. Oh Boyl Look out for this one. For me, positively the poorest picture. Mia May might go over in foreign countries, but why Paramount would release this is beyond all comprehension. My advice, don't run it if you get it gratis. Advertising: regular. Attendance: rotten, and glad of it. A. Schutz, Liberty Theatre, Silver City, New Mexico. WOMAN GOD CHANGED. Starring Seena Owen and E. K. Lincoln ; this is one of the finest and most satisfying features we have shown in a long time. We had many favorable comments on this and they asked for more like it. Advertising: fhrees, ones, photos. Patronage: neighborhood. Attendance : excellent. E. W. Kundert. Empress Theatre, Beresford, South Dakota. WOMAN WHO WALKED ALONE. A very well produced and worked picture. Dorothy Dalton makes good in this one. Support is also excellent. Patronage: general. William Noble, Capitol Theatre, Oklahoma City, Oklahoma. WORLD'S CHAMPION. Not as good as some of Reid's, still I did good business owing to the star. Very few kicked. Advertising: ones, threes, newspaper. Patronage : small town. Attendance : good. H. S. Miller, Liberty Theatre, Montezuma, Georgia. YOUNG DIANA. Marion Davies in a Winter and Summer fashion show; may please the women, the men said "Blah." Advertising: mailing list and heralds. Patronage: health seekers and tourists. Attendance: fair. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. Playgoers MAN SHE BROUGHT BACK. Here is a good one; just as good as, or better than Curwood's "Man from Hell's River," and costs less than one-third of the latter. Advertising: regular. Ernest M. Cowles, Orpheum Theatre, Pelican Rapids, Minnesota. RUSE OF THE RATTLER. Good Western picture. Pleased the entire audience. Film in AL condition. Advertising: slide and posters. Patronage : small town. Attendance: good. W. T. Edom, Dixie Theatre, Rosboro, Arkansas. Selznick GREATEST LOVE. A great production ; should take anywhere. Would have made money if weather permitted, as I bought Chasing Censorship There's more ways than one of giving Censorship the razz. R. S. Moore of the Gem, Snyder, Oklahoma, hints a way that producers might well take to heart when he comments on JUST AROUND THE CORNER (Paramount) : "Absolutely Al. More like this one and the local censors will have to get a new hobby." Good pictures are the surest poison for the censor bug. Report on the pictures that will help to put some sense into censors. this right. Advertising: regular. Patronage: small town. Attendance: poor, account rain. W. F. Pease, Centennial Theatre, Lowell, Wisconsin. REPORTED MISSING. Score a knockout for Owen Moore but don't forget to give the "coon" the credit due him, for he sure deserves ail he gets. If it hadn't been for him the rest would sure have looked punk. The scenario on this was very good and should be what every company should do, design articles to put them over right. Advertising : extra. Patronage : country. Attendance : good. R. K. Russell, Lyric Theatre, Cushing, Iowa. REPORTED MISSING. Good program picture, nothing extra for me; had some people walk out on the silly stuff. The plot didn't seem to grip at all. Advertising: ten ones, window cards, trailer, slides, newspaper. Patronage: all classes. Attendance: fair. Chas. Martin, Family Theatre, Mt. Morris, New York. UNDER OATH. Very good program picture. Nothing too great about it, nothing too bad about it. A pleasing light offering. Advertising: ones and slide. Patronage: general. Attendance: fair Jack Kaplan, Royal Theatre, South Fallsburgh, New York. WONDERFUL CHANCE. Did excellent business throughout the week in spite of the weather. Stars: Rodolph Valentino & Eugene O'Brien. William Noble, Empress Theatre, Oklahoma City, Oklahoma. United Artists HIS MAJESTY, THE AMERICAN. Quite old, but good. For me, though, these pictures are too high. Advertising: posters, handbills. Patronage : small town. Attendance : fair. E. A. Oestern, Lyric Theatre, New Albin, Iowa. LITTLE LORD FAUNTLEROY. A very fine picture but did not get over very will in this town. Here they fall for the Western stuff. We played the picture on percentage and just broke even. Advertising: extra heavy. Patronage : small town. Attendance : poor. L. E. Silverman, Columbia Theatre, Skamokawa, Washington. Universal BLACK BAG. Here is a dandy program picture and one that you can tell them it is worth their time to see and then not disappoint them. And best of all, Universal sells so that you can make a profit. A. Mitchell, Dixie Theatre, Russellville, Kentucky. DON'T GET PERSONAL. Another good one from Universal. Pleased the flappers immensely, and the old folks just had to like it. Keep it up, Mr. Laemmle. Advertising: usual. Patronage : small town. Attendance : fair. A. L. Middleton, Grand Theatre, DeQueen, Arkansas. THE FOX. Very good Western and pleased Western fans. Film in absolutely poor condition. Advertising: ones, threes,^ six, heralds, mailing list. Patronage: smali town. Attendance : good. J. F. Fruett,. Liberty Theatre, Roanoke, Alabama. GIRL WHO RAN WILD. A very good: Walton picture. Star draws very well for me. Advertising: one, three, 11x14, dodgers. Patronage: family. Attendance: good. T, J. Hicks, Liberty Theatre, Saxton, Pennsylvania. HEADIN' WEST. A Western picture with Hoot Gibson that is sure a hummer. Lots of action with a good story and a fine cast throughout. Gibson is a real star and a drawing card here. Advertising: two sixes, two threes, five ones, newspaper, slide. Patronage: small town. Attendance: good. L. E. Silverman, Columbia Theatre, Skamokawa, Washington. HUMAN HEARTS. A truly great picture and one of the best heretofore shown at the Criterion. Patrons seeing this picture are sure to recommend highly, and well worth while the time spent in seeing it. Star; House Peters. William Noble, Criterion Theatre, Oklahoma City, Oklahoma. HUMAN HEARTS. A good program picture; for me, nothing extra. Advertising: above the average. Patronage: mixed. Attendance: fair. Wni. H. Mayhew, Broadway Theatre, Cisco, Texas. MAN WHO MARRIED OWN WIFE. Better than a good many Specials for a small town exhibitor. Has some real thrilling sea stufT at first. Advertising: regular program and lobby. Patronage : small town. Attendance: fair. Majestic Theatre, Greenfield, Tennessee. Vitagraph FLOWER OF THE NORTH. Here's a James Oliver Curwood that went over big. Pleased them all and did a nice business for one day's run. Vitagraph sold me this so that I could make a profit. Print in good condition. A. Mitchell, Dixie Theatre, Russellsville, Kentucky. SEA RIDER. Pleased about 80 per cent. — film somewhat old and dirty and photography not up to Vitagraph's present standard; but was a fair program picture. Vita, could not furnish me paper on this, hence a poor house. Advertising: four star posters, slide. Patronage: sniall town. Attendance: poor. C. C. Johnson, A-Muse-U Theatre, Melville, Louisiana. WHEN DANGER SMILES. William Duncan never fails to please. They like his acting and stories. This one pleased a fairly nice crowd. Advertising: posters and slide. Patronage: neighborhood. Attendance: fair. W. E. Elkin, Temple Theatre, Aberdeen, Mississippi. Comedies COLD FEET (Educational). Very good comedy. A two-reel satire on Mounted Police stuflf that is a scream from start to finish. Makes 'em enjoy thirty minutes of life. Advertising: slide" and llxl4s. E. L. Wharton, Orpheum Theatre, Glasgow, Montana. FULL O' PEP (Pollard-Pathe). A real "Snub" Pollard comedy based on monkey gland operations. Raised lots of laughter. .\dvertising : ones. Patronage: small town. Attendance: good. D. W. Strayer, Monarclj Theatre, Mt. Joy, Pennsylvania.