NAEB Newsletter (July 1958)

Record Details:

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dynamics of the new media to disintegrate our exist¬ ing values.” Leonard Marks, legal representative for the NAEB, indicated that broadcasters are showing in¬ creased awareness of their responsibility in forming public opinion. Frederick H. Garrigus, manager of organizational services for NAB, said informational and educational programming on both commercial and educational broadcasting stations are going through a process of improvement in using more ingenuity, thought and planning in the presentation of programs. Mr. Garrigus thought that educators and com¬ mercials are showing more willingness to communi¬ cate. He found an increased awareness of the need for more ingenious and thought-provoking programs along with a growing response on the part of the audience to educational programs presented on com¬ mercial stations when the programs are thought- provoking and professionally presented. The conference ended' with reports of discussion leaders who commented on the deliberations of their individual groups which were divided according to level of instruction interest. The success of the conference was indicated in coverage stories of newspapers and publications such as the New York Times, The Washington Post and Times Herald, Radio-TV Daily, and Broadcasting. Program chairmen, speakers, and panelists in¬ cluded: Robert C. Anderson, director of the Southern Regional Education Board, Atlanta, Ga.; Dr. William G. Carr; Henry Chadeayne, station KETC-TV, St. Louis, Mo.; Kenneth A. Christiansen, program man¬ ager of the ETRC, Ann Arbor, Mich.; A. J. Foy Cross, professor of education at New York Univer¬ sity; Edgar Dale of the Bureau of Educational Re¬ search, Ohio State University, Columbus; Franklin Dunham, chief of Radio-Television Services, Office of Education; Dr. Novice G. Fawcett; Marion B. Folsom; Fred E. Garrigus; William G. Harley, pro¬ gram director of station WHA-TV, University of Wisconsin and chairman of NAEB television af¬ filiates; and Charles F. Hoban, of the Human Factors Study Center, University of Pennsylvania, Phil¬ adelphia. Other leaders were: Richard B. Hull, director of Radio and Television Broadcasting, Ohio State Uni¬ versity, Columbus; Armand L. Hunter, director of station WKAR-TV, Michigan State University, East Lansing; Dr. John E. Ivey; Hideya Kumata, Com¬ munications Research Center, Michigan State Uni¬ versity; Harold B. McCarty, director of the Radio TV Education division, University of Wisconsin, and di¬ rector of Wisconsin State Broadcasting Service; Mar¬ shall McLuhan; Leonard H. Marks; Miss Wanda B. Mitchell; Dr. Burton Paulu, director of Radio and TV, University of Minnesota; Wayne 0. Reed, deputy commissioner of education, Office of Education, Washington; John J. Scanlon, deputy director of re¬ search, The Fund for the Advancement of Education, New York; Charles F. Schuller, president of the NEA Department of Audio-Visual Instruction and director of the Audio-Visual Center, Michigan State Univer¬ sity; Mendel Sherman, associate professor of educa¬ tion, Audio-Visual Center, Indiana University, Bloomington; David C. Stewart, assistant executive director, JCET, Washington; Alexander J. Stoddard, consultant for the Fund for the Advancement of Edu¬ cation; John W. Taylor, manager of station WTTW- TV, Chicago; and Dr. I. Keith Tyler, director of the Institute for Education by Radio-Television, Ohio State University. The conference planning committee consisted of Franklin Dunham and Mrs. Gertrude G. Broderick representing the U. S. Office of Education. From the NAEB were Dr. Burton Paulu, Richard B. Hull, Dr. Harry J. Skornia, and Leonard Marks. PROGRAM GRANTS-IN-AID AWARDED TO SIX INSTITUTIONS Grants-in-Aid totalling $40,512 have been given to six institutions to aid in the production of eight ed¬ ucational radio program series following the general theme of “The American in the Twentieth Century.” From thirty-seven applicants, the NAEB Grants-in- Aid committee selected the six winners for recom¬ mendation to the ETRC, who awards the grants. Two of the institutions, the University of Mich¬ igan and the University of Wisconsin, were given grants for producing two series each. One of Wis¬ consin’s series, “The Lives of Man,” and the State University of Iowa’s “Why Is a Writer?” are both in¬ school series designed for use in the upper elementary grades. Grants were awarded to: the State University of Iowa, station WSUI, for “Why Is a Writer?” (in¬ school) ; the Lowell Institute Cooperative Broadcast¬ ing Council, station WGBH, for “The Creative Method;” and the University' of Michigan, station WUOM, for “News in Twentieth Century America” and “American Composers’ Twentieth Century Al¬ manac.” Other grantees were,: the University of North Carolina, station WUNC, for “American Ideas in the Twentieth Century;” Purdue University, station WBAA, for “The American Negro;” and the Univer¬ sity of Wisconsin, station WHA, for “The Lives of Man” (in-school) and “Light Unto My Feet.” This is the second in the ETRC’s three-year sup- NEWSLETTER