NAB reports (Jan-Dec 1941)

the FTC. Stations are advised to check Monarch copy against the terms of this complaint. Attached to their letters soliciting per-inquiry deals is a sticker reading “The stations listed below are among the many now successfully merchandising the na¬ tionally famous Monarch Camera,” and the list includes some of the country’s leading broadcasters. The NAB has written each of these advising that many stations have misinterpreted the sticker and believe the stations mentioned are doing business on a per-inquiry basis. Of the replies received to date, every one states that the Monarch business it received was placed by the Henry J. Handlesman .“Agency of Chicago, at full published rates. Pitiuk Advertising Co. of San Antonio, Tex., on behalf of the Patriotic Plaque Co., is seeking guaranteed returns from stations in a variation of an attempt at per-inquiry buying. National Defense Radio Appeal Gets Auto During the “Aluminum Man On the Street Broadcast,” over WFMJ, Daytona Beach, Fla., last Wednesday, Ray Clancy, pro¬ gram director, received a telephone call from the Halifax Motors, automobile dealers. The call announced that the company was donating a 1926 all aluminum body Franklin sedan to the cause. The aluminum weighed two hundred pounds. Hold “Aluminum Maneuvers” On Friday, July 25, WRAL, Raleigh, will hold “.•Muminum Ma¬ neuvers” for a full hour during the evening. Solicitation of scrap aluminum will be built around red and blue armies, according to Fred Fletcher, program manager. Two locally prominent citizens were named Generals of the Red and Blue Armies, respectively. These “Maneuver” Generals will make frequent appeals to the audience to join and give “weapons” to their respective armies. A Priorities Administrator and a Mili¬ tary Strategist will work hand-in-hand in recording contributions (by phone) of aluminum (weapons) and listeners (recruits). Aluminum articles will be designated by these two in terms of weapon equivalents, such as a turkey roaster equals a SO-ton tank, a Jello mould equals a hand grenade, and a coffee pot equals a machine gun, etc. “Weapons” given to the Red or Blue Armies will be called for by “Army Supplies Transports” (cars) driven by local members of the Junior Chamber of Commerce and Young Business Men’s Club, and will be deposited at a central collecting point where the two Generals are “maneuvering” their “aluminum” armies. The officers of the local Military Recruiting Stations will be the final judges and choose the winner at the completion of the broad¬ cast. Their decision will be based on the superiority of “recruits” (listeners calling in) and “military weapons” (aluminum) contrib¬ uted to their selected favorite Army by the listener. Strong Hoosier Campaign In Indianapolis, Lester W. Lindow, manager, WFBM, is head over heels in the promotion of aluminum collection. He began broadcasting announcements last w'eek. During the current week S-minute programs are being aired. Big Cast in N. D. Show .\t KQV, Pittsburgh, Manager G. S. Wasser is broadcasting “We’re in the Army Now,” Mondays, Wednesdays and Fridays, 2:00-2:30 p. m. Talent consists of a cast of five and a twelvepiece orchestra. The program plugs the various services of the Army and Navy as well as giving interesting national defense information. “The program has a splendid following,” said Mr. Wasser. He also plugs the “Keep ’em Flying” announcements and others. “Be assured,” he said in a recent letter, “that KQV will continue to cooperate with NAB and the United States Government in this great emergency.” “Keep ’em Flying” Sign-Offs WAGE, Syracuse, N. Y., WT.\W, College Station, Texas, and KVNU, Logan, Utah, are all signing off with “Keep ’em P'lying.” -Vt KVNU, Manager Reed Bullen, follows “Let’s Go U. S. A. . . . Keep ’em Flying” with the playing of the Star Spangled Banner. “It has met with enthusiastic approval.” John Rosser, program director, WTAW, also asserted that the slogan sign off is well received by listeners. Jack Kern of WAGE is also building a program around the slogan “Keep 'em Flying” for presentation at Loew's theater in Syracuse. This is to be a weekly feature. Junior Chamber Thanks Radio A note from Walter A. Bass, Grand Rapids, Mich., president, Michigan Junior Chamber of Commerce, said: “Throughout the State the Junior Chambers have had splendid support of local broadcasting stations. All radio stations have given generously to the promotion of Flying Cadet courses which the Junior Chambers have helped to create. “I want to express sincere appreciation and gratitude to the broadcasting industry for the support you advocate in your bulletin as well as the generous support the Junior Chambers re¬ ceive from all radio stations for the varied and many activities throughout the year.” Mr. Bass paid special compliment to Stanley Barnett, manager, WOOD-WASH, Grand Rapids, for his support of the Grand Rapids Junior Chamber of Commerce in its campaign to recruit Flying Cadets. 10,000 Repeat Pledge The Association and the city new has its third group of Air Corps students in training. Chet Wheeler, manager, KWIL, Albany, Ore., fed the Fourth of July celebration program to the state owned station, KOAC, at Corvallis. The program was also released over a P.V system at the local Fourth of July celebration and heard by more than ten thousand people watching the Timber Carnival events. The ten thousand stood at attention and repeated the pledge in unison with the Chief Justice. BMI NOTES Song Birthdays Many songs people have been singing all their lives would seem to be old enough to be in the public domain, but research into copyright records reveals that some of them have to wait a few years before their fifty-sixth birthday. Under terms of the Copyright Law of 1909 an initial copyright protects a musical composition for a period of twenty-eight years. A renewal of this copyright can then be secured for an additional tw'enty-eight years, after expiration of which the song enters the public domain. Still under the second copyright are Rock-A-Bye Baby, which becomes public property next year, and Oh, Promise Me, originally copyrighted in 1890. Other American favorites that have been sung since grandfather’s July 25, 1941 — 629