Moving Picture World (Aug 1917)

Record Details:

Title:
Moving Picture World
Date:
Aug 1917
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Aug 1917)
Leaf #:
000471
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
September 21, 2023
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August 18, 1917 THE MOVING PICTURE WORLD 112' ^IIIIIIIIIIIIINIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIIIIWIIIIIIIIIIIIIIIIIimiilllllllllllllllllllllllM ANOTHER IMPORTANT ADVANCE IN MOTION PICTURE PROJECTION The Edison Mazda C Lamp FOR MOTION PICTURE MACHINES ADVANTAGES Greater efficiency — Even intensity of light. Better light — less heat — greater accessibility No dust — no carbon ash — no fumes — no more carbon trouble. Partial list of distributors NEW YORK CITY UNITED THEATRE EQUIP. CORP. 729 Seventh Ave. CHAS. BESSLER CO. 131 E. 23rd St. BOSTON A. T. THOMPSON . 15 Tremont St. UNITED THEATRE EQUIP. CORP. 129 Pleasant St. PHILADELPHIA, PA. PHILADELPHIA ELEC CO. (Sup. Dept.) 11th near Chestnut St. UNITED THEATRE EQUIP. CORP. 1233 Vine St. WILLIAMS, BROWN & EARLE 9th and Chestnut Sts. PITTSBURGH UNITED THEATRE EQUIP. CORP. 940 Penn Ave. CHICAGO UNITED THEATRE EQUIP. CORP. 154 W. Lake St. Partial list of distributors DETROIT UNITED THEATRE EQUIP. CORP. 409 Peter Smith Bldg. CINCINNATI UNITED THEATRE EQUIP. CORP. 29 Opera Place CLEVELAND UNITED THEATRE EQUIP. CORP. 314 Columbia Bldg. OMAHA, NEB. UNITED THEATRE EQUIP. CORP. 12th and Harney Sts. KANSAS CITY, MO. UNITED THEATRE EQUIP. CORP. 813 Walnut St. DES MOINES UNITED THEATRE EQUIP. Utica Bldg. CORP. 7S0 Watt ZS Volt 30 Ampere EDISON LAMP WORKS OF GENERAL ELECTRIC COMPANY HARRISON, N. J. =-< I M i b 1 1 b 1 L 1 1 L L h I M i : 1 1 1 M 1 1 1 l i M : 1 1 1 1 : : 1 1 1 , 1 1 : 1 1 . i : : , ' ! i : I r ^ 1 1 m 1 : 1 1 : 1 r ' r 1 1 1 1 M i ; 1 1 i : i , M M 1 1 : 1 1 1 1 : i 1 1 / 1 1 ' 1 1 1 1 . 1 1 > 1 1 . 1 1 . < i ' . i : : i : : i : i ' ; : 1 1 m i -' 1 1 ' i . ; i ^ 1 1 ; 1 1 1 ; M 1 1 : i : 1 . 1 1 ' ; i 1 ^ H I h j i i < r 4 1 1 1 1 J I [ 1 1 ) 1 1 1 < M t l 1 1 1 1 1 1 r d i 1 1 M H 1 1 < 1 1 1 1 1 M 1 1 J 1 1 r M M } I M I M 1 1 ! 1 1 F 1 1 1 1 1 1 j r I < 1 1 j r i j ) I f f I ^ r M M I r 1 1 ' f m 7> In Answering Advertisements, Please Mention the MOVING PICTURE WORLD.