Moving Picture World (Jul - Aug 1918)

July 27, 1918 THE MOVING PICTURE WORLD 593 the plot fails after Nancy has wrung the secret of the proposed strike from ■\Yeil by playing her vamp tactics upon him. Both Fleming and Weil are arrested by secret service operatives, and Nancy is hailed as the preserver of the community. Feature Enid Bennett as Nancy Lyons and Douglas MacLean as Robert Wal sham. Program and Advertising Phrases: A Study in Social Science from Which Every Girl May Glean a Beneficial Result. How a Chorus Girl in Fine Clothes Proved a World-Old Saying. How a "Plain" Girl Won Her Heart's Desire by Startling Methods. Interesting Developments in Successful Love-Making. Clever Plot Artistically Revealed in Artistic Presentation. An Oddity in Photoplot Presented in Fascinating Details. Stunt Suggestions: "Play up the story as your talking point and tell that it shows how a girl defeated the ends of a Prussian spy by playing the vampire. Use catchlines bearing on the story, such as "Would you vampire for the sake of your country?" and "A vampire with a chaperone." Tell that a near-chorus girl captured a settlement worker through her vampish acts. Try "Coal will win the war," and add that Enid Bennett as Nancy Lyons helped keep up the coal production. Advertising Aids: Two each one, three and six sheets. One 24-sheet. Lobby displays, 8x10, 11x14 and 22x28. Cuts from one to three columns on star and production. Advertising layout mats. Slides. Press book. Released July 22. "JOAN OF THE WOODS." World-Pictures Presents June Elvidge in a Tangled Tale of Broken Faiths and Faith Renewed. Cast. Joan June Elvidge Norman Dicks John Bowers Judge Wentworth ....George McQuarrie Walter Pratt Lewis.... Old Man Travers Paul Albert Hart Mrs. Dicks Marguerite Gale Mrs. Morris Henrietta Simpson Mollie Marie Pagano Pawnbroker Dore Davidson Pawnbroker's Wife Mrs. Tansey Directed by Travers Vale. The Story: Philip Wentworth seeks the solitude of the woods in order to forget his desertion on the eve of his marriage. Joan, the daughter of a trapper, attracts his fancy, but he looked upon her as a child. When she nurses him back to strength after he is shot in defending her from the rude trapper her father intends for her husband he marries her, but the wedding is kept secret and he goes to the woman who jilted him and who is now divorced. Joan dies, freeing Philip, who does not know of their child, and the baby Joan is raised by a kindly old couple. She meets Norman, Philip's step-son, and they are secretly married. Norman is ordered away to cure his wildness and Joan is accused of the murder, of her child, being brought for trial before her own father, whom she does not know. He recognizes her by the cross he carved for her mother, and, her innocence of the charge proven, peace comes at last. Feature June Elvidge as Joan and John Bowers as Norman Dicks. Program and Advertising Phrases: An Unusual Screen Drama, True to Life, Presented With Artistic Effectiveness. How a Mountain Sprite Gained Happiness in a Great City. Remarkably Artistic Picture With an Intensely Interesting Story. Faithful Picture of Unusual Phases in American Domestic Life. Interest-Impelling Plot Carried Forward to Thrilling Climax. Child of the Forest Becomes Reigning Society Queen. Stunt Suggestions: A strong presentation of the dramatic theme of this story, without revealing the ending, would be the strongest appeal. Picture the father called upon to try for murder his own daughter, the wife of his step-son. Use the same line on a throwaway, if you use them, and prominently mention the name of the star, using her portrait where practicable. Advertising Aids: Two styles each one, three and six sheets. Free advance poster. Lobby displays, 8x10, 11x14 and 22x28. Two-color heralds. One and two column cuts. Slides. Press sheet. Released July 22. THE GREAT LOVE. David Wark Griffith Presents a Story of the Regeneration of Women by War With Practically the Same Cast as Appeared in "Hearts of the World," With Henry Walthall in Addition. Cast. Jim Young Robert Harron Sir Roger Brighton. .. .Henry B. Walthall Jessie Lovewell Gloria Hope Susie Broadplains Lillian Gish John Broadplains Maxfield Stanley Rev. Josephus Broadplains, George Fawcett Mademoiselle Corintee, Rosemary Theby Mr. Seymour of Brazil, formerly of Berlin George Seigmann Directed by D. W. Griffith. The Story: When Jim Young of Youngstown, Pa., hears of the atrocities perpetrated by the Germans in Belgium he enlists in the Canadian army. While on a few hours' leave from his London training camp Jim meets and becomes acquainted with Susie, an Australian girl. The acquaintance ripens into love, and when Jim leaves for the front Sir Roger Brighton, an unscrupulous fortune hunter, tries to persuade Susie, who has inherited twenty thousand pounds, to marry him before he leaves on a business trip to France. The rest of the story tells of the love adventures of the girl and her two suitors, interrupted by international complications and the machinations of German adventurers masquerading as radicals, with whom Sir Roger becomes entangled. The transformation of England's garden of fair women from butterflies of society to workers In hospitals and munition factories is shown. Among them is Susie, who finds "the great love" in service for country and the great cause of democracy. Feature Robert Harron as Jim Young and Lillian Gish as Susie Broadplains. Program and Advertising Phrases: No Greater Love Than This: To Serve Your Country in the Great Cause of World Democracy. Patriotic and Inspiring Photoplay Produced by a Master Craftsman, All the Players You Admired in "Birth of a Nation" and "Hearts of the World." The Great Love: The Love of Country Above All Else. England's Royalty Appear in Person — Themselves — Not Impersonated. The Latest Masterpiece from the Brain of the Screen's Master. Stunt Suggestions: Tie this up to "Hearts of the World" by announcing the first Artcraft under Griffith's new arrangement, with the same cast as that employed in "Hearts of the World," plus Henry Walthall, Rosemary Theby and other stars. Take extra newspaper space and work well in advance of showing, even if you do tie your regular business up a little. Use the twenty-four sheets, as well as the smaller sizes of paper, and feature the name of the producer above that of his stars in this instance. In this case it might be well to use the inevitable form letter, but omitting the paragraph commencing "We know no cinema production— " since you ar.e clearly ignorant of other than the first of these productions. Advertising Aids: Two each one, three and six sheets. One 24-sheet. Lobby displays, 8x10, 11x14 and 22x28. Cuts from one to three columns on star and production. Advertising layout mats. Slides. Press book. Released August 12. "LOVE WATCHES" Greater Vitagraph Presents Corinne Griffith in a Blue Ribbon Production of Billie Burke's Stage Success of the Saime Title. Cast. Jacqueline Cartaret Corinne Griffith Ernest Augarde Denton Vane Count Andre de Juvigny. . . .Edward Burns Lucie de Morfontaine. .. .Florence Deshon Marquise de Juvigny .Julia Swayne Gordon Charlotte Bernier Alice Terry Sophie, sister of Marquise, Nellie Parker Spaulding Cartaret Charles A. Stevenson Baroness Carola Carson Christine & Solange. . .Alice & Edna Nash Directed by Henri Houry. The Story: Jacqueline declined to accede to her uncle's wishes that she marry Ernest, a rather dull bookworm, confessing that she loves Count Andre, a dashing Parisian. Lucie, a widow, pursues Andre even after he weds Jacqueline, PERFECTION IN PROJECTION Gold King Screen 10 Days' Trial No. 1 Grade, 75c; No. 2 Grade, 50c. — Stretchers included. Try before you buy. Sold by all the leading supply dealers throughout the country. Factory, ALTUS, OKLAHOMA ^lllllllllillllllllllillHIIIIIIHII: Dunhem Motion Picture Mfg. Co. Expert Developing, Printing and Coloring CAMESA OUTFITS AND RAW FILM SUPPLIED 985 Market Street CAMERA MEN SENT ANYWHERE San Francisco, Cal. A Dependable Mailing List Service Saves you from 30% to 50% in postage, etc. Beaches all or selected list of theatres in any territory. Includes name of exhibitor as well as the theatre in address. A list of publicity mediums desiring motion picture news. Unaffiliated exchanges looking for features. Supply houses that are properly characterized as such. Producers with address of studios, laboratories and offices. Information in advance of theatres being or to be built. W74 MOTION PICTURE DIRECTORY COMPANY 80 Fifth Avenue. New Tork Phone— Chelsea 3227 Addressing Multi graphing Printing Typewriting