The Moving picture world (January 1924-February 1924)

664 MOVING PICTURE WORLD February 2$, 1924 town of 1,200. Admission 15-25. E. N. Prescott, Prescott Circuit Theatre (250-700 seats). Union, Maine. TURN TO THE RIGHT. (8 reels). Star cast. A very good picture which pleased extra good. Give us more pictures like this and we won't have to worry about not making money. The people asked when we were going to have another one like It. Moral tone good and is suitable for Sunday. Had great attendance. Draw all classes in town of 850. Admission 15-30. George J. Mahowald, Alhambra Theatre (250 seats), Garrison, North Dakota. Paramount AT THE END OP THE WORLD. (5,729 feet). Star, Betty Compson. An old one, but it pleased those that saw it. Fairly good program picture. Print was in the usual good condition of Paramount prints. Moral tone fair and Is not suitable for Sunday. Had average attendance. Draw better class In town of 4,500. Admission 10-15. "C. A. Anglemire, "Y" Theatre (403 seats), Nazareth, Pennsylvania. BACK HOME AND BROKE. (7,814 feet). Star, Thomas Meighan. Would advise every small town exhibitor to book this and boost it for all you are worth for the box office returns and the good it will do your standing in the community. Good story, enough comedy, good cast makes a splendid entertainment. The young folks will like it but the older folks will stop you on the street and tell you how much they enjoy it. Moral tone excellent. Had good attendance. Draw small town and country class in town of 1,467. Admission 10-25. Kenneth Richardson, Star Theatre (300 seats), Seneca, South Carolina. BLUEBEARD'S EIGHTH WIFE. (5,960 feet). Star, Gloria Swanson. Good picture but over sold on it, as most Paramount service. They use the University to make me pay. Used special rotogravures. Moral tone good and Is suitable for Sunday. Had fair attendance. Draw college and better class In town of 2,100. Admission 15-25. R. X. Williams. Lyric Theatre (250 seats), Oxford, Mississippi. BLUEBEARD'S EIGHTH WIFE. (5,960 feet). Star, Gloria Swanson. Good. Moral tone good and Is suitable for Sunday. Had fair attendance. Draw oil field class in town of 2,500. Admission 10-30. C. A. Runyon, Runyon Theatre (750 seats), Barnsdall, Oklahoma. BLUEBEARD'S EIGHTH WIFE. (5,960 feet). Star, Gloria Swanson. Picture very good, but flopped at box office. Paid too much rental for this town, everyone satisfied who saw it. Moral tone good and is suitable for Sunday. Had punk attendance. Admission 1525. Draw all classes. D. W. Strayer, Mt. Joy Hall, Mt. Joy, Pennsylvania. CALL OF THE CANYON. (6,993 feet). Star, Richard Dlx. One of those pictures that will stand an extra day In a three-day town. Against the competition of two other theatres that changed twice during our run we did a most unusual business. Moral tone good. Suitable for Sunday. Town of 8,000. J. E. Madsen, Idaho Theatre, Twin Falls, Idaho. CHILDREN OF JAZZ. (6,080 feet). Star cast. While not a big show it was one that people liked. They had a smile coming out and everybody was pleased including the Between Ourselves A get-together place where toe can talk things over The bad print business keeps looming up. This week you hear from a man who is certainly on the right track. He does not just sit and kick; he does his part to KEEP prints in good condition and then demands that the exchange meet him half way. Read Kenneth Richardson's chat on another page of Straight From the Shoulder. Having read it — "go thou and do likewise." — VAN. box office. Al. C. Werner, Royal Theatre, Reading, Pennsylvania. DAUGHTER OF LUXURY. (4,538 feet). Star. Agnes Ayres. A very ordinary program offering of Paramount. Agnes Ayres Is a fiat failure in this town when she Is featured alone in a picture. Picture will go If they are not too critical. Moral tone good. Draw better class In town of 4,500. Admission 1015. C. A. Anglemire, "Y" Theatre (403 seats). Nazareth, Pennsylvania. DICTATOR. (5,221 feet). Star, Wallace Reid. Played to good attendance and seemed to please. Plenty of excitement and comedy. Patrons were very sorry to see the extent of Wallle's decline, which was very apparent. Moral tone O. K. and Is suitable for Sunday. Had good attendance. Draw rural class in town of 300. Admission 20-30. Charles W. Lewis, L O. O. F. Hall (225 seats), Grand Gorge, New York. DRUMS OF FATE. (5 reels). Star, Mary Miles Mlnter. It was all right but no one seems to know Just what it was all about. It lasted an hour, like most movies, but It didn't mean anything. Look out, Mary, stay out of this type. Moral tone, couldn't see It. Can't tell whether It Is suitable for Sunday. Attendance not much. Draw college class In town of 6,000. Admission 10-2535. Jean Dagle, Barth Theatre (835 seats), Carbondale, Illinois. EBB TIDE. (7,336 feet). Star, Llla Lee. The work of Raymond Hatton and Jacqueline Logan Is especially worthy of mention. After reading so many unfavorable reports on this picture, I was pleasantly surprised to find It, for my audience at least, a fair program offering at program prices. Used slide, heralds, photos, boards, to draw a fair attendance. Guy C. Sawyer, Town Hall Theatre, Chester, Vermont. EXPERIENCE. (7 reels). Star, Richard Barthelmess. A nice picture. Pleased one hundred per cent. Had many favorable comments. Barthelmess Is well liked here. Moral tone fine. Had large attendance. Draw farming class In town of 800. Admission 10-25. A U. McCuilough. Community Theatre, Neosho Falls, Kansas. FOOL'S PARADISE. (8 reels). Star. Dorothy Dalton. A wonderful picture. Well acted and story Is good. It Is done In the typical Cecil DeMille style. We had hard luck for our showing; it rained. Print not so good. Attendance was poor due to rain, Draw better class in town of 4,500. Admission 10-15. C. A. Anglemire, "Y" Theatre (403 seats), Nazareth, Pennsylvania. FOOTLIGHTS. (7,918 feet). Star, Elsie Ferguson. Will get by. One or two favorable comments. Moral tone fair. Not suitable for Sunday. Had fair attendance. Draw farm and oil class in town of 508. Admission 10-25. J. A. Herring, Play House Theatre (249 seats). Strong, Arkansas. . KENTUCKIANS. (6 reels). Star. Monte Blue. This is a good program. We had exactly same receipts for both nights we ran it. This is very unusual. Moral tone good and is suitable for Sunday. Had good attendance. Draw all classes In town of 850. Admission 15-30. Jos. J. Mahowald. Alhambra Theatre (250 seats), Garrison, North Dakota. LANE THAT HAD NO TURNING. (4,892 feet). Star, Agnes Ayres. Fair. Wasn't on the door as they passed out. Moral tone good. Suitable for Sunday. Had fair attendance. Draw farm and oil class In town of 608. Admission 10-25. J. A. Herring, Play House Theatre (249 seats), Strong, Arkansas. LAWFUL LARCENY. (6,237 feet). Star cast. This picture is a good one for any class house. Did good business second day, but flopped first day account terrible storm. Boosted stage success. No unusual advertising used. Moral tone fair. Attendance first day poor, second good. Draw better class In town of 6,000. Admission 25-30. Lester T. Husted, Hastings Theatre (650 seats), Hastings-on-Hudson, New York. MISSING MILLIONS. (5,870 feet). Star, Alice Brady. The star Is not preferred here but the story was well handled and the cast was well selected with the exception of Brady. One of the best pieces of crook business we have had. Not suitable for Sunday. Had good attendance. Draw college class In town of 6,000. Admission 10-25-35. Jean Dagle, Barth Theatre (835 seats), Carbondale, Illinois. RUSTLE OF SILK. (6,947 feet). Star. Betty Compson. This one Is good but not a special by any means. Will please about eighty per cent. A. Mitchell, Dixie Theatre, Itussellvllle, Kentucky. TO THE LAST MAN. Star cast. Crude, cruel, bloody story In which all are killed but the hero and heroine. They should have finished them too, then we might have been able to avoid this. Lay off unless you cater to maniacs. Moral tone poor and not suitable for Sunday. Attendance first day fair, second day missing. Draw better class In town of 6,000. Admission 26-30. Lester T. Husted, Hastings Theatre (650 seats), Hastings-on-Hudson, New York. WILD BILL HICKOK. (6.893 feet). Star, William S. Hart. A regular life-saver for box office. It is founded on ' history and characters of the early west. They all liked it except that Hart did too much shooting in one scene. Too much hero. Moral tone PARAMOUNT PRESENTS POLA NEGRI IN "SHADOWS OF PARIS"