The Moving picture world (November 1922-December 1922)

872 MOVING PICTURE IV O R L D December 30, 1922 TIMBER QUEEN (Pathe). On the sixth episode. Holding up tine. Lots of action and fine snow scenery. Business good. Can't go wrong on this one. We are running Lloyd single reelers and Playlet with serial. Playlets all good and in good shape. Will make a good variety show. We started this serial off to a good business. Advertising: ones, photos, slide. Patronage: middle class. Admission: ten-twenty cents. Attendance; good. William Thacher, Royal Theatre, Salina. Kansas. Short Subjects 44 CALIBRE MYSTERY (CareyUniv.). Very pleasing picture. Holds interest all the way through. Acting good, but not very much of a story. William Noble, Majestic Theatre, Oklahoma City, Oklahoma. HUDSON TRAILS (Educl.). As good as any Travel pictures, but had to stop showing them as the patrons don't want travelogs. M. Oppenheimer, Lafayette Theatre, New Orleans, Louisiana. JAPANESE NIGHTINGALE (Pathe). This is a good picture of the kind, .\dvise you, if you are running a middle-class house, not to run this playlet — get Pathe to give you something in place of this one. We ran this with "Timber Queen" and single-reeler. They walked out on "Nightingale." Middleclass audiences don't seem to want such a picture. You will find that all of Pathe playlets are good. Make a good show with a Prove that you wish every other exhibitor a Merry Christmas and a prosperous future — send reports. serial and comedy. William Thacher, Royal Theatre, Salina, Kansas. RULES OF ROAD (Pathe). Where l-'rank Kcenan is liked, these are good fillers vvith comedy. Advertising : regular. Patronage : small town. Attendance : fair. W. F. Pease, Centennial Theatre, Lowell, Wisconsin. SCREEN SNAPSHOTS (Pathe). The best short subject we ever ran, and have tried many. Everyone likes it fine. Fred J. Jones, Rialto Theatre, Nelson, Nebraska. State Rights AMAZING LOVER (Federated). Not a good picture from any angle. Marc McDermott was unfortunate to be in it. Advertising: newspaper, card and screen. Patronage : family. Attendance : excellent. .Arthur G. Pearson, Auditorium Theatre, Melrose, Massachusetts. KAZAN (Hamilton). Very good Cur wood story and will please eighty per cent. Not in it with "Silent Call." Thos. L. Haynes, Town Hall, Old Lyme, Connecticut. LAST CHANCE (Standard). If you don't have to play this one, don't. For me, nothing to it. 'Xuff sed. .Admission, ten-twenty cents. William Thacher, Royal Theatre, Salina, Kansas. SILVER SPURS (Standard). Those that like Westerns will like this. Some real thrills and plenty of action. Advertising: regular. Patronage : neighborhood. Attendance: good. W. L. Landers, Gem Theatre, Batesville, Arkansas. SCHOOL DAYS (Warner). Truly m every sense of the words a wonderful production. It not only pleased, but it drew well. Little Barry is exceptionally good in this one. Book it by all means. Advertising: ones, threes, sixes, photos, heralds. Patronage: neighborhood. Attendance: good. W. E. Elkin, Temple Theatre, Aberdeen, Mississippi. WHAT'S WRONG WITH THE WOMEN ? (Equity). Good, the best picture made in several years; everybody should see it Hartsville Theatre, Hartsville, Tennessee. WHERE IS MY WANDERING BOY? (Equity). Not as great as cracked up to be, although price right on same, and drew well with its wonderful title. Advertising: special printed one sheets, cards, newspapers and posters. Patronage: mixed. Attendance: good. Louis Pilosi, Pilosi's Theatre, Old Forge, Pennsylvania. WHY GIRLS LEAVE HOME (Warner). Should make money for every exhibitor wh^. ^hows it. Advertising: six, one sheet, new^ cuts. Patronage : mixed. Attendance : goi. L. P. Stubblefield, Hartsville Theatre, Hart^ vilic, Tennessee. Consensus of PuBLiSHEDRtvitws The Lavendar Bath Lady The Mohican's Daughter (Gladys Walton — t'nliversal — .« reels) M. P. W. — An attractive combination of lisht comedy and melodrama offers pleasing entertainment. E. H. — As a program picture it will answer every requirement. F. D. — Rather slight but interesting feature that would have been a real winner if it held starting pace. T. R. — It is entertaining, light and frolicsome with occasional touches of melodrama that stimulates the Interest. N. — The picture may be called fair entertainment. The Lone Hand ("Hoot" Gibson — I nlversiil— 4.S57 feet » M. P. W. — ITie picture Is one of Ed (Hoot) Gibson's best and destined to enjoy success. F. D. — A good climax but otherwise not as strong as Gibson's recent pictures. E. H. — It will fill the bill wherever good Westerns are In demand. N. — Gibson has a good cast. . . . Tour folks will like him in his latest feature. T. R. — Is a picture with plenty of excitement, many humorous situations and other ingredients that make up satisfactory entertainment. Manslaughter (Thonuis Moig^an — I'nriinioiint — 8,061 feet) M. P. W. — Gorgeous scenes interpolated in Intensely dramatic story make this Cecil B. DeMille's best. T. R. — After one has said that "Manslaughter" is a typical Cecil B. DeMille Production the first and the last word has been spoken about the sumptuous and gripping screen presentation of Alice Duer Miller's story. F. D. — Adds another to a tremendous interesting lot. N. — Looking aside for the moment from the spectacular side of this newest DeMllle achievement, we must give him credit for building the most direct action which has graced the screen In many a day. (Keatnred Cast — American Releanlngr — \SO0 feet) M. P. W. — The picture's appeal is not broad enough to include all classes of patrons. It will alTord entertainment principally to those who are interested in typically Indian subjects. T. R. — Will no doubt prove to be an interesting story of the North .\merican Indian. P. D. — While probably losing somewhat In being transferred to the screen, still makes an interesting if somewhat improbable enter-talnment. N. — Doubtless the picture will please seven patrons out of ten because of the well sustained interest. More to Be Pitied Than Scorned (Featured Cast — C. 11. C. — ."5,800 feet) M. P. W. — All indications pointing to a season of melodramatic revivals this entertaining independent production affords the independent exchangeman and exhibitor a genuine opportunity to combat the stiff opposition that is certain to develop next season. E. H. — -With proper exploitation it should go well. N. — Par from hitting near the mark of a good picture. F. D, — Has really one point of appeal and it is to the lovers of melodrama. Shirley of the Circus M. P. W. — The picture as a whole is good iiitertainment. X. — This picture is one of the best bets you can book this season. T. R. — Possesses sufficient points of interest to entertain and amuse both children and grown ups alike. P. D. — Delightful circus story with fine action and thrills in climax. E. H. — One of the best Shirley Mason pictures in some time. The Fighting Guide (William Duncan — Vlta^raph — tJWS feet i M. P. W. — The atmosphere is in keepint.with the story and the backgrounds are second to none. Added to that, the photopl.i:-is excellent, the cast is strong, and In hidirection, Duncan has had full opportunity ' display his unusual talents, T, R. — T'here is an amazing amount "zippy" action In this film, which regist' : as an uncommonly good western melodrani N, — This is a very satisfying little westci picture featuring in addition to sever dramatic situations a lot of "different" co;' edy moments. K. H. — A good Western. Headin' North (l*ete Morrison — .\rrow — 1,257 feet) M. P. W. — More attention given to cumulating the thrills than to making f theme seem plausible. E. H. — For the exhibitor looking for .i good Western feature we unhesitatingl> recommend "Headin' North." F. D. — They'll have to be mighty easily pleased to be satisfied with such old school meller. N. — If you are looking for action In tliis picture without caring much whether It i's logical or not, just so long as it keeps mc\ ing, you are apt to be satisfied. The Jilt (MarKuerlte Ue La Motte — I nlversal — ."i rt-eUi M. P. W. — Irving Cummings produced wha should prove a splendid audience pictur when he made "The Jilt." X. — Seems to be a good audience picture uf its type. E. H. — While there is nothing outstandins about "The Jilt" it should get over with audiences that like domestic dramas. T. R. — A fine program attraction, worthy.J the attention of all exhibitors. F. D. — Pretty good audience picture that] will appeal to the majority.