NAEB Newsletter (Jan 1945)

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NAEB NEWS LETTER*.«<-.Page 5.. . . o. . . . ... ..... c. January I, 1945 (These studios in the nev* college auditorium have been completed and the 5,000-watt power is now being utilized., The new service was inaugurated June 6, 1940.) WKAR * s PRESENT PROGRAMS ARE PLANNED TO PROVIDE A WIDE VARIETY OF EDUCATIONAL MATERIAL IN EVERY FIELD REPRESENTED ON THE CAMPUS. A L THOUGH NEW FEATURES ARE NOT EXCLUSIVELY AGRICULTURAL IN NATURE NEW METHODS OF COMMUNICAT I ON„ THE AUTOMOBILE AND MODERN INVENTIONS HAVE MADE THE RURAL LISTENER AS DISCRIMINATING AS HIS CITY BROTHER SO THAT HIS ADDED INTERESTS ALSO RANGE WIDER THAN HIS WORK. Where radio is going is yet to be determined. But the large group of LISTENERS WHO DEPEND FOR SERVICE ON WKAR (FIGURES OF JAN. I, 1938, SHOW 278,720 RURAL AND 293,090 URBAN FAMILIES OWNING RADIOS WITHIN THE SERVICE AREADOF THE STATION) IS AMPLE PROOF THAT THIS STATION HAS DEMONSTRATED ITS WORTH IN THE FIELD OF AGRICULTURAL EXTENSION. The’ NEXT 25 YEARS WILL UNDOUBTEDLY BRING MUCH GREATER USES OF THIS MODERN MEDIUM. Unquote. That brings us almost up to the day of my visit with Bob Coleman, President John A. Hannah, ano others on the faculty of Michigan State College. I said, almost. Bob used to be at Ohio State University. He went to Ohio State sometime AFTER GRADUATING FROM DePaUW IN GrEENCASTLE, INDIANA. AnYHOW, IN 1925 Bob was at Ohio State and in 1930 we find him at Michigan State where he's TEACHING MUSIC OR SOMETHING. He GOT INTO RADIO IN 1934, 1 MEAN AT Michigan State. Since then Bob has made things hum. Now, WKAR enjoys being housed in the relatively new Auditorium. Here, ON THE THIRD FLOOR WKAR HAS THREE STUDIOS, WITH MASTER CONTROL ROOM, TRANSCRIPTION AND RECORD ROOM, TWO OFFICES, AND RECEPTION ROOM. All STUDIOS HAVE GOOD, MODERN EQUIPMENT. On THE FLOOR BELOW, OUT OF TRAFFIC, IS LOCATED THE RECORDING ROOM. On THE FOURTH FLOOR, Bob AND HIS STAFF NOW HAVE USE OF TWO ROOMS FOR NEWS AND CONTINUITY. There are plans for taking over more space on the fourth floor for another STUDIO AND MORE WORK SPACE. PLANS ARE ALL DRAWN ANO WORK MAY GET STARTED ANY OAY « WKAR uses ®he Standard transcription service and records for transcribed AND RECORDED MUSIC. P A IS USED FOR THE NEWS SERVICE. Recent improvements in the WKAR programming was brought about by the ADDITION OF A FULLTIME PROGRAM SUPERVISOR ANO CONTINUITY WRITER. Two QUALIFIED YOUNG MEN WERE ADDED TO THE WKAR STAFF ON JULY l. THAT WAS AN EXPANSION REQUESTED BY CoLEMAN AND APPROVED BY PRESIDENT HaNNAH. IT TYPIFIES THE BACKING ANO CO-OPERATION THAT BOB GETS FROM THE ADMINISTRATION at Michigan State. That spirit of backing and co-operation was one of the most impressive THINGS TO ME IN MY BRIEF VISIT TO THE MICHIGAN STATE CAMPUS. ACTUALLY THE FACULTY AT StaTE COME TO Bob WITH PROGRAMS AND SUGGESTIONS FOR PROGRAMS. At TIMES, Bob IS FORCED TO TURN DOWN PROFFERED PROGRAMS. 1 KNOW, BECAUSE I SAT ACROSS THE DESK FROM HIM ON THREE OCCASIONS DURING THE SAME DAY WHEN THREE REQUESTS FOR PROGRAM TIME CAME IN AND BqS HAD TO