Moving Picture World (Aug 1916)

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1022 THE MOVING PICTURE WORLD August 5, 1916 The "Full House" Problem With the ever increasing advance in film production should go improved methods for presenting those pictures to the public. Theatre-goers, educated to better and finer productions are becoming more discriminating every day; and in the final analysis it is the public that makes or breaks your "house." Special screens, high grade projection machines, first run films, cannot give "box-office result *',' if your light is poor and inefficient. Compensarcs will enable you to get the right kind of light irrespective of the kind or quality of your current supply. G >mpensarcs will give a steady light, a bright light, a clear white light — the light that, projects those good pictures your critical public demands — the light that goes a long way towards solving the "full house" problem. Write us for descriptive literature of our Compensarcs. General Electric Company Fort Wayne Dept. d^fe Fort Wayne, Ind. Sales offices in all large cities em