The Moving picture world (January 1925-February 1925)

44 MOVING PICTURE WORLD January 3. 1925 stance, and keep out of this kind of stuff else you may be soon going around saying, "Where am I?" Ned Pedigo, Pollard Theatre, Guthrie, Oklahoma. HUSBANDS AND LOVERS. (7,883 feet). Star, Lewis Stone. One of the outstanding pictures of the year with us, from box office angle and expressions from our audience. Sunday, yes. Big audience appeal. General class, city of 65,000. Admission thirty-five cents. Silverman Brothers, Strand Theatre (1,500 seats), Altoona, Pennsylvania. IN EVERY WOMAN'S LIFE. (6,258 feet). Star cast. Just fair. Tone good. Sunday, yes. Fair audience appeal. Medium class, city of 16,000. Admission 10-30. S. A. Hayman, Lyda Theatre (360 seats). Grand Island, Nebraska, IN EVERY WOMAN'S LIFE. (4,258 feet). Star, Virginia Valli. Something quite out of the ordinary run of pictures. Played to average business and everyone satisfied. Tone okay. Sunday, yes. Better class, city of 40,000. Admission 25-30. F. O. Slenker, Spencer Theatre (875 seats), Rock Island, Illinois. IN HOLLYWOOD WITH POTASH AND PER LM UTTER. (6,700 feet). Star cast. Good. Tone good. Sunday, yes. Audience appeal for the highbrows. Medium class, city of 16,000. Admission 10-30. S. A. Hayman, Lyda Theatre (360 seats), Grand Island, Nebraska. KID. Star, Charles Chaplin. This picture was played as a repeater and it did very good business. A picture like this is a classic of the screen and it will stand a repetition. Tone Good. Sunday, yes. Working class, city of 100,000. Admission 10-15-20. W. C. Budge, Comedy Theatre (275 seats), Jamaica, New York. MADONNA OF THE STREETS. (7,507 feet). Star, Milton Sills. A picture that appealed to patrons. Good box office attraction. Tone good. Sunday, yes. General class, city of 65,000. Admission thirty-five cents. Silverman Brothers, Strand Theatre (1,500 seats), Altoona, Pennsylvania. MADONNA OF THE STREETS. (7,507 feet). Star, Nazimova. Quite the best dramatic production played for some time. Nazimova quite like her old self. Patrons apparently much pleased with picture, if comments are to be considered. Tone good. Sunday, ideal. Good audience appeal. Better class, city of 40,000. Admission 25-30. F. O. Slenker, Spencer Theatre (875 seats), Rock Island, Illinois. MADONNA OF THE STREETS. (7,507 feet). Star, Nazimova. For the first time in years Mile. Nazimova makes return to the screen along with Milton Sills. This is a fairly good drama, but do not expect too much from it. Tone okay. Sunday, yes. Fair audience appeal. Suburban class, town of 2,000. Admission 10-30. H. Warren Rible, Mayfield Theatre (210 seats), Mayfield, California. NOMADS OF THE NORTH. (6 reels). Star cast. Old but had a new print and it drew extra good business and pleased ninety per cent. Good audience appeal. Small town class, town of 1,474. Admission 10-25. T. W. Cannon, Majestic Theatre (315 seats), Greenfield, Tennessee. Between Ourselves A get'together place where we can talk things over Starting a New Year! Straight From the Shoulder, I hope it brings you all prosperity greater than any you may have enjoyed before. I'd like the privilege of contributing a "tip" to these dependable pages. It's this: Pick your pictures the way a host of exhibitors do it — guiding your choice by the reports your brothers send in. That'll go a long way toward boosting you along the road to the prosperous year which I have already wished for you. Lots of luck — and all of it GOOD luck! VAN. ONLY WOMAN. (6,700 feet). Star, Norma Talmadge. Thrillingly different. Beautifully romantic. A vivid sea wreck. Norma as a fighting beauty battling to save a man she married to shield her father from disgrace. Norma's biggest and best performance. Both Norma and Eugene O'Brien endured unusual hardships in the filming of this production, battling mountainous waves which washed over, knocking them off their feet, and clinging desperately to the rail of the tossing ship. Their acting is remarkable, and the picture is well worth seeing. William Noble, Empress Theatre, Oklahoma City, Oklahoma. RIVER'S END. (5,750 feet). Star, Lewis Stone. An old one. A reissue that drew well for me in spite of the fact that it was run here several years ago. One of the very few pictures I have run second run. Tone good. Good audience appeal. Town and rural class, town of 2,500. Admission 10-25. S. H. Rich, Rich Theatre (450 seats), Montpelier, Idaho. SECRETS. (8,345 feet). Star, Norma Talmadge. It is true that producers should stop over-rating the pictures; while it pleased a certain class, not over eighty per cent, and the price paid was two hundred per cent. Tone okay. Sunday, yes. Audience appeal fair to good. Mixed class, town of 3,000. Admission 10-20-30. Charles Martin, Family Theatre (300 seats), Mt. Morris, New York. SEVENTH DAY. (5,325 feet). Star, Richard Barthelmess. A good program picture that will please most all people. Not much comedy in this one. More on the serious order. Some action, however. Tone fair. Sunday, no. Fair audience appeal. Country and town class. Admission 10-20. W. F. Denny, Electric Theatre (250 seats), Lowry City, Missouri. SILENT WATCHER. (7,576 feet). Star, Glenn Hunter. Really great picture. Patrons much pleased. Failed to draw heavily due to what we considered poor title. Will satisfy one hundred per cent if you can get them in. Tone good. Sunday, yes. Fine audience appeal. Better class, city of 40,000. Admission 25-30. F. O. Slenker, Spencer Theatre (875 seats), Rock Island, Illinois. SILENT WATCHER. (7,576 feet). Star, Glenn Hunter. Another good one from Frank Lloyd. This is a real drama that carries a good punch throughout and never tires. Glenn Hunter does some fine work. Tone good. Sunday, yes. Good audience appeal. Suburban class, town of 2,000. Admission 1030. H. Warren Rible, Mayfield Theatre (210 seats), Mayfield, California, SUNDOWN. (9,000 feet). Star cast. One of the big flivvers. Too much cattle. Was put over as other productions in advertising campaign. People did not care for it. General class, city of 65,000. Admission thirty-five cents. Silverman Brothers, Strand Theatre (1,500 seats), Altoona, Pennsylvania. SUNDOWN. (9,000 feet). Star cast. Boys, if you want your patrons mad at you just run this at advance prices as I did and you'll surely get in dutch. The cattle scenes last so long that they get you dizzy. What a shame that some directors are so dumb in this industry. Tone okay. Sunday, yes. Bad audience appeal. Mixed class, town of 3 000 Admission 10-20-30. Charles Martin, Family Theatre (300 seats), Mt. Morris, New York. Fox ARABIA. (4,995 feet). Star, Tom Mix. Tom does his stuff in this one. Book it and boost it, but don't pay too much. Pleased one hundred per cent of those who saw it. Good Saturday picture. Title only holds back. Tone good. Sunday, yes. Good attendance. Admission 10-20. R. P. Higginbotham, Pastime Theatre, Leeds, Alabama. Arizona express. (6,516 feet). Star cast. A melodrama full of excitement and thrills, but received a bad print and they yelled their heads off about it. Would like to have seen new print. Tone, none. Sunday, no. Fair audience appeal. All classes in big city. Admission ten cents. Stephen G. Brenner, Eagle Theatre (29S seats), Baltimore, Maryland. CIRCUS COWBOY, (6,400 feet). Star, Buck Jones. Best he ever made. Since Charles is gone and Buck here it is all right. Tone good. Sunday, yes. Admission 15-25. E. E. Bays, Globe Theatre (250 seats), Buena Vista, Virginia. EVES OF THE FOREST. (5 reels). Star, Tom Mix. A good Mix picture with lots of action, thrills and sprinkled with comedy. We had very bad weather for this one, so could not give accurate report on drawing power. Tone fair. Sunday, no. Very good audience appeal. Town and rural class, town of 1,028. Admission 10-25. W. C. Geer, Princess Theatre (175 seats), Vermont, Illinois. EXILES. (5 reels). Star, John Gilbert. Very good picture. Print is in very bad shape. Tone okay. Sunday, yes. Appeals to small town and rural class. Town and rural class, town of 800. Admission 15-30. C. O. Christ, Opera House (350 seats), Elgin, Iowa, LOVE LETTERS. (4,749 feet). Star, Shirley Mason. This picture was nothing to rave over; about fifty-fifty. Tone okay. Sunday, yes. Audience appeal, small town and rural class. Town and rural class, town of 800. Admission 15-30. C. O. Christ, Opera House (350 seats), Elgin, Iowa, MILE A MINUTE ROMEO. (4,800 feet). Star, Tom Mix. Good Mix picture. Mix la holding up fine here and pleases the regular fellows and most of the highbrows. Town and rural class, town of 2,500. Admission 10-25. S. H. Rich, Rich Theatre (450 seats), Montpelier, Idaho. MILE A MINUTE ROMEO. (4,800 feet). Star, Tom Mix. A fast action romance that our patrons liked very much. Tone good. Now Booking PRODUCERS DISTRIBUTING CORPORATION FRANK WOODS SPECIAL PRODUCTION Pat aMalley™ n Wanda Hawley utrJt) PENINSULA STUDIOS"* Producers Pistribumm