NAEB Newsletter (May 1945)

NAEB NEWS LETTER Page 3 May I, 1945 If NAEB members feel they NEED SOME INSPIration, I CAN recommend that THEY SPEND AN HOUR OR TWO WITH MaC AND JUST TALK EDUCATIONAL BROADCAST INGo It*s worth a trip to Madisono WHA IS REALLY ONE OF THE PIONEERS NOT ONLY IN EDUCATIONAL WORK BUT IN RADIO BROADCASTING AS WELL, It STARTED OPERATING IN FEBRUARY > 919» AND I BELIEVE MANY EXPERIMENTAL POWER TUBES WERE TRIED OUT IN THE ORIGINAL WHA TRANSMITTER, As WE ALWAYS ASSOCIATE WHA AND McCaRTY> LET J S START IN 1929 WHEN Mac FIRST made HIS APPEARANCE as THE COMPLETE STAFF AND CARRIED ON A DAILY PROGRAM OF I| HRS,, FIVE DAYS PER WEEK, I 8ELIEVE STUDIOS WERE IN THE ^LECTRICAL ENGINEERING BUILDING AT THAT TIME. The STORY OF WHA UNDER MaC*S DIRECTION IS ONE OF PHENOMINAL EXPANSION WAS FORMERLY A MINING ENGINEERING LABORATORY BUT WITH SOME WPA HELP IT NOW IS ONE OF THE MOST ATTRACTIVE ANO USEFUL RADIO BUILDINGS l 8 VE HAD THE PRIVILEGE OF VISITING. IF YOU HAVEN 8 T RECEIVED WHA BULLETINS, WR) TZ ANO ASK FOR 9DME. They contain pictures and descriptions of the studios, as well as a RATHER COMPLETE PROGRAM SCHEDULE, WHA OPERATES FROM 7?30 A.M. TO LOCAL SUNSET SIX DAYS PER WEEK AND FROM NOON TO 5:45 P.M, ON SUNDAYS, IT USES A 5 KW TRANSMITTER LOCATED AWAY FROM THE STUDIOS, ANO AS IT IS OF A COMPOSITE NATURE, WILL BE REPLACED AS SOON AS EQUIPMENT IS AVAILABLE. Most of the studio equipment was constructed by Chief Engineer John StIEHL and IS VERY SATISFACTORY, A GREAT DEAL OF RECORDING IS DONE AT WHA AND FOR THIS PURPOSE, A SPECIAL RECORDING ROOM HAS BEEN CONSTRUCTED, Plans for a Wisconsin State FM network include the installation of seven 10 KW transmitters but as yet no construction permit application has BEEN SUBMITTED, ANOTHER 5 KW STATE STATION (WLBL) fS LOCATED AT STEPHENS Point, about 120 miles north of Madison, and carries an average of four PROGRAMS DAILY FROM WHA AS FED BY TELEPHONE LINE, ThE STAFF OF WHA INCLUDES TWENTY-FOUR FULL TIME EMPLOYEES AND SOME EIGHT PART TIME STUDENT/ WORKERS, That is a staff anmone of us would like to have! Much of the STAFF TIME IS SPENT ON THE WISCONSIN S C HOOL OF THE A|R ANO THE RESULTS ARE INDEED GRATIFYING, MAC CAN SUPPLY ANY NUMBER OF FIGURES TO PROVE THIS FEATURE IS ONE OF THE MOST SUCCESSFUL, If YOU WRITE TO HIM, ASK HIM FOR A COPY OF HIS ANNUAL REPORT - FEBRUARY 5, 1945, It CONTAINS A LOT OF INTERESTING MATERIAL TOO LENGTHY TO INCLUDE IN THIS BRIEF REPORT. MAC HAS ALSO TAKEN ADVANTAGE OF SOME GOOD NEWSPAPER PUBLICITY ANO GAVE ME CLIPPINGS FROM THE M i LWAUKSE, JOURNAL AND OTHER EVIDENCE THAT HE BELIEVES IN ADVERTISING A FINE BROADCAST PROGRAM, HfS IS ONE EDUCATIONAL STATION THAT BROADCASTS POLITICAL TALKS BY CANDIDATES FOR PUBLIC OFFICE AND MANY OF US COULD LEARN MUCH FROM HIS ASTUTE WAY OF HANDLING THIS FEATURE, No MATTER HOW HE DOES IT, I GET THE FEELING THAT THE PEOPLE OF WISCONSIN NOT ONLY LISTEN TO WHA, BUT THINK OF IT AS ONE OF THEIR FIRST LISTENING choices. That is an accomplishment when we consider all the commercial COMPETITION IN LOWER WISCONSIN. Here is a brief commercial — WHA is holding an FM Educational Radio Institute July 29 - a ugust II. The fee is very reasonable and after LOOKING OVER THE PRELIMINARY OUTLINE, IT LOOKS LIKE ONE OF THE BEST I 8 VE EVER SEEN, CHICAGO RA0I0 COUNCIL ORIGINATES TELECAST Over WBKB, Chicago Television station, the Radio Council will present A PROGRAM IN COOPERATION WITH THE Art DEPARTMENT, AS PART OF THE WESTERN Arts Association meeting, Friday, May II, 8:00-8:30 p.m.