Programs, Correspondence, 1968, January-July (1968)

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3 deeply involved in racial issues. The program presented itself with such quality it was later re-aired by WFMR, a popular local FM station. The Milwaukee disturbances did more than disturb. Action programs were instituted from many fronts. One of the most interesting was a request by Milwaukee radio and television newsmen and management personnel to the University to assist in staging monthly meetings to share ideas on core city coverage. The meetings are held on the WUMW studios and have already come up with a workable voluntary code of newscasting to operate during urban disturbances. The group is operating outside the boundaries of progessional competition, sharing opinions and practices that suggest local broadcasters in Milwaukee are both concerned and committed. Six nights each week, in the late listening hours, WUWM reaches the black community with several hours of jazz. The listeners have been highly responsive to the service which provides them meaningful music not found anywhere else on their dials. It doesn’t stop there. Several times throughout each broadcast year, the station does a 11 spectacular,” providing 57 consecutive hours of programming along a single idea. One time it is jazz with comment. Another time the marathon treated TI The Problem of Women”. It might be all talk; it might be primarily music, or a skillfull blending of both. But it is there . It is big . It is being heard . On July 21st, a new weekly series of hour programs entitled "Black¬ board” introduced the Reverend Walter B. Hoard, a negro who is both talent and producer. Soul music and discussions of its meaning, talk about Black history and culture, interviews with some of the 500 core area organizations, talks with members of the black community ... and some news. Who cares? The Milwaukee Journal did an unheard of thing in writing a two-column, four-inch review of the opening program. (Incidentally, the show is re-run once each week to get a second audience.) Much more is on the drawing boards at WUWM. This is a station that not only enjoys being a part of the action, but creating action itself. You’ll hear more from Milwaukee. CONTACT: Dr. Ruane B. Hill, Director WBFO, Buffalo: William Siemering makes the telling point that for his station, programs for the disadvantaged are not designed as a summer cooling factor. The decision to get with the movement came in 1965 and has been an on-going element of the station’s policy and practice ever since. ITEM: In 1965, WBFO did a series entitled ”To Be A Negro” which made it painfully clear to the white community what it is to be black. It is common currency now to say, "Let’s not do black programming only for blacks; the whites need considerable information too." WBFO was doing just that four years ago. ITEM: A black student, Guy Colston, at SUNY-Buffalo, did a beautiful documentary on Resurrection City that didn’t make the NER circuit, but still may have currency in light of today’s news that Resurrection City is to be rebuilt, first in Fairfax, Virginia and then later in Selma, Ala.