The Moving picture world (November 1922-December 1922)

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770 MOVING PICTURE WORLD December 23, 1922 good. A. Mitchell, Dixie Theatre, Russellville, Kentucky. WOMAN'S HATE. Terrible title, with no drawing power. Patrons unable to make out into what part of the picture the title was supposed to fit. The picture itself not so bad. Patronage : small town. Attendance : fair. W. E. Tragsdorf, Trag's Theatre, Neillsville, Wisconsin. Paramount ACROSS THE CONTINENT. Good Reid picture. His automobile stories always please. Everyone seemed satisfied. Advertising: regular. Patronage: mixed. Attendance : good. Fred S. Widenor, Opera House, Belvidere, New Jersey. ACROSS THE CONTINENT. Familiar theme, treated in the usual way. To me, a very ordinary picture. Theodore Roberts, rather than Wally Reid, pulled it through. Advertising: usual. Patronage: neighborhood. Attendance : fair. Al. C. Werner, Royal Theatre, Reading, Pennsylvania. BEAUTY SHOP. Boys! I just can iiot tell you how disappointed I was in this picture. When the show was over I went in my office and closed the door for I felt sure I would have to fight or take a lot of abuse. Had this picture booked for two nights, but was so bad, returned after first night. W. Odom, Sr., Dixie Theatre, Durant, Mississippi. BEYOND THE ROCKS. Excellent. In my opinion, book this one and you can't go wrong. Advertising: twenty-fours, sixes, threes, ones, photos. Patronage: resort. Attendance : good. J. H. Holeman, Auditorium Theatre, Dawson Springs, Kentucky. BLOOD AND SAND. A high class motion picture for a high class audience, in every sense of the word. A story that tells something and tells it in a most entertaining way. The cutting in of the real bull fight scenes with the studio stufT is marvelous, a work of art that has seldom been equaled. Valentino is at his best. If he was starred in a part similar to his vagabond bull fighter in the first of the picture, he would be immense. Attendance : capacity, three days. Ben L. Morris, Temple Theatre, Bellaire, Ohio. BURNING SANDS. Not another "Sheik" by any means, but a fine picture. I did not see this one before running it. Advertised it as bigger and better than the "Sheik" but the public do not think so. Why they cast Wanda Hawley in her role in this one I can't tell, but she is out of her depth and struggling hard. She does not arrive at all in this one. Sills is fine, and Regan is as good, except that her attempt at dancing is rather lamentable. Hawley in the scene after the attempted seduction should cover up and not continue the display of flesh too long. Small matter, but it counts in towns like this. Arthur B. Hancock, Columbia Theatre. Columbia City, Indiana. DICTATOR. Enthusiasm of large audiences throughout the week was faithfully mirrored in the box office receipts, which were unusually large. Star : Wallace Reid. William Nohlc, Rialto Theatre, Oklahoma City, Okahoma. EASY ROAD. An excellent picture. Lila Lee is to be commended for her work in this. Drew fairly well. Advertising: six and ones. Patronage : small town. S. Pace, Jettie Theatre, Texlinc. Texas. EVERYTHING FOR SALE. Not a bad picture, but failed to do any business. No one walked out; but several went to sleep. Advertising: average. Patronage: mixed. Attendance: very light. Big Ben Theatre, Ilion, New York. EXCUSE MY DUST. A good Reid picture. About like others he has starred in. Gave the usual satisfaction Advertising: Thank You! Just as soon as Straight From the Shoulder asked for reports on "Woman of No Importance" good friends, including D. W. Strayer, Monarch Theatre, Mt. Joy, Pa., shot them in. The reports have been sent to the folks who wsmted them. Thank you. ones, threes, lobby, cards. Patronage: small town. Attendance : ordinary. .\. L. Hepp, Idyl Hour Theatre, Greeley, Nebraska. FIND THE WOMAN. An excellent crook picture, starring Alma Rubens. Play this up with this star, who was featured in "Humoresque." We had many excellent comments on this one. Advertising: threes, ones, photos. Patronage: neighborhood. Attendance: good. E. W. Kundert, Empress Theatre, Beresford, South Dakota. FOOL'S PARADISE. Here is a hundred per cent, production; one that will stand -two days and you can raise your prices. I paid too much to show a profit, but it's a good show. A. Mitchell, Dixie Theatre, Russcllville, Kentucky. FOOL'S PARADISE. For me, one of the most wonderful attractions of the year. Went over fine. Don't be afraid to boost this one. Advertising: special printed cards, one sheets and posters. Patronage : mixed. Attendance : very good. Louis Pilosi, Pilosi's Theatre, Old Forge, Pennsylvania. GILDED CAGE. Gloria will have to do more than wear pretty clothes if she becomes popular enough for the prices they ask. Advertising: usual. Patronage: small town. Attendance : fair. W. Ray Erne, Rialto Theatre, Charlotte, Michigan. GAME CHICKEN. Starts out pretty good but winds up by showing a bunch of rum runners unloading a cargo of hootch in a dense fog. Patronage: small town. Attendance : good. W. E. Tragsdorf, Trag's Theatre, Neillsville, Wisconsin. GREEN TEMPTATION. Patrons very well pleased. A good program picture and will stand extra advertising. .Advertising: photos, ones, threes. Patronage : general. Attendance : good. R. Mason Hall, Grand Theatre, Northfork, West Virginia. LANE THAT HAD NO TURNING. This was fine; but I started Paramount Week with the "Wife Trap" and killed the week. Patronage: mixed. Attendance: poor. R. S. Moore, Gem Theatre, Snyder, Oklahoma. LOVES OF PHARAOH. Good picture, good cast. One of the best pictures, for me. Paramount has ever made. Picture should please all classes and is a sure nufi box office coin getter. William Noble, Capitol Theatre, Oklahoma City, Oklahoma. MAN FROM HOME. Pleased one hundred per cent. Very good story and some wonderful scenery. Advertising: lobby, newspaper, billboards, hand bills. Patronage : mixed. Attendance : good. O. W. Harris, St. Denis Theatre, Sapulpa, Oklahoma. ONE GLORIOUS DAY. Have been showing pictures here now for ten years and I believe that, for me, this is the rottenest I ever ran in the ten years that T have been here. Attendance: what did come walked out. A. Mitchell, Dixie Theatre, Russellville, Kentucky. PINK GODS. A three star Paramount. Bebe Daniels' best work so far. Wonderful melodrama. Advertising like a circus Business, S. R. O. Jack Hoefifler, Orpheum Theatre, Quincy, Illinois. Playgoers TRACKS. With special cast; an excellent picture, well executed and well played. No mistake can be made in booking this one. William Noble, Rialto Theatre, Oklahoma City, Oklahoma. Selznick CHIVALROUS CHARLEY. Just fair. O'Brien is a new star here and the way he draws now think that he always will be. If I was rating this picture for entertainment value I'd say about fifty per cent., and you would have to have a strong short subject to brace it then. Advertising: regular. Patronage: country. Attendance: poor. R. K. Russell, Lyric Theatre, Gushing, Iowa. A MAN'S HOME. Not a great picture, but people liked it and said so. Advertising: one, six, photos, throwaways. Patronage : neighborhood. Attendance: good. Al. C. Werner, Royal Theatre, Reading, Pennsylvania. MIRACLE OF MANHATTAN. A fair program picture; a good Society drama. Pleased about seventy-five per cent. Advertising: ones, three, six, dodgers. Patronage: general. Attendance : good. T. J. Hickes, Liberty Theatre, Saxton, Pennsylvania. RECKLESS YOUTH. You will like this picture. Elaine Hammerstein is the star; she is most always good and draws weli at my theatre. Advertising: one three, four ones. Patronage: mixed. Attendance: fair. Walter Odom, Sr., Dixie Theatre, Durant, Mississippi. RECKLESS YOUTH. Hammerstein, as usual, good; but this picture is suggestive. My patrons hate such scenes. Advertising: usual. Patronage : small town. Attendance: poor. R. K. Russell, Lyric Theatre, Gushing, Iowa. REPORTED MISSING. Owen Moore in a real comedy-drama that makes 'em hold to their seats. Title and paper good; it went over good. F. L. .Anderson, Queen Thea'ire, Marfa, Texas. UNDER OATH. A very pleasing picture that drew very well and was liked here. On the program order, but a shade better than the average program picture. Advertising: usual. Patronage: health seekers and tourists. Attendance: good. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. United Artists ORPHANS OF THE STORM. D. W. Griffith made a picture here; any exhibitor that can't get business with this, don't know the game. But buy it right. Advertising: heralds and mailing list. Patronage: health seekers and tourists. Attendance : excellent. Dave Seymour, Pontiac Theatre Beautiful, Saranac Lake, New York. WAY DOWN EAST. Advertised this in seven towns for both my houses and made a little money. Best picture we ever saw. Advertising: photos, mailing list. Patronage: small town. Attendance: fair — I should have done better the way I advertised. E. A. Oestern, Oestern's Theatre, Harper's Ferry, and Lyric, New Allis, Iowa. WAY DOWN EAST. Wonderful attraction, but greatly disappointed on its drawing power, although strike conditions were bad. Advertising: extensive. Patronage: mixed. .Attendance : poor. Louis Pilosi, Pilosi's Theatre. Old Forge, Pennsylvania.