We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
~ 22 « to the future of the industry, and, in the real and large sense, to the survival and progress of our country and of the world. By and large, communications are just emerging, just beginning to reach the threshold of a worldwide explosion. There are a number of good departments and schools of communication in the colleges and universities of this country. There are some 150 institutions of higher education that offer degrees in one or more phases of broadcast communications. Many of you are enrolled in some of these good departments. But there is not, in this country, or anywhere in the world, a single center that offers to you, to the communications industry, to government, both domestic and foreign, to education, to the pro¬ fessions, to all tne varied fields and areas needing communications expertise, the kind of communications training, experiences and services most vitally needed in the world today. Let me review for you some of these needs: International Service: There is a stress on communications through out the world, the sending of people from many countries to study in the United States, the dispersal of these people to various colleges and universities, and the lack of a comprehensive program to serve all the needs of these people at any given institution. Socio-political needs; There is increasing use of communications media, particularly television and radio, but including theatre and print, and certainly advertising and public relations techniques, in