Moving Picture World (Jul - Aug 1918)

Record Details:

Title:
Moving Picture World
Date:
Jul - Aug 1918
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Jul - Aug 1918)
Leaf #:
0001235
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
May 30, 2024
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August 24, 1918 THE MOVING PICTURE WORLD 1165 Sure Fire Helps to Success The CHALMERS PUBLISHING CO., publishers of the MOVING PICTURE WORLD and CINE MUNDIAL, the leading trade papers devoted to the Motion Picture Industry, are also publishers of the only library of practical text books dealing with the cinema art adapted to the every-day needs of those already engaged in the business or about to engage in it These text books, six in number, have been written by men carefully selected for their proven knowledge of the subjects to be covered, being almost without exception veteran members of the MOVING PICTURE WORLD'S editorial staff; entirely without exception these men are at present actively engaged in the motion picture business — they are not dreamers or theorists. Each text book has been written to provide real help to the individual who reads it — consistent with the unswerving policy of the MOVING PICTURE WORLD— a genuine "Dedication to Service." Motion Picture Handbook for Managers and Operators By F. H. RICHARDSON Third Edition The most complete, exhaustive and Instructive work ever published on the projection of moving pictures. Contains complete Instruction with detail illustrations on all leading makes of American projection machines and practical information on wiring, lenses, carbon settings, screens, theatre equipment, etc., etc. 700 pages and over 300 illustrations, $4.00, postage paid. Picture Theatre Advertising By EPES WINTHROP SARGENT A real help and business builder for exhibitors, theatre managers and owners. It tells aU about theatre advertising, type, printing and paper, house programs, lobby displays, newspaper advertising, posters, heralds, etc., etc. 300 pages. $2.00, postage paid. P. S. — Mr. Sargent conducts a weekly department in this same style in the Moving Picture World, which contains many up-to-date business-getting ideas. Motion Picture Electricity Modern Theatre Construction By J. H. HALLBERG An up-to-date work on the electrical equipment of picture theatres by a practical electrical expert. Contains chapters on electricity, D.C. and A.C current, resistance and resistance devices, electric service, wiring, lighting, etc. Also contains practical suggesUons and all necessary reference tables on wire sizes and capacity, weights and measures, heat units, etc., etc 260 pages, illustrated. $2.50, postage paid. By EDWARD BERNARD EUNSD1A Our newest book is one that will fill a long-felt want to those contemplating the building of a theatre. This is a very complete and exhaustive work by an architect with many years of practical experience in theatre and studio construction. Fully illustrated, with considerable data as to requirements, construction cost, building laws, etc. $3.00, postage paid. Technique of the Photoplay By EPES WINTHROP SARGENT Third EdlUon Complete instruction in photoplay writing, Including study of plots, how to obtain and how to develop; writing the synopsis; studio requirements; script preparation and marketing; technical terms; examples of actual scripts in facsimile typewriting, etc. 400 pages. $3.00, postage paid. Screencraft or the Making of a Photoplay By LOUIS REEVES HARRISON / A comprehensive and thought-provoking treatment S a, of the subject in a series of chapters, similar to a \^ university course of lectures, by a successful r^ writer of photoplays. Also contains a com y .O . / plete working scenario and several sample pages of manuscript. 150 pages; illustrated. $2.00, postage paid. «4 .<& -j: Any of These Publications Sent Promptly Upon Application to Chalmers Publishing Co. Publishers of the MOVING PICTURE WORLD 516 FIFTH AVENUE, NEW YORK CITY / / Schiller Building Chicago, 111. Wright & Callender Bldg. Los Angeles, Cal. Order from Nearest Office / / / / / '4? 4 // />^:^ <V XT / ?*AV W .<&?*■ «-> V s # Address.